Metaverse Market To Reach $936.6 Billion By 2030 | CAGR 41.6%

September 2023 | Report Format: Electronic (PDF)

Metaverse Market Growth & Trends

The global metaverse market size is predicted to attain USD 936.6 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to witness a CAGR of 41.6% from 2023 to 2030, owing to increasing demand from end-use industries, which prominently include media and entertainment, education, and aerospace and defense is anticipated to propel the industry growth over the forecast period. The market is also growing due to the steady adoption of XR technologies to enhance user experience on various platforms. The growing demand for metaverse to purchase digital assets using cryptocurrencies is expected to drive the market significantly. The development and distribution of Augmented reality (AR), Virtual Reality (VR), and Mixed Reality (MR) devices are anticipated to spur market growth in years to come.

The prefix "meta" is commonly used in Greek to denote "after" or "beyond." The metaverse is a three-dimensional interactive and immersive environment where several people can interact through avatars. The usage of the metaverse to purchase digital assets using bitcoin is becoming more popular around the world. Gaming websites, messaging applications, and social media platforms such as Facebook are being used to communicate with one another online. The metaverse is the advent of new online environments in which people's interactions are more multidimensional and they can engage more deeply with digital content rather than merely reading it.

The metaverse is widely used as a real-time virtual world to build and leverage vast opportunities for brand connection. It would also set the stage for the next phase of post-COVID-19 digital activity, namely the emergence of digital social experiences. On Metaverse platforms that allow blockchain technology to be utilized, users can create, own, and trade autonomous digital assets and virtual regions using cryptocurrencies like Bitcoin and Ethereum, as well as nonfungible tokens (NFTs). During the forecast period, rising demand for blockchain-based metaverse networks and platforms for trading digital assets is expected to drive considerable market revenue growth. One of the major factors driving the future expansion of the metaverse business is the rise of the gaming industry.

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Metaverse Market Report Highlights

  • The hardware sub-segment in the product segment dominated the global market in 2022 and accounted for the largest market share, owing to the increased adoption of AR, VR, and MR devices

  • Displays captured the highest revenue share in the hardware sub-segment in 2022 whereas, programming engines dominated the software sub-segment with the largest market share

  • Desktop and headsets dominated the market with 41.94% and 34.96% of the total revenue shares in 2022, respectively, and are projected to remain the highest revenue-generating segments during the forecast period

  • The VR and AR technology sector held the largest revenue share in 2022 as multiple industries such as gaming, healthcare, education, and entertainment have increasingly incorporated VR and AR technology for numerous purposes. Human resource domains are also incorporating the use of VR and AR devices for employee training

  • In terms of offerings, the virtual platform segment accounted for the largest market share in 2022 and is anticipated to exhibit significant growth, owing to the increased adoption of these platforms for multiple uses such as advertising, branding, and academics. Many key players have also realized that virtual platforms help reduce capital expenditures and operating expenses

  • The gaming segment is projected to dominate the application segment. The content and social media segment is anticipated to witness considerable growth over the forecast period owing to the increased demand for social media applications

  • The North American region accounted for the largest market share in 2022, owing to the high adoption of metaverse platforms

  • The Asia Pacific region is likely to witness a robust growth rate over the forecast period, owing to factors such as demand for a better viewing experience, an increasing number of start-ups like OneRare, LOKA, and Bolly Heroes

Metaverse Market Segmentation

Grand View Research has segmented the global metaverse market based on product, platform, technology, application, end-use, and region: 

Metaverse Product Outlook (Revenue, USD Billion, 2017 - 2030)

  • Infrastructure

    • Chips & Processors

    • Network Capabilities

    • Cloud & Edge Infrastructure

    • Cybersecurity

  • Hardware

    • Holographic Displays

    • eXtended Reality (XR) Hardware

      • Haptic Sensors & Devices

      • Smart Glasses

      • Omni Treadmills

    • AR/VR Devices

    • Others

  • Software

    • Asset Creation Tools

    • Programming Engines

    • Virtual Platforms

    • Avatar Development

  • Services

    • User Experiences (Events, Gaming, etc.)

    • Asset Marketplaces

    • Financial Services

Metaverse Platform Outlook (Revenue, USD Billion, 2017 - 2030)

  • Desktop

  • Mobile

  • Headsets

Metaverse Technology Outlook (Revenue, USD Billion, 2017 - 2030)

  • Blockchain

  • Virtual Reality (VR) & Augmented Reality (AR)

  • Mixed Reality (MR)

  • Others

Metaverse Application Outlook (Revenue, USD Billion, 2017 - 2030)

  • Gaming

  • Online Shopping

  • Content Creation & Social Media

  • Events & Conference

  • Digital Marketing (Advertising)

  • Testing and Inspection

  • Others

Metaverse End-use Outlook (Revenue, USD Billion, 2017 - 2030)

  • Aerospace & Defense

  • Education

  • Healthcare

  • Tourism and Hospitality

  • BFSI

  • Retail

  • Media & Entertainment

  • Automotive

  • Others (Manufacturing, etc.)

Metaverse Regional Outlook (Revenue, USD Billion, 2017 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • Germany

    • France

  • Asia Pacific

    • China

    • Japan

    • India

    • South Korea

  • South America

    • Brazil

  • Middle East & Africa (MEA)

List of Key Players in the Metaverse Market

  • Meta Platforms, Inc.

  • Tencent Holdings Ltd.

  • ByteDance Ltd.

  • NetEase, Inc.

  • Nvidia Corporation

  • Epic Games, Inc.

  • Roblox Corporation

  • Unity Technologies, Inc.

  • Lilith Games

  • Nextech AR Solutions Corp.

  • The Sandbox

  • Active Theory

  • Decentraland

  • Microsoft Corporation

  • Antier Solutions Pvt. Ltd.

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