U.S. Short-term Vacation Rental Market To Reach $102.86 Billion By 2030

U.S. Short-Term Vacation Rental Market Growth & Trends

The U.S. short-term vacation rental market size is expected to reach USD 102.86 billion by 2030 and is projected to grow at a CAGR of 7.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The surge is primarily attributed to travelers increasingly seeking unique, flexible, and personalized lodging experiences that traditional hotels may not provide. Short-term vacation rentals offer diverse options, ranging from cozy urban apartments to luxurious beachfront villas, allowing guests to tailor their stay to suit their needs, budgets, and desired experiences.

With many professionals no longer tethered to traditional office settings, there’s been a notable increase in "work-from-anywhere" lifestyles. Vacation rentals provide the perfect combination of comfort, privacy, and amenities, such as home offices and fully equipped kitchens, making them ideal for extended stays. Travelers are blending work and leisure in ways never seen before, turning traditional vacations into "workcations" or temporary relocations.

Furthermore, the growing preference for group and family travel has bolstered the popularity of vacation rentals. These accommodations often offer more space, multiple bedrooms, and communal areas, providing a cost-effective and convenient alternative to booking multiple hotel rooms. Families and friends also value the ability to cook meals together and enjoy a home-like environment, which enhances their overall travel experience.

The pandemic has also played a role in accelerating this trend. Travelers have become more conscious of health and safety, preferring private, self-contained accommodations and overcrowded hotels. Vacation rentals allow guests to avoid shared spaces like lobbies or elevators while still enjoying desirable destinations. Moreover, platforms offering vacation rentals have implemented enhanced cleaning protocols, reassuring travelers about the safety of their stays.

Additionally, technological advancements and the proliferation of booking platforms have made it easier than ever to find and reserve short-term vacation rentals. Mobile apps and websites provide user-friendly interfaces, detailed property descriptions, and reviews, empowering travelers to make informed decisions. These platforms have also opened up previously inaccessible markets, introducing travelers to lesser-known destinations and unique property types, further expanding the appeal of vacation rentals.

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U.S. Short-term Vacation Rental Market Report Highlights

• Short-term vacation rental homes accounted for a significant share of the U.S. short-term vacation rental market. The growing demand is attributed to travelers seeking more personalized, flexible, and spacious accommodations, especially for extended stays. Remote work and family/group travel preferences have further fueled this shift away from traditional hotels.

• The online/platform-based booking mode represented a significant share of the industry in 2024. The increasing demand is attributed to the convenience, transparency, and real-time access they provide to travelers. These platforms offer detailed property listings, reviews, and seamless booking, enhancing the overall user experience.

U.S. Short-term Vacation Rental Market Segmentation

Grand View Research has segmented the U.S. short-term vacation rental market based on accommodation type, and booking mode:

U.S. Short-term Vacation Rental Accommodation Type Outlook (Revenue, USD Million, 2018 - 2030)

• Homes

• Apartments

• Condominium

• Others (Cabins and Cottages, Themed Properties, etc.)

U.S. Short-term Vacation Rental Booking Mode Outlook (Revenue, USD Million, 2018 - 2030)

• Online/ Platform Based

• Offline

List of Key Players in the U.S. Short-term Vacation Rental Market

• Extended Stay America

• AvantStay, Inc.

• Airbnb, Inc.

• Booking Holdings Inc.

• Expedia, Inc.

• Evolve Vacation Rental.

• Vacasa LLC

• Sonder Holdings Inc.

• Wyndham Destinations, Inc.

• NOVASOL A/S