With a generation obsessed with beauty & perfection, a gorgeous smile and sparkling teeth are the keys to holding people’s attention. Cosmetic dentistry has fulfilled this dream ! Even if some aren’t blessed with beautiful teeth, these surgeries are an answer to their prayers. “Beauty is a power, a smile its sword,” was penned by botanist John Ray in the early 1600s. The saying still rings true in every era.
Ever Wondered What Cosmetic Dentistry Is ?
Cosmetic dentistry refers to surgical procedures to enhance the appearance of your teeth and render you with looks you have craved. These surgeries are prescribed by dentists and boost your smile and self-confidence. They may range from ‘teeth’ whitening to ‘missing-tooth’ replacement.
PreVu Advancements And The Market
For customers who are apprehensive about undergoing the trauma of teeth surgery, science has ensured smooth sail for them. PreVu, a software company, introduced simulation software for dentists on July 2016. This software takes a snapshot of your existing teeth and offers their ‘post-surgery’ preview. Customers are thus able to spot their dental flaws and discuss further actions with their doctors.
Based on a report by Grand View Research, Inc.; the cosmetic dentistry market is estimated to be nearly USD 28 billion by 2024. Growing middle class population and its liking for dental aesthetics should account for the same.
Dental surgeries involving minimal pain and less time are preferred by consumers. Customers are more open to crowns and dental implants, fueling market demand. Current market trend encompasses the substitution of ‘missing’ teeth with porcelain-implants. This ensures your teeth are a near replica of the original.
Dentists even execute laser treatments to cater to patients’ customized requests. Higher ‘aesthetics’ awareness & dental tourism also add market revenues. However, shortage of reimbursement choices and high prices of dental imaging are projected to hamper the market.
They include bleaching, bonding, crowns, veneers, contouring & reshaping, and complete smile makeovers.
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