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U.S. Amazon Biotin Supplements Sales Data & Brand Share AnalysisGVR Report cover
U.S. Amazon Biotin Supplements Sales Data: Best Selling Products (SKU) and Brands, by Revenue & Volume
SKU-level competitive intelligence across 68 biotin supplements brands on Amazon U.S. brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month
U.S. Amazon Biotin Supplements Sales Data
SKU-level competitive intelligence across 68 biotin supplements brands on Amazon U.S. brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month.
CATEGORY SNAPSHOT - JUNE 2026
$20.4M
Monthly category revenue
768.2K
Monthly units sold
$23.7
Avg. selling price
4.6★
Avg. seller rating
68
Brands tracked
REPORT COVERAGE
What This Amazon Biotin Supplements Competitive Intelligence Report Covers
A monthly, SKU-level read on the U.S. biotin supplements category on Amazon - engineered to show where category revenue sits and how to compete for it. 8 tracked KPIs turn raw marketplace signals into decision-grade data for product, pricing and positioning calls.

Sample Output: Brand Share, SKU Sales Data & Keyword Insights
Every issue is delivered as a ready-to-present analytical report. Below are real pages from the June 2026 Amazon biotin supplements edition - the exact format and depth a client receives.
Nutrafol and WEEM’s biotin supplements sales on Amazon, holding the highest revenue shares at 19.8% and 17.1%, respectively. Other notable brands such as MARYRUTH'S, Nature's Bounty, NUTRAHARMONY, NatureWise and others hold smaller individual shares, which together account for over 63.1% showing a moderate fragmented market.
In terms of customer ratings, brand performance is consistently strong, with most brands averaging around 4.6. Nutrafol and WEEM stand out with the average rating of 4.2. Overall, the category shows strong consumer satisfaction, with leading revenue brands also maintaining competitive ratings.

The SKU-level sales data shows that ASIN B084Q6BTGH (Horse Health Vita Biotin Crumbles) is the leading product, generating $4.03 million monthly revenue with a 19.8% revenue share, making it the clear top SKU in the category.
OLLY Hair Skin & Nails Gummies ASIN B014G3WK9U and NOW Foods Extra Strength Biotin Vegetarian Capsules ASIN B0BTRKYR8J follow with monthly revenues of $3.49 million and $1.89 million, respectively. Nature's Bounty has a strong SKU presence, with fifteen products among the top listings, supported by high review volumes and strong ratings.


The pricing landscape shows that the largest revenue concentration is above $19.99, with the $20.00 - $34.99 price band generating USD 8.8 million and the Above $60.00 band generating USD 4.5 million. Together, these two bands account for nearly all category revenue, indicating that consumer demand is highly concentrated in accessible, mass-market pricing.

Built for Brand Managers, Amazon Sellers & Distributors
Anyone who needs accurate Amazon sales data, brand market share and category intelligence - without scraping listings or wrestling a dashboard.
Brand & Category Managers - benchmark brand share, track competitor SKUs, defend the price corridor and spot whitespace before the next launch.
Third-Party Amazon Sellers - validate the probiotic supplements niche with real units-sold and revenue estimates, review barriers and low-competition keywords.
Distributors & Wholesalers - size category demand, find the fastest-selling SKUs and identify which brands are worth stocking and distributing.
Report vs. Tool
Finished Analysis, Not Just Another Amazon Dashboard
DIY Amazon analytics tools hand you raw data and leave the thinking to you. This report delivers the finished competitive intelligence - interpreted, source-tagged and validated against primary interviews.
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Analyst-written strategic implications, not just charts to export
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Bottom-up SKU roll-ups triangulated against category totals
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Every data point source-tagged for methodological transparency
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Month-over-month continuity under a fixed tracker code (CIT-BTS-0626)
GVR Tracker
Brand & SKU market share
Computed & ranked
Strategic interpretation
Analyst-written
Primary validation
Included
Ready to present
Slides + tables
Effort to insight
Zero - it’s done
Get the Monthly Amazon Biotin Supplements Category Report
Single issue, annual subscription or multi-category bundle - with optional raw ASIN-level data export and dashboard access.
Pricing Options
Individual License
Team License
Enterprise License
- Report accessible by 1 user only
- One-time purchase
- PDF and PPT Only
- Report accessible by 5 users only
- 3 monthly issues
- PDF, PPT, and Excel (ASIN-Level Data)
- Report accessible by whole team
- 12 monthly issues with month-over-month trend continuity
- PDF, PPT, Excel (ASIN-Level Data) and Live Dashboard
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