The U.S. kitchenware market size is estimated to reach USD 14,108.5 million in 2033 and is expected to expand at a CAGR of 5.2% from 2025 to 2033. The market is fueled by an increasing inclination toward home cooking, driven by post-pandemic lifestyle changes, heightened health consciousness, and the need for budget-friendly meal preparation. The trend toward urban living and the growth of smaller households have fueled demand for compact, multifunctional, and space-efficient kitchen tools. At the same time, consumers are gravitating toward stylish, high-quality products that complement modern kitchen aesthetics and are frequently featured across social media platforms.
Consumers are increasingly choosing BPA-free, non-toxic, and eco-friendly kitchenware made from materials like stainless steel, glass, bamboo, ceramic, and food-grade silicone, due to their safety and environmental benefits. There's also growing interest in products that support portion control and healthier cooking. For example, the GreenLife Soft Grip collection offers PFAS- and PFOA-free ceramic nonstick cookware made from recycled aluminum and coated with Thermolon, a non-toxic, eco-conscious material.
The market is rapidly adopting smart technology, with tools like digital measuring spoons, app-connected kitchen scales, and Bluetooth-enabled thermometers gaining popularity. These devices improve cooking accuracy and often sync with recipe or fitness apps, offering functions such as barcode scanning, nutrition tracking, and interactive cooking guidance. For instance, the Drop Kitchen smart scale connects via Bluetooth to walk users through recipes step by step, while wireless thermometers like INKBIRD's Bluetooth meat thermometer provide real-time temperature monitoring and alerts for precise cooking.
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In 2024, tableware held the largest share of the U.S. market. This segment includes dinnerware, flatware, stemware, and related accessories, and has seen strong growth, driven by evolving lifestyles, rising disposable incomes, and a shift in consumer preferences toward visually appealing and functional designs. As people increasingly seek to elevate everyday meals and home-based social dining, the demand for stylish, durable, and eco-conscious tableware continues to grow.
The residential segment has seen significant growth in recent years, driven by changing lifestyles, evolving consumer behaviors, and a rising interest in home cooking. According to a survey by the National Frozen & Refrigerated Foods Association (NFRA), nearly three in five individuals began cooking at home, reflecting a clear shift toward home-prepared meals. This trend has fueled demand across various kitchenware products.
In 2024, hypermarkets and supermarkets led the U.S. market. These retail formats remain popular among consumers due to their convenience, extensive product variety, and competitive pricing. As one-stop destinations, they enable shoppers to purchase groceries and kitchenware in a single visit, saving time and effort. The ability to physically examine products and receive guidance from in-store staff enhances the overall shopping experience.
Grand View Research has segmented the U.S. kitchenware market based on product, application, and distribution channel:
U.S. Kitchenware Product Outlook (Revenue, USD Million, 2021 - 2033)
Cookware
Pots & Pan
Pressure Cooker
Microware Cookware
Bakeware
Tins & Trays
Cups
Molds
Pans & Dishes
Rolling Pin
Others
Tableware
Dinnerware
Flatware
Stemware
Others
Cooking Racks
Cooking Tools
U.S. Kitchenware Application Outlook (Revenue, USD Million, 2021 - 2033)
Residential
Commercial
U.S. Kitchenware Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)
Supermarkets & Hypermarkets
Specialty Stores
Online Retail
Others
List of Key Players in the U.S. Kitchenware Market
Target Brands, Inc.
Newell Brands
Groupe SEB
Meyer International Holdings Limited
Tramontina
The Vollrath Company, LLC
Lifetime Brands
Hamilton Beach Brands Holding Company
Cuisinart
OXO International, Ltd.
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