Latin America Ostomy Care Bags Market Size, Share & Trends Analysis Report By End Use (Hospital, Home Care), By Application (Colostomy, Ileostomy, Urostomy), By Product, And Segment Forecasts, 2018 - 2025

Report Overview

The Latin America ostomy care bags market size was valued at USD 226.53 million in 2017 and is anticipated to register a CAGR of 6.6% over the forecast period. Rising prevalence of chronic diseases such as colorectal cancer, urinary tract cancer, bladder cancer, diverticulitis, and fecal and urinary incontinence is one of the key factors anticipated to positively influence the market. Furthermore, high adoption of ostomy bags among the geriatric population and initiatives taken by governments and market participants to raise awareness among patients is expected to boost market growth.

Advancement in ostomy care bags is one of the major drivers propelling the market. Companies such as Coloplast Group, ConvaTec, and Hollister have been investing heavily in research and development to launch new products. In 2012, Coloplast launched SenSura Mio, a new colostomy pouch featuring a better body fit, which reduces the risk of leakage in patients. In January 2017, ConvTec announced the launch of the Esteem+ Flex Convex 1-piece system for patients with ileostomies, colostomies, and urostomies. This system is designed for easy positioning, comfort, and free movement of the body.

The geriatric population is more prone to chronic diseases such as cancer of the colon, rectum, and urinary bladder, and growing geriatric population within the region is a major factor driving the market. According to projections by the Latin American and Caribbean Demographic Centre (CELADE), the geriatric population in Latin America is expected to increase to 100.5 million by 2025 from 43 million in 2000.

Regulatory authorities in some countries in the region are streamlining the process of product approval, which is expected to positively affect market growth. Moreover, rising medical tourism in several Latin American countries is significantly contributing to the market. According to the Argentine Chamber of Medical Tourism in 2016, around 14,000 medical tourists had visited Argentina and had spent around USD 300 million on medical services.

Emergence of substitute products or therapies is expected to limit market growth in the coming years. In June 2016, Norwegian medical technology company OstomyCure AS announced the grant of CE mark for its product Transcutaneous Implant Evacuation System (TIES). This is a substitute for ostomy bags and comprises a small titanium tube that can be implanted into the soft tissue of the abdomen without the need of a conventional stoma. Even though no such product is available in the Latin American market, improving healthcare access in this region can make ostomy care bags obsolete in the future.

Product Insights

The colostomy segment held the largest revenue share in 2017. This is attributed to rise in the number of patients diagnosed with colorectal cancer, fecal incontinence, and congenital malformations. Colostomy bags are available in different sizes, such as mini pouches, drainable, and closed bags, which are easily available to the patient population at a reasonable price. This has significantly contributed to segment growth.

Ileostomy is the second largest segment based on product type and is expected to witness the fastest growth over the forecast period. Rise in the number of patients diagnosed with ulcerative colitis, Crohn’s disease, and familial adenomatous polyposis is expected to drive demand for ileostomy pouches over the coming years. Drainable pouches are preferred by patients since they are user friendly and reusable.

Urostomy bags have enjoyed the smallest revenue share so far owing to decrease in the number of patients suffering from bladder cancer. However, patients with spinal cord injuries and malfunctions such as chronic infection of the bladder also undergo urostomy procedures, which can drive demand. Salts Healthcare Ltd., ConvaTec Group Plc, and Hollister Incorporated are some of the key players operating in this segment.

Application Insights

The one-piece segment held the largest revenue share in 2017 and is expected to retain its dominance over the forecast period. This is majorly due to several advantages associated with their application. These products are known for being low profile, which means they are nearly invisible under the clothes. Furthermore, these pouches are more cost-effective as compared to others and the flanges attached with them are more secure.

Rise in demand for one-piece bags is also due to their flexibility, easy management, and availability of adhesive flanges. For instance, CliniMed’s pouches are affixed with Hyper Flex hydrocolloid flange, which makes it skin-friendly, helps in averting soreness and leakage, and provides comfort to patients.

Two-piece pouches account for a relatively smaller share in the market. The risk of accidental leakage is higher in these pouches as it can get detached from the skin barrier. Moreover, these pouches are bulkier and rigid, thus rendering them unsuitable for the geriatric population. However, it is the preferred choice for active living, thereby resulting in high demand for the same among young, more active individuals.

End-use Insights

In 2017, home care settings emerged as the largest end-use segment within the Latin America ostomy care bags market, attributed to the growing geriatric population. Elderly people are more prone to ostomy and conditions such as fecal and urinary incontinence. This results in greater demand for ostomy bags for home care settings. Availability of and accessibility to trained nurses or healthcare aides are also anticipated to boost market growth.

Hospitals are also a key end-use segment and this can be majorly attributed to surge in the admission of patients diagnosed with ostomy. Furthermore, rise in the geriatric population with ostomies, increase in the number of post stoma operations, and surge in demand for inpatient monitoring have driven the segment.

The others segment, which includes ambulatory surgical centers (ASC) and specialty clinics, is expected to witness the fastest growth over the forecast period. Surge in the establishment of specialty clinics and ambulatory surgical centers to cater to growing patient demand is one of the key factors expected to boost the segment in the coming years. Ambulatory surgical centers have proven to be one of the best alternatives to hospitals for stoma surgeries due to their cost-effectiveness and proper management. Thus, with rise in awareness regarding the benefits of ASCs and growing adoption of technologically advanced equipment in these facilities, this segment is expected to grow at a lucrative rate over the forecast period.

Regional Insights

Brazil accounted for the largest revenue share in 2017. Increase in prevalence of chronic diseases and rise in the geriatric population are some of the factors responsible for its dominant share. Greater awareness level regarding ostomy products and favorable initiatives taken by the government and public players in the country are also expected to boost the market in the coming years.

Argentina is expected to witness the fastest growth over the forecast period owing to rising geriatric population and expanding medical tourism in the country. Patients from across the globe have been seeking medical aid in the country, thanks to its skilled doctors, advanced healthcare system, and modern hospital and clinical infrastructure. According to estimates by Tourism Review Media, approximately 47.0% of the patient population in Argentina is from Latin American countries, 24.0% from Canada and U.S., 22.0% from European nations, and 7.0% from other countries. Cost-effective and technologically advanced treatment procedures are among the key factors anticipated to boost the market in Argentina over the forecast period.

Countries such as Chile, Peru, and Panama have been relatively low in prominence compared to other markets. However, it is expected that these countries will show steady growth in the market over the forecast period due to factors such as growing healthcare infrastructure, improving medical access to patients, increase in geriatric population, and rise in demand for ostomy pouches.

Latin America Ostomy Care Bags Market Share Insights

Some of the major players in the Latin America market are Coloplast Group, Hollister Incorporated, and ConvaTec Incorporated, which together accounted for 81.0% of the overall market in 2017. These companies have been spending on R&D and developing technologically advanced products to gain a stronger foothold in the market.

For instance, Coloplast Group announced its new range of ostomy bags called SenSura Mio Concave in April 2018. These products have an elastic adhesive and star-shaped base plate, allowing them to comfortably fit curved body profiles. Other key players in the market are Salts Healthcare Ltd. and B.Braun Melsungen AG.

Latin America Ostomy Care Bags Market Report Scope

Segments Covered in the Report

This report forecasts revenue growth at regional and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2014 to 2025. For the purpose of this study, Grand View Research, Inc. has segmented the Latin America ostomy care bags market report on the basis of application, product, end use, and region:

• Application Outlook (Revenue, USD Million; Volume, ‘000 Units, 2014 - 2025)

  • Colostomy

  • Ileostomy

  • Urostomy

• Product Outlook (Revenue, USD Million; Volume, ‘000 Units, 2014 - 2025)

  • One piece

  • Two piece

• End-use Outlook (Revenue, USD Million; Volume, ‘000 Units, 2014 - 2025)

  • Home care settings

  • Hospitals

  • Others

• Regional Outlook (Revenue, USD Million; Volume, ‘000 Units, 2014 - 2025)

  • Brazil

  • Mexico

  • Argentina

  • Peru

  • Chile

  • Colombia

  • Panama

  • Costa Rica

  • Ecuador