The global hair botox market size is expected to reach USD 577.2 million by 2030, according to a new report by Grand View Research, Inc. The market is expected to register a CAGR of 8.0% from 2023 to 2030. The market growth can be attributed to the rising adoption of these products due to increasing awareness regarding the benefits of this treatment over keratin treatment, as informed by social media influencers and celebrities. Hair Botox is the deep conditioning of hair that aids in reversing damaged tresses and offers smoothness and fullness to hair.
Heavy and frequent styling of hair, as well as the use of surfactants & harsh chemicals, causes frizz and split ends. This has recently boosted the demand for hair care treatment methods, including hair botox treatment. Customers are shifting from complicated and harmful keratin treatments to more natural and less harmful hair botox treatments. Moreover, the growing consumer awareness regarding chemical-free treatment options and products and the rising adoption of natural ingredient-based products are expected to boost the demand for hair botox treatment globally over the forecast period.
The COVID-19 pandemic adversely affected the demand for hair care treatment in the early phase of the outbreak. This was attributed to the social distancing norms and other restrictions by governments that led to the closing of traditional spas and salons. The market requires physical proximity to operate, which became impossible during the pandemic. However, the market is expected to reach pre-pandemic levels owing to the increased beauty consciousness in the post-pandemic period. For instance, in April 2020, Hush Salon Dubai reported a surge in client volumes for hair Botox treatment after the easing of curbs associated with the pandemic.
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By application, the frizzy hair segment held the largest market share in 2022. This can be attributed to the growing incidences of frizzy hair among people, due to the changing environment and rising pollution levels, which subsequently damages the hair follicles
Based on end-use, the traditional spa segment held the dominant share of the market in 2022 and is projected to expand at the fastest CAGR over the forecast period. This can be attributed to the specialized and personalized treatment options available at these facilities for diverse hair types and conditions
North America dominated the market in 2022 with the largest revenue share. There is an increased focus on appearance among regional consumers, with a growing acceptance and rising demand for natural products due to them having health benefits. Due to its hydrating effects and natural origin, hair Botox is in high demand in the North American market
The market is highly fragmented, with several small and medium-sized traditional spa chains and at-home service providers offering hair Botox services
Grand View Research has segmented the global hair botox market based on application, end-use, and region:
Hair Botox Application Outlook (Revenue, USD Million, 2018 - 2030)
Frizzy Hair
Dull & Dry Hair
Hair Straightening
Others
Hair Botox End-use Outlook (Revenue, USD Million, 2018 - 2030)
Traditional Spa
At-home
Hair BotoxRegional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Denmark
Sweden
Norway
Asia Pacific
Japan
China
India
Australia
Thailand
South Korea
Latin America
Brazil
Mexico
Argentina
Middle East And Africa (MEA)
South Africa
Saudi Arabia
UAE
Kuwait
List of Key Players in the Hair Botox Market
Elements Salon
Bennetts Hair, Beauty & Tanning
Nara Hair Co
Bonne Vie Salon
Kaya Skin Clinic
The Leading Salons of the World
The Hair Alchemist
Schweiger Dermatology Group
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