GVR Report cover U.S. Amazon Hair Supplements Sales Data: Best Selling Products (SKU) and Brands, by Revenue & VolumeReport

U.S. Amazon Hair Supplements Sales Data: Best Selling Products (SKU) and Brands, by Revenue & Volume

SKU-level competitive intelligence across 76 hair supplements brands on Amazon U.S. - brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month

U.S. Amazon Hair Supplements Sales Data

SKU-level competitive intelligence across 76 hair supplements brands on Amazon U.S. - brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month.

CATEGORY SNAPSHOT - JUNE 2026

$45.3M

Monthly category revenue

1.0 M

Monthly units sold

$44.7

Avg. selling price

4.4★

Avg. seller rating

76

Brands tracked

 

REPORT COVERAGE

What This Amazon Hair Supplements Competitive Intelligence Report Covers

A monthly, SKU-level read on the U.S. hair supplements category on Amazon - engineered to show where category revenue sits and how to compete for it. 8 tracked KPIs turn raw marketplace signals into decision-grade data for product, pricing and positioning calls.

Key Performance Metrics

01

Brand Share

Revenue & unit market share of every top brand vs. the total category.

02

SKU-Wise Sales

ASIN-level revenue, monthly units sold & share for the top-selling SKUs.

03

Reviews & Ratings

Review volume, velocity and average rating signals per product and brand.

04

Price Trends

Price-tier distribution, positioning and the high-conversion price corridor.

05

Sales Volume

Monthly units and revenue by brand and SKU - value vs. premium models.

06

Shelf Age

How long each listing has been live - new entrants vs. established SKUs.

07

Keyword Analysis

Search-volume demand, brand-led vs. attribute-led terms, Keyword trends.

08

Popular Keywords

Top search terms driving category demand and low-competition whitespace.

Sample Output: Brand Share, SKU Sales Data & Keyword Insights

Every issue is delivered as a ready-to-present analytical report. Below are real pages from the June 2026 Amazon hair supplements edition - the exact format and depth a client receives.

Brand share on Amazon

Nutrafol and WEEM hair supplement sales on Amazon, holding the highest revenue shares at 58.5% and 8.2%, respectively. Other notable brands such as MARYRUTH’S, Nature’s Bounty, NUTRAHARMONY, and Advanced Trichology hold smaller individual shares, while the remaining brands together account for 33.3%, showing a moderately fragmented market.

In terms of customer ratings, brand performance is consistently strong, with most brands averaging around 4.4. Nutrafol and WEEM stand out with the average rating of 4.3. Overall, the category shows strong consumer satisfaction, with leading revenue brands also maintaining competitive ratings.

U.S. Amazon Hair Supplements - Top Brands Performance: Revenue Share & Average Ratings

Amazon ASIN Revenue

The SKU-level sales data shows that ASIN B07QZ5CTTF (Nutrafol Women's Balance Hair Growth Supplements, Ages 45 and Up) is the leading product, generating $12.63 million monthly revenue with a 27.9% revenue share, making it the clear top SKU in the category.

Nutrafol Women's Balance Hair Growth Supplements ASIN B00LTZEEGQ and WEEM Hair Skin and Nails Gummies ASIN B08FGZSW8L follow with monthly revenues of $3.82 million and $3.70 million, respectively. Nutrafol has a strong SKU presence, with eleven products among the top listings, supported by high review volumes and strong ratings.

U.S. Amazon Hair Supplements - Nutrafol Women's Balance Hair Growth Supplements

U.S. Amazon Hair Supplements - Top 20 SKU-level Deep Dive Price

Amazon Price Trends: Hair Supplements Market

The pricing landscape shows that the largest revenue concentration is above $80, with the above $80 price band generating USD 27.1 million and the $20.00 - $40.00 band generating USD 12.6 million. Together, these two bands account for nearly all category revenue, indicating that consumer demand is highly concentrated in accessible, mass-market pricing.

U.S. Amazon Hair Supplements - Pricing Landscape

Search Volume and Market Trends on Amazon

U.S. Amazon Hair Supplements - Keyword Demand: Search Volume

Hair Growth Need State Analysis

U.S. Amazon Hair Supplements - Men vs Women: Hair Growth Need State Analysis

Who It's For

Built for Brand Managers, Amazon Sellers & Distributors

Anyone who needs accurate Amazon sales data, brand market share and category intelligence - without scraping listings or wrestling a dashboard.

Brand & Category Managers - benchmark brand share, track competitor SKUs, defend the price corridor and spot whitespace before the next launch.

Third-Party Amazon Sellers - validate the hair supplements niche with real units-sold and revenue estimates, review barriers and low-competition keywords.

Distributors & Wholesalers - size category demand, find the fastest-selling SKUs and identify which brands are worth stocking and distributing.

Report vs. Tool

Finished Analysis, Not Just Another Amazon Dashboard

DIY Amazon analytics tools hand you raw data and leave the thinking to you. This report delivers the finished competitive intelligence - interpreted, source-tagged and validated against primary interviews.

  • Analyst-written strategic implications, not just charts to export

  • Bottom-up SKU roll-ups triangulated against category totals

  • Every data point source-tagged for methodological transparency

  • Month-over-month continuity under a fixed tracker code (CIT-HS-0626)

 

 GVR Tracker

Brand & SKU market share

Computed & ranked

Strategic interpretation

Analyst-written

Primary validation

Included

Ready to present

Slides + tables

Effort to insight

Zero - it’s done

Get the Monthly Amazon Hair Supplements Category Report

Single issue, annual subscription or multi-category bundle - with optional raw ASIN-level data export and dashboard access.

Pricing Options

Individual License

Team License

Enterprise License

  • Report accessible by 1 user only
  • One-time purchase
  • PDF and PPT Only
  • Report accessible by 5 users only
  • 3 monthly issues
  • PDF, PPT, and Excel (ASIN-Level Data)
  • Report accessible by whole team
  • 12 monthly issues with month-over-month trend continuity
  • PDF, PPT, Excel (ASIN-Level Data) and Live Dashboard

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