N-methlytaurine and its salts are used to analyze the fluctuating properties of anionic surfactants. These products have applications in cleaning and household products such as laundry & fabric treatment. These are also referred as also called methyltaurates and characterized by the presence of excellent foaming even in the presence of oil. Due to these characteristics, these are also used in the development of skin care products such as soaps and cleansers.
N-methlytaurine is a white powdery solid which is highly soluble in water. Moreover, the product and its salts offers good skin compatibility and high pH stability. With the growing consumer purchasing power in developing countries, the demand for hygiene products such as cleaners and detergents is growing. This is to positively influence the demand for N-methlytaurine and its salts in the market, over the coming years.
The use of N-methlytaurine and its salts is largely growing in foods, cosmetics and personal care products such as hair care, baby products and oral care products. The uses of taurate surfactants being used to treat sensitive skin and scalp is rising globally. Hence, with the growing market for personal are products, many of the players in the market are heavily investing in research & development programs for the product and its salts, so as to expand its penetration in products.
Many of the byproducts of N-methlytaurine and its salts are extracted from natural products such as sodium methyl cocoyl taurate is extracted from coconut. Moreover, many of the skin and hair care products are sulfate based which is harmful for the skin and scalp in the longer run and hence more and more consumers are shifting towards organic self care products. This is further expected to propel the market demand for N-methlytaurine and its salts in the market.
Some of the major market players in the product and its salts include Vantage Leuna. The major players are focused on increasing production capacities in order to cater to the growing demand for the products and its salts. The N-methlytaurine market is forecasted to grow at a lucrative rate due to increased spending in self care products by the younger generation and shifting consumer preference to organic products.
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