The global in-vehicle payment services market size is expected to reach USD 14.43 billion by 2030, registering a CAGR of 12.1% from 2023 to 2030, according to a new report by Grand View Research, Inc. The aggressive spending by automakers on enabling drivers to make payments and authenticate transactions from the vehicle itself coupled with the rising levels of disposable income, especially in the developed economies, and the growing preference for contactless payments are expected to drive the growth of the market over the forecast period.
Busy schedules are prompting drivers to look forward to hassle-free experiences as part of an upgraded lifestyle. At this juncture, the ability to shop, order, and pay on the go without performing any cash transactions for swiping credit/debit cards would allow commuters to save time and ensure a convenient commute. In-vehicle payment services offer drivers and passengers the convenience of making payments through various payment modes from the vehicle itself. The demand for In-vehicle payment services is expected to increase over the forecast period in line with the proliferation of connected cars and the growing preference for advanced infotainment.
Automakers, such as BMW AG, Mercedes-Benz, Ford Motor Co., Honda Motor Co. Ltd., General Motors Co., and Jaguar Land Rover Automotive PLC, have already started integrating in-vehicle payment services and solutions into their vehicle models. Payment service providers, such as MasterCard, Visa, and PayPal, are also striking strategic partnerships and collaborations with automotive OEMs to deliver efficient in-vehicle payment platforms.
The preference for contactless payments is growing in the wake of the outbreak of the COVID-19 pandemic. As such, the majority of the parking systems, gas stations, and toll collection booths have already incorporated mobile payment technology. The popularity of e-wallets is rising owing to the convenience and ease of payment e-wallets can offer. Digital wallet and online payment platforms, such as Google Pay, Amazon Pay, and Apple Pay, are also getting immensely popular and their adoption is expected to increase significantly over the forecast period.
However, automotive OEMs are looking forward to designing and developing a payment ecosystem that would allow drivers and passengers to avail and pay for all the desired services, such as filling gasoline or charging electric cars, booking and paying for parking slots, paying tolls at toll booths, and ordering food and coffee, among others, without having to get out of the vehicle. Hence, the market for in-vehicle payment services is expected to grow significantly over the forecast period.
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The gas & charging station segment accounted for a significant revenue share of around 27.5% in 2022. This is attributed to the increasing adoption of electric vehicles (EVs), the growing popularity of contactless payments, and the increasing availability of in-vehicle payment technology.
The credit/debit card segment accounted for the largest market share of 53.2% in 2022.Debit cards and credit cards remain the most popular payment modes and are used extensively to make contact and contactless payments.
North America accounted for a market share of around 39.3% in 2022. Continued integration of the latest technologies in automobiles and the rising levels of disposable income are anticipated to drive the growth of the regional market
Grand View Research has segmented the global in-vehicle payment services market on the basis of mode of payment, application, and region:
In-vehicle Payment Services Mode Of Payment Outlook (Revenue, USD Million, 2018 - 2030)
Credit/Debit Card Based
In-vehicle Payment Services Application Outlook (Revenue, USD Million, 2018 - 2030)
Gas & Charging Stations
Food & Coffee
In-vehicle Payment Services Regional Outlook (Revenue, USD Million, 2018 - 2030)
Middle East and Africa
List of Key Players in the In-vehicle Payment Services Market
Ford Motor Co.
General Motors Co.
Honda Motor Co. Ltd.
Hyundai Motor Co.
Jaguar Land Rover Automotive PLC
ZF Friedrichshafen AG
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