Manga Market To Reach $42.19 Billion By 2030 | CAGR 18.0%

Manga Market Growth & Trends

The global manga market size is expected to reach USD 42.19 billion by 2030, and is projected to grow at a CAGR of 18.0% from 2024 to 2030, according to a new report by Grand View Research, Inc. The considerable market growth can be credited to the growing prominence of titles as a mainstream source of entertainment. Manga is a Japanese form of graphic novel which can be written by one person or a group. Some famous titles include Demon Slayer, Jujutsu Kaisen, Blue Lock, One Piece, Naruto, etc.

The wide range of genres, such as adventure, fantasy, thrillers, romance, sci-fi, inspirational, educational, etc., is primarily driving the market growth. Besides, the availability of titles in various languages is expediting the expansion of the market across geographies. The online fan communities and growing consumer interest in anime are significantly driving the market growth. Streaming platforms, such as Netflix, Crunchyroll, and Funimation, are propelling viewers’ interest in anime, leading to increased demand as the audience seeks original content.

Several companies operating in the market are also focusing on the launch of various new and fascinating titles to gain a competitive edge. They are also taking profound steps to promote the creation of fresh and original content. For instance, in October 2023, Viz Media launched a new manga platform to allow publishing of selected one-shot stories by the creators in the U.S. to whom the company announced to provide professional guidance. Such initiatives will open new growth avenues for the market in the upcoming years.

The market is expected to witness at a significant CAGR from 2024 to 2030, as it is observing an upward trend in popularity and sales. Moreover, the increased promotion of manga and the growing prominence of anime series and movies based on the market is driving the market growth further. For instance, in October 2023, Kodansha LTD announced the release of seven new simulpub titles. The company will also debut two new manga series that were launched in Japan and U.S. on its K MANGA service.

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Manga Market Report Highlights

• Based on content type, the printed segment led the market with the largest revenue share of 30.47% in 2023. However, the increasing availability of digital in addition to the rise in the online reader applications globally are resulting in the digital segment leading the market by the end of the forecast period

• Based on genre, the romance & drama segment is anticipated to grow at the notable CAGR during the forecast period, due to the availability of fascinating content on ideal romances and serious life subjects

• Based on gender, the female segment led the market with the largest revenue share of 34.08% in 2023. The rise in demand for content suited for female audiences attributed to the increasing number of female readers globally and it is expected to propel the growth of the segment in the coming years

• Asia Pacific market is expected to grow at the fastest CAGR from 2024 to 2030, owing to the increasing proliferation of manga as a mainstream entertainment source

Manga Market Segmentation

Grand View Research has segmented the global manga market report based on content type, distribution channel, genre, gender, audience, and region:

Manga Content Type Outlook (Revenue, USD Million, 2018 - 2030)

• Printed

• Digital

Manga Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Online

• Offline

Manga Genre Outlook (Revenue, USD Million, 2018 - 2030)

• Action and Adventure

• Sci-Fi and Fantasy

• Sports

• Romance and Drama

• Others

Manga Gender Outlook (Revenue, USD Million, 2018 - 2030)

• Male

• Female

Manga Audience Outlook (Revenue, USD Million, 2018 - 2030)

• Children and Kids (Aged below 10 years)

• Teenagers (Aged between 10 to 16 years)

• Adults (Aged above 16 years)

Manga Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

• Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

• Asia Pacific

  • Japan

  • China

  • India

  • South Korea

  • Australia

• Latin America

  • Brazil

  • Mexico

• Middle East and Africa (MEA)

  • Saudi Arabia

  • South Africa

List of Key Players in the Manga Market

• Akita Publishing Co., Ltd.

• Bilibili Comics Pte. Ltd.

• Bungeishunj? Ltd.

• Good Smile Company, Inc.

• Hitotsubashi Group

• Houbunsha Co., Ltd.

• Kadokawa Corporation

• Kodansha Ltd.

• Nihon Bungeisha Co., Ltd.

• Seven Seas Entertainment, Inc.

• Shogakukan Inc.

• Shueisha Inc.

• VIZ, Inc.

• Yen Press LLC