Men’s Health Supplements Market To Reach $185.8 Billion By 2033

Men’s Health Supplements Market Growth & Trends

The global men’s health supplements market size is expected to reach USD 185.8 billion by 2033, registering a CAGR of 11.0% from 2026 to 2033, according to a new report by Grand View Research, Inc. Factors such as the changing lifestyle & stressful work environment along with rising age-related health concerns are projected to drive the market’s growth. In addition, rising competition in the market owing to the high consumer demand and rising emphasis of market players to manufacture quality supplements is another vital factor propelling the growth.

Rising age-related concerns among men are one of the major factors bolstering the demand for health supplements. As men age, they face a number of issues such as hair thinning, cardiovascular issues, immunity issues, performance issues, and prostate health issues among others. Health supplements often address these underlying age-related issues and support vitality and overall well-being. Some of the most selling supplements for male health are ADAM Superior Men’s Multivitamin and SmartyPants Men’s Complete, among others.

Moreover, the surging trend of veganism across the globe is projected to benefit the plant-based supplementation products which are anticipated to fuel the demand for plant-based dietary supplements over the forecast period. For instance, according to American Botanical Council, the retail sales of herbal supplements in the U.S. increased by 9.7% in the year 2021. The highest-selling herbal supplementation products in the U.S. were formulations containing elderberry, ashwagandha, and ginko which have a significant role in improving male health.

Furthermore, the high prevalence of lifestyle-associated disorders and robust demand for supplements to support normal body functions have facilitated novel product introductions and innovations. For instance, in October 2022 Pharmactive Biotech Products launched Liboost, an extract of Turnera diffusa to enhance sexual function in both women and men. The newly launched product is scientifically backed to boost sexual appetite and function.

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Men’s Health Supplements Market Report Highlights

• By type, Weight management supplements segment accounted for the largest market share of 36.4% in 2025. Anti-aging supplements are projected to grow at the fastest CAGR of 13.0% from 2026 to 2033.

• By age group, the 31-45 age group accounted for the largest revenue share of 30.4% in 2025. The above-60 age group is projected to register the fastest CAGR of 12.3% from 2026 to 2033.

• By formulation, the capsules segment dominated the market with a revenue share of 35.9% in 2025. The gummies segment is projected to exhibit the fastest growth at a CAGR of 13.1% from 2026 to 2033.

• By distribution channel: Offline channels held the largest share of 75.4% in 2025. The online channels are projected to register the fastest CAGR from 2026 to 2033.

• The Asia Pacific men’s health supplements market accounted for the largest market share of 38.2% in 2025. China led the Asia Pacific men’s health supplements market in 2025, holding the largest market share of over 27.5% of the region’s total revenue.

Men’s Health Supplements Market Segmentation

Grand View Research has segmented global men’s health supplements market report on the basis of type, age group, formulation, distribution channel, and region:

Men’s Health Supplements Type Outlook (Revenue, USD Billion, 2021 - 2033)

• Sports Supplements

• Reproductive Health Supplements

• Bone & Joint Health Supplements

• Cardiovascular Health Supplements

• Probiotic Supplements

• Anti-Aging Supplements

• Hair Growth Supplements

• Weight Management Supplements

• Immune Health Supplements

• Others

Men’s Health Supplements Age Group Outlook (Revenue, USD Billion, 2021 - 2033)

• 20-30

• 31-45

• 46-60

• Above 60

Men’s Health Supplements Formulation Outlook (Revenue, USD Billion, 2021 - 2033)

• Tablets

• Capsules

• Liquids

• Powders

• Gummies

• Others

Men’s Health Supplements Distribution Channel Outlook (Revenue, USD Billion, 2021 - 2033)

• Online

• Offline

Men’s Health Supplements Regional Outlook (Revenue, USD Million, 2021 - 2033)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

  • Denmark

  • Sweden

  • Norway

• Asia Pacific

  • China

  • India

  • Japan

  • Australia & New Zealand

  • Thailand

  • South Korea

• Central & South America

  • Brazil

  • Argentina

• Middle East and Africa (MEA)

  • South Africa

  • Saudi Arabia

  • UAE

  • Kuwait

List of Key Players of Men’s Health Supplements Market

• Nature's Lab

• Nordic Naturals

• NOW Foods

• Irwin Naturals

• GNC

• The Vitamin Shopee

• Amway

• Life Extension

• New Chapter, Inc.

• Metagenics LLC