Trail Camera Market Size, Share & Trends Analysis Report By Pixel Size (8 to 12 MP, Above 12 MP), By Application (Wildlife Monitoring & Research, Security), By Region (APAC, North America), And Segment Forecasts, 2019 - 2025

Industry Insights

The global trail camera market size was valued at USD 86.6 million in 2018 and will expand further at a CAGR of 7.1% from 2019 to 2025. Increasing spending on wildlife research and monitoring is expected to remain a key factor driving the market. Moreover, increasing scope of application in the outdoor security is likely to boost the product demand further.

Increasing wildlife monitoring activities also play a crucial role in promoting the product usage, which, in turn, drives the market growth. Moreover, this technology is widely utilized in research activities by zoologists and biologists. According to a data provided by the World Wildlife Fund (WWF), more than 90 animal species are considered endangered.

Out of these, around 50 animal species including Javan Rhino, Orangutan, Saola, Sumatran Elephant, and Bengal Tiger are critically endangered. Increasing security concerns in commercial and residential sectors across the globe is also propelling the product demand. These cameras are installed in the outdoor areas where CCTV installation is too expensive or it is difficult to install due to the lack of power supply.

These cameras are battery powered and offer high portability, which is also expected to propel the product demand. Governments across the globe are installing trail cameras in the remote areas to prevent criminal activities. This is further projected boost the market growth over the forecast period.

Pixel Size Insights

8 to 12 MP pixel size segment led the global trail camera market in 2018 with a share of more than 55%. This segment dominated the market as these products have features, which are compatible for capturing high-resolution images, tip-lapse, and HD videos with clear audio. To cater to the rising demand, manufacturers are focusing on developing new product with advanced technologies. For instance, in January 2017, PRADCO Outdoor Brands, Inc. launched hi-tech game cameras S-50i, first of its S-Series under the brand name ‘Moultrie’ in ATA Trade Show. The company also launched improved version of multipurpose A-Series, including A-30i, A-30, and the A-35. These products are embedded with the improved image sensors for better image quality.

Application Insights

Wildlife monitoring and research was the largest application segment in 2018 with a share of more than 60%. Major demand in this application is generated from wildlife film-makers who require close-up and HD videos and still images. Many forest rangers, researchers, zoologists, and biologists also use these cameras for wildlife monitoring.

Deforestation has become one of the major problems for the governments across the world. Moreover, smuggling of conserved plant species including Red Sandalwood has become major concern forenvironmentalist. These cameras help in monitoring and tracking such illegal activities in dense forests.

Regional Insights

North America was the largest market in 2018 and accounted for a share of more than 30%. Rising recreational and animal monitoring & research activities in the region has propelled the product demand. The U.S. government has effectively implemented the Science Support Partnership (SSP) program, a collaboration between the U.S. Fish and Wildlife Service and the U.S. Geological Survey, to obtain crucial information required for the effective management of nation’s natural resources. On the other hand, Asia Pacific is projected to expand at the fastest CAGR of 7.6% from 2019 to 2025.

Trail Camera Market Share Insights

Key companies in the market include Browning Trail Cameras; Wildgame Innovations LLC; Vista Outdoor, Inc.; and GG Telecom. These companies have undertaken market strategies including product portfolio and distribution channel expansions, product and technological developments, and merger & acquisition to gain the maximum market share. For instance, in March 2018, Browning Trail Cameras launched Recon Force Extreme 4K, which can capture HD videos at 60 frames per second (fps). The company also launched Strike Force XD Pro and Dark Ops XD Pro with dual lens technology.

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global trail camera market report on the basis of pixel size, application, and region:

• Pixel Size Outlook (Revenue, USD Million, 2015 - 2025)

  • Below 8 MP

  • 8 to 12 MP

  • Above 12 MP

• Application Outlook (Revenue, USD Million, 2015 - 2025)

  • Wildlife Monitoring & Research

  • Security

  • Others

• Regional Outlook (Revenue, USD Million, 2015 - 2025)

  • North America

    • U.S.

  • Europe

    • U.K.

    • Germany

  • Asia Pacific

    • China

    • India

  • Central & South America

    • Brazil

  • Middle East & Africa

    • South Africa