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U.S. Amazon Hair Supplements Sales Data & Brand Share ReportGVR Report cover
U.S. Amazon Hair Supplements Sales Data: Best Selling Products (SKU) and Brands, by Revenue & Volume
SKU-level competitive intelligence across 76 hair supplements brands on Amazon U.S. - brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month
U.S. Amazon Hair Supplements Sales Data
SKU-level competitive intelligence across 76 hair supplements brands on Amazon U.S. - brand market share, sales volume, price trends, ratings and keyword demand. Refreshed every month.
CATEGORY SNAPSHOT - JUNE 2026
$45.3M
Monthly category revenue
1.0 M
Monthly units sold
$44.7
Avg. selling price
4.4★
Avg. seller rating
76
Brands tracked
REPORT COVERAGE
What This Amazon Hair Supplements Competitive Intelligence Report Covers
A monthly, SKU-level read on the U.S. hair supplements category on Amazon - engineered to show where category revenue sits and how to compete for it. 8 tracked KPIs turn raw marketplace signals into decision-grade data for product, pricing and positioning calls.
Key Performance Metrics
01
Brand Share
Revenue & unit market share of every top brand vs. the total category.
02
SKU-Wise Sales
ASIN-level revenue, monthly units sold & share for the top-selling SKUs.
03
Reviews & Ratings
Review volume, velocity and average rating signals per product and brand.
04
Price Trends
Price-tier distribution, positioning and the high-conversion price corridor.
05
Sales Volume
Monthly units and revenue by brand and SKU - value vs. premium models.
06
Shelf Age
How long each listing has been live - new entrants vs. established SKUs.
07
Keyword Analysis
Search-volume demand, brand-led vs. attribute-led terms, Keyword trends.
08
Popular Keywords
Top search terms driving category demand and low-competition whitespace.
Sample Output: Brand Share, SKU Sales Data & Keyword Insights
Every issue is delivered as a ready-to-present analytical report. Below are real pages from the June 2026 Amazon hair supplements edition - the exact format and depth a client receives.
Brand share on Amazon
Nutrafol and WEEM hair supplement sales on Amazon, holding the highest revenue shares at 58.5% and 8.2%, respectively. Other notable brands such as MARYRUTH’S, Nature’s Bounty, NUTRAHARMONY, and Advanced Trichology hold smaller individual shares, while the remaining brands together account for 33.3%, showing a moderately fragmented market.
In terms of customer ratings, brand performance is consistently strong, with most brands averaging around 4.4. Nutrafol and WEEM stand out with the average rating of 4.3. Overall, the category shows strong consumer satisfaction, with leading revenue brands also maintaining competitive ratings.

Amazon ASIN Revenue
The SKU-level sales data shows that ASIN B07QZ5CTTF (Nutrafol Women's Balance Hair Growth Supplements, Ages 45 and Up) is the leading product, generating $12.63 million monthly revenue with a 27.9% revenue share, making it the clear top SKU in the category.
Nutrafol Women's Balance Hair Growth Supplements ASIN B00LTZEEGQ and WEEM Hair Skin and Nails Gummies ASIN B08FGZSW8L follow with monthly revenues of $3.82 million and $3.70 million, respectively. Nutrafol has a strong SKU presence, with eleven products among the top listings, supported by high review volumes and strong ratings.


Amazon Price Trends: Hair Supplements Market
The pricing landscape shows that the largest revenue concentration is above $80, with the above $80 price band generating USD 27.1 million and the $20.00 - $40.00 band generating USD 12.6 million. Together, these two bands account for nearly all category revenue, indicating that consumer demand is highly concentrated in accessible, mass-market pricing.

Search Volume and Market Trends on Amazon

Hair Growth Need State Analysis

Who It's For
Built for Brand Managers, Amazon Sellers & Distributors
Anyone who needs accurate Amazon sales data, brand market share and category intelligence - without scraping listings or wrestling a dashboard.
Brand & Category Managers - benchmark brand share, track competitor SKUs, defend the price corridor and spot whitespace before the next launch.
Third-Party Amazon Sellers - validate the hair supplements niche with real units-sold and revenue estimates, review barriers and low-competition keywords.
Distributors & Wholesalers - size category demand, find the fastest-selling SKUs and identify which brands are worth stocking and distributing.
Report vs. Tool
Finished Analysis, Not Just Another Amazon Dashboard
DIY Amazon analytics tools hand you raw data and leave the thinking to you. This report delivers the finished competitive intelligence - interpreted, source-tagged and validated against primary interviews.
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Analyst-written strategic implications, not just charts to export
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Bottom-up SKU roll-ups triangulated against category totals
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Every data point source-tagged for methodological transparency
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Month-over-month continuity under a fixed tracker code (CIT-HS-0626)
GVR Tracker
Brand & SKU market share
Computed & ranked
Strategic interpretation
Analyst-written
Primary validation
Included
Ready to present
Slides + tables
Effort to insight
Zero - it’s done
Get the Monthly Amazon Hair Supplements Category Report
Single issue, annual subscription or multi-category bundle - with optional raw ASIN-level data export and dashboard access.
Pricing Options
Individual License
Team License
Enterprise License
- Report accessible by 1 user only
- One-time purchase
- PDF and PPT Only
- Report accessible by 5 users only
- 3 monthly issues
- PDF, PPT, and Excel (ASIN-Level Data)
- Report accessible by whole team
- 12 monthly issues with month-over-month trend continuity
- PDF, PPT, Excel (ASIN-Level Data) and Live Dashboard
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