GVR Report cover Body Fat Measurement Market Size, Share & Trends Report

Body Fat Measurement Market Size, Share & Trends Analysis Report By Product Type (BIA, DEXA), By End-user (Hospitals & Clinics, Fitness Centers & Gymnasiums), By Region, And Segment Forecasts, 2023 - 2030

  • Report ID: 978-1-68038-375-1
  • Number of Pages: 100
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2021
  • Industry: Healthcare

Report Overview

The global body fat measurement market size was valued at USD 635.6 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 6.4% from 2023 to 2030. The growing awareness about bodyweight management and the accuracy of Bioelectrical Impedance Analysis (BIA) devices are the key factors driving the market growth. Introducing highly accurate and effective BIA devices for measuring body fat is expected to contribute to industry growth. For instance, in November 2022, BodyPedia launched its first-of-kind smart scale on Kickstarter. This BodyPedia smart scale provides body fat measurement with 97% accuracy. However, the COVID-19 pandemic had a positive impact on the market.

U.S. body fat measurement market size, by product type, 2020 - 2030 (USD Million)

Increased sedentary lifestyles due to complete lockdowns and resultant work-from-home models augmented the product demand. Obesity is a major factor contributing to chronic conditions, such as cardiovascular diseases, mental stress, and diabetes. Moreover, many individuals are now into fitness clubs & gyms due to increasing consciousness about health, which would drive market growth in the coming years. Technological advancements in developing novel 3D body fat scanners are expected to contribute to industry growth. For instance, Styku offers a 3D body fat scanner to track body fat measurement that easily changes over time.

This 3D scanner combines photogrammetry, computer vision algorithm, and 3D scanning technology. Furthermore, key players undertake strategic initiatives, such as introducing products and contributing to strengthening their product portfolio. For instance, in August 2022, ZOZO, Inc. launched a revolutionary system called ZOZO fit to help individuals track their weight loss, health fitness, and body transformation. This system was developed by using the latest 3D technology. Muscle-to-fat ratio analyzers, also known as impedance meters, are instruments used to assess muscle versus body fat precisely. These instruments also analyze the health risks associated with high fat.

Surging demand for impedance meters or BIA devices in North America and Europe is estimated to boost industry growth during the forecast period. In addition, these devices help evaluate the effectiveness of nutritional intake and exercises done by an individual. Body fat estimation is considered a normal fitness and wellness test at fitness centers, health clubs, and gyms. Skin fold calipers are the most portable, cheapest, and easiest method to measure fat in specific body areas at home. It is recommended to take an average of two measurements at each site. Furthermore, several devices are developed by different key players for home use. For instance, the Hindustan Scale Company offers SRS430 Body Scale for people for USD 18.15 for measuring their body fat composition at homecare centers.

Product Type Insights

The Bioimpedance Analysers (BIA) product type segment dominated the industry in 2022 and accounted for the largest revenue share of more than 21.55% of the overall revenue. BIA measures the person’s body composition based on the rate at which electrical current travels through the body. There are two types of BIA devices: hand-hand BIA and foot-foot BIA. Developing segmental analysis performing 4 to 8 sensor or electrode BIA devices, such as the In Body series, is a high-impact rendering driver of the market. Moreover, introducing highly accurate and effective BIA devices for measuring body fat is expected to contribute to segment growth.

Dual-Energy X-Ray Absorptiometry (DEXA) is anticipated to register the fastest CAGR during the forecast period. Dual emission X-ray absorptiometry uses the emission of X-rays through the body at two or more different frequencies to measure the body composition of the individual being tested. This method is primarily used to measure bone density in orthopedic cases of osteoporosis, bone strength testing, etc., where bone densitometry analysis is required. High usage rates in large healthcare establishments and high accuracy exhibited by these devices are key factors expected to drive segment growth over the coming years.

End-user Insights

The hospitals & clinics segment dominated the global industry in 2022 and accounted for the largest share of more than 40.60% of the overall revenue. Patient weight is important in various areas of medication, such as fluid balance, prescribing appropriate medicine dosage, and nutrition assessment. Therefore, recording patient weight is standard for all patient visits or hospital admissions. DEXA is the gold standard for measuring body composition. By measuring the absorption of each beam into parts of the body, physicians can get exact interpretations for bone mineral density, lean body mass, and fat mass.

Global Body fat measurement market size, by end-user 2022 (%)

Furthermore, according to British Heart Foundation, Bioelectrical Impedance Analysis (BIA) is the most commonly used test by dietitians and nutritionists for assessing body fat composition to estimate a person’s nutritional status and physical fitness. The fitness centers and gymnasiums segment is anticipated to register the fastest CAGR during the forecast period. Body fat endures a negative lipids impact; and fat play important roles in the overall functioning of the body, such as energy metabolism and digestion.

Excess body fat can lower your weight-to-work ratio and lead to additional joint placement during exercise. Therefore, the use of body fat measurement devices increases over time. Some body fat measurement devices recommended for fitness professionals include Skin Caliper, Bioelectrical Impedance, and Hydrostatic Weighing. Furthermore, an increasing number of fitness and gymnasium centers is expected to contribute to the segment growth. According to the International Health, Racquet, and Sportsclub Association (IHRSA), in the U.S., there were around 31,028 registered fitness club centers in 2022.

Regional Insight

North America dominated the industry in 2022 and accounted for the largest revenue share of more than 31.50% of the overall revenue. This can be attributed to the increasing cases of obesity and metabolism-related diseases and growing awareness about bodyweight management. The presence of several market players in this region also supports market growth. For instance, according to the Center for Disease Control and Prevention (CDC) report 2021, the prevalence of obesity was high in the south (36.3%), followed by the Midwest (35.4%), North-east (29.9%), and the west (28.7%) of the U.S.

Body Fat Measurement Market Trends, by Region, 2023 - 2030

Asia Pacific is anticipated to register the fastest CAGR during the forecast period owing to the presence of many BIA device manufacturers in the region. The increasing population in emerging economies, such as India and China, is also supplementing the growth of the regional market. In addition, the presence of a wide target population base, increasing consciousness regarding fitness and health, and rapid growth of technologically advanced healthcare infrastructure in emerging countries are likely to contribute to the growth of the regional market.

Key Companies & Market Share Insights

Key market players are undertaking various strategic initiatives, such as signing new partnership agreements, collaborations, mergers, acquisitions, and geographic expansions, to strengthen their manufacturing capacities, thus providing a competitive advantage. For instance, in October 2022, Inbody Ltd. partnered with iLoveKickboxing to provide on-site body composition testing at Canada and U.S. locations. Also, in January 2022, the company partnered with Orangetheory Fitness to provide accurate and reliable body composition information to its members across studios globally. Some prominent players in the global body fat measurement market are:

  • GE Healthcare

  • OMRON Healthcare Co., Ltd.

  • The Diagnostic Medical Systems (DMS) Group

  • Hologic Inc.

  • Xiaomi

  • Garmin Ltd.

  • Beurer GmbH

  • InBody Pvt. Ltd.

  • AccuFitness LLC

  • Bodystat

Body Fat Measurement Market Report Scope

Report Attribute


Market size value in 2023

USD 672.5 million

Revenue forecast in 2030

USD 1.04 billion

Growth rate

CAGR of 6.4% from 2023 to 2030

Base year for estimation


Historical data

2018 - 2021

Forecast period

2023 - 2030

Quantitative units

Revenue in USD million/billion and CAGR from 2023 to 2030

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered

Product type, end-user, region

Regional scope

North America; Europe; Asia Pacific; Latin America; Middle East & Africa

Country scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; Denmark; Sweden; Norway; China; India; Japan; Australia; Thailand; South Korea; Brazil; Mexico; Argentina; South Africa, Saudi Arabia; UAE; Kuwait

Key companies profiled

GE Healthcare; OMRON Healthcare Co., Ltd.; The Diagnostic Medical Systems (DMS) Group; Hologic Inc.; Xiaomi; Garmin Ltd.; Beurer GmbH; InBody Pvt. Ltd.; AccuFitness LLC; Bodystat

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Global Body Fat Measurement Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the global body fat measurement market report on the basis of product type, end-user, and region:

Global Body Fat Measurement Market Report Segmentation

  • Product Type Outlook (Revenue, USD Million, 2018 - 2030)

    • Calipers

    • Bioimpedance Analyzers

    • Hydrostatic Weighing

    • DEXA (Dual-Energy X-Ray Absorptiometry)

    • Air-displacement Plethysmography

    • Others

  • End-user Outlook (Revenue, USD Million, 2018 - 2030)

    • Hospitals & Clinics

    • Fitness Centers And Gymnasiums

    • Homecare Centre

  • Regional Outlook (Revenu, USD Million, 2018 - 2030)

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Spain

      • Denmark

      • Sweden

      • Norway

    • Asia Pacific

      • Japan

      • China

      • India

      • Australia

      • South Korea

      • Thailand

    • Latin America

      • Brazil

      • Mexico

      • Argentina

    • Middle East & Africa

      • South Africa

      • Saudi Arabia

      • UAE

      • Kuwait

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