Anti-pollution Mask Market Size, Share & Trends Report

Anti-pollution Mask Market Size, Share & Trends Analysis Report By Product (Disposable, Reusable), By Distribution Channel (Offline, Online), And Segment Forecasts, 2019 - 2025

  • Published Date: Jul, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-3-68038-330-0
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017
  • Number of Pages: 80

Industry Insights

The global anti-pollution mask market size was estimated at USD 2.6 billion in 2018. Alarming rise in pollution levels across the globe has resulted in increasing demand for air filtering products for personal and occupational purposes. Growing prevalence as well as incidence of respiratory ailments such as asthma, COPD, bronchitis, and lung cancer, owing to rising pollution levels, has driven product demand.

Anti-pollution masks are designed protect wearers from a host of pollutants in the air. To ensure effective protection, users are required to wear a well-fitted mask of proper size, which covers the nose, mouth, and chin without leaving any gaps. Masks that are irregular in shape, cause leakages, or have reached their filtering capacity can prove to be ineffective.

U.S. anti-pollution mask Market

Soaring urbanization as well as industrialization rate in developing economies such as China and India poses an alarming threat to pollution levels. In the wake of safety and well-being of consumers, the industrial sector poses stringent government regulations for employees in offices, factories, and construction areas. The increasing trend of online purchasing through portals such as Amazon, Alibaba, and Snapdeal will help boost revenue generation.

Manufacturers are constantly looking to introduce newer products in the market in order to provide a variety of options to customers. For instance, in December 2017, Clean Air Store, an e-commerce portal that provides protection from household and outdoor pollution, launched the RespoKare Mask. The product features a pollution indicator that conveys the level of NO2 gas exposure by the wearer.

Product Insights

Disposable mask formed the largest product segment, accounting for more than 50.0% of the market in 2018. Rising pollution levels across the globe have forced government bodies to lay down stringent regulations regarding pollution control and come up with effective and actionable solutions. Disposable anti-pollution masks are manufactured from low-cost viable materials, which consist of multiple layers of non-woven fabric material. These layers provide liquid resistance and help in preventing perspiration, facial hair, and saliva in interfering with the mask. The other layers are produced from non-woven, melt blown, and liquid resistant polypropylene. It helps in creating a barrier against bacteria, body fluids, and particulate contaminants. The durability of the product is relatively lesser, ranging from months to years, depending on the level of filters.

Reusable masks are expected to exhibit a revenue-based CAGR of 9.5% in the anti-pollution mask market from 2019 to 2025. These mask have longer durability, are designed for long-term usage, and are available at higher prices compared to disposable variants. Reusable mask respirators consist of a sheet of activated carbon as well as changeable filters that are required to be replaced within 3-4 days’ usage. Manufacturers strive for product innovation in the category, with a focus on customer convenience. For instance, in May 2017, HEALTH INNOVATIVE launched the world’s first invisible anti-pollution pit nose mask with a high quality polyester non-woven cloth filter. The product offers a 99.5% pollen and pollution filtration rate and provides safety from airborne viruses, PM2.5, and various particles. It is known to help prevent bronchitis, asthma, respiratory problems, and allergies, while maintaining physical appearance.

Distribution Channel Insights

The offline channel segment held the largest share of more than 60.0% in 2018. Widespread product availability at supermarkets, hypermarkets, and specialty stores has driven this segment. Buyers can make informed choices based on information provided on the packaging and make instant purchases as per their requirement. Size, fit, and material are some of the criteria that consumers can decide on at offline stores.

Global anti-pollution mask Market

Online channel of distribution is projected to exhibit a CAGR of 9.6% from 2019 to 2025 owing to increasing adoption of online media as a medium to sell and purchase a wide variety of products. Shifting inclination of consumers toward offline purchase is driven by convenient purchasing options, availability of product details and reviews, and offers and discounts. Rising tendency of consumers to purchase original and branded products directly from company websites has rendered this segment highly lucrative.

Regional Insights

Asia Pacific was the largest market in 2018, accounting for a share of 32.6%. Alarming increase in pollution levels in the region has resulted in hazardous and toxic air quality in countries such as China and India, which has significantly contributed to product demand and usage. According to WHO, in 2015, China and India reported 1.1 million deaths on account of air pollution, which accounted for 50% of the global deaths resulting from air pollution in 2015. According to a Greenpeace report in 2017, India has reported 1.2 million air pollution deaths each year. The governments in China as well as India have undertaken a number of measures to curb environmental issues; these include graded air quality rating response systems and emission reducing converters for automobiles.

North America has been witnessing a surge in product demand on account of increasing health consciousness among the population and growing awareness regarding soaring pollution levels across the globe. Governments in the region pose stringent regulations in order to improve air quality standards. The Clean Air Act established by the Environmental Protection Agency in U.S in 1970 has been associated with establishing national air quality standards. The act aims to reduce levels of sulfur dioxide and other pollutants with the aim of reducing infant mortality rates.

Anti-pollution Mask Market Share Insights

Key manufacturers include 3M; Honeywell International Inc.; KCWW; Totobobo Pte. Ltd.; MSA; RESPRO; Ohlone Press LLC; idMASK Co., Ltd; NIRVANA BEING; and Reckitt Benckiser Group plc. Several industry participants are focusing on product innovation as their key strategy to increase market share. In January 2018, Reckitt Benckiser Group plc. brand, Dettol, launched an air protect mask on several e-commerce sites. The product features two replaceable filters and provides protection against PM 2.5, bacteria, dust, and pollen.

Report Scope



Base year for estimation


Actual estimates/Historical data

2015 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million & CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America, & MEA

Country scope

U.S., Mexico, Germany, China, India, Brazil, South Africa

Report coverage             

Revenue forecast, company share, competitive landscape, growth factors and trends

15% free customization scope (equivalent to 5 analyst working days)

If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis on latest industry trends and opportunities in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the anti-pollution mask market report on the basis of product, distribution channel, and region:

  • Product Outlook (Revenue, USD Million, 2015 - 2025)

    • Disposable

    • Reusable

  • Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)

    • Offline

    • Online

  • Regional Outlook (Revenue, USD Million, 2015 - 2025)

    • North America

      • U.S.

      •  Mexico

    • Europe

      •  Germany

    • Asia Pacific

      • China

      •  India

    • Central & South America

      • Brazil

    • Middle East & Africa (MEA)

      • South Africa

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