The global cognitive assessment and training in healthcare market size was valued at USD 3.42 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 25.5% from 2022 to 2030. The increasing incidence of dementia, rising awareness of cognitive health, and growing adoption of technologically advanced cognitive assessment & training tools are some of the key factors expected to drive the industry’s growth over the forecast period. The COVID-19 pandemic had a significant influence on cognitive assessment and training pertaining to the disruptions in the supply chain of hardware components required for computer-based assessment and training tools. In the early phase of the pandemic, some countries implemented lockdowns that significantly hampered the ability to carry out routine cognitive assessments and medical treatments in hospitals. The market experienced a minor decline for a short span in 2020. However, it is now on a positive trajectory with major signs of recovery.
The demand for online cognitive assessment and training solutions increased during the pandemic due to better access to technology and the adoption of telehealth, thus mitigating the losses experienced during the initial phase of the pandemic. As neurological impacts have been observed in COVID-19 patients, tracking cognitive capacity has become a crucial activity, thus contributing to market growth.
According to Alzheimer’s Association, more than 153 million individuals will develop dementia by 2050, up from 57 million in 2019. The anticipated increase is mainly due to the growing geriatric population. According to data published by the World Health Organization in February 2019, the total geriatric population in the world is anticipated to reach a total of 1.4 billion by 2030.
As mobile technologies become more accessible, they are increasingly being used in cognitive assessment and clinical research for patient recruitment, data collection, symptom monitoring, and health management. Gamification and serious activity for health self-monitoring and management have experienced a significant increase in popularity in the healthcare sector.
Numerous apps have been created to train the brain and challenge the brain, and health-related apps make up a significant portion of this industry. For instance, CogniFit is an interactive game and brain-training app designed to help develop up to 22 more skills, including attention, processing speed, concentration, reaction time, and more. It also helps to improve short-term memory.
The pen & paper-based assessment segment dominated the market with a revenue share of 47.7% in 2021 owing to easy availability and affordability. Although they require more time to administer, they offer the advantage of testing more cognitive capabilities. The results of the tests, which evaluate different aspects of cognitive functioning including short-term memory, attention, concentration, working memory, visual-spatial ability, reaction time, and information processing speed, can help clinicians to gauge the severity of a brain injury and cognitive impairment.
The hosted assessment segment is expected to witness a CAGR of 26.6% over the forecast period owing to better access to technology, growing adoption of telehealth, and increasing adoption of mobile technology for gamification in cognitive assessment and training. In addition, computerized cognitive assessments continue to become reimbursable over time using CPT codes due to the latest advancements in neuropsychological testing. Hosted assessment makes it possible for a medical assistant as well as other non-specialized staff members to deliver assessments reliably, potentially assisting neurologists in doing better assessments and treating more patients.
In 2021, the services component held the largest revenue share of 59.30% owing to an increase in the demand for advanced services offered by market players. Companies are offering services such as training & support, and consulting for rater qualification, training, and management that equip raters to administer scales most efficiently while adhering to the highest standards. For instance, the experimental technique used by Cogstate, a U.S.-based company, removes pointless training, makes use of a tailored eLearning curriculum, lessens the burden of rater certification, and speeds up the commencement of a study.
The solution segment is expected to witness a CAGR of 25.6% over the forecast period, owing to an increase in the number of technologically advanced solutions offered by market players. Various solutions offered by businesses are digital assessments, data analysis & reporting, and data management. Market players offer online data management solutions in addition to digital cognitive assessment tools for effective data storage and continuing management of data discrepancies. Researchers and healthcare professionals can instantly access the results after uploading cognitive test data, enabling effective review, cleaning, and analysis.
The clinical trials segment held a majority of the revenue share of 41.0% in 2021 and is expected to retain its position during the forecast period. Clinical testing of drug safety and efficacy is extremely difficult when treating the central nervous system. Study teams can improve the success rate of their trials by using cognitive assessments to make quicker and more informed judgments about their potential therapeutic drug. Numerous organizations provide objective assessments and solutions that aid thousands of researchers working on different symptoms and stages of the development of any drug. Market players support clinical trials by providing validated and sensitive computerized cognitive assessments tested rater training and data quality systems.
The screening & diagnostics segment is likely to witness a significant CAGR of 25.7% over the forecast period. Cognitive assessments are ideal as an effective screening tool to support collaboration with neuropsychologists, neurosurgeons, and other specialists in order to make evidence-based decisions about the next-best steps in the treatment of a patient. Neurologists can more effectively pinpoint deficiencies and strengthen the help in diagnosis and subsequently monitor recovery as therapy continues with the help of a quantitative assessment of a patient's brain health.
North America held a leading revenue share of 37.9% in 2021. The increasing prevalence of dementia, the adoption of technologically advanced assessment tools, and significant expenditure on cognitive research are some of the factors attributed to the market growth. There has been a steady growth in the number of patients with cognitive impairment in the region, fueling the demand for cognitive assessment. Government initiatives such as Aging's Alzheimer's Disease Supportive Services Program support state efforts to develop adaptive, comprehensive, and sustainable service delivery systems for patients with Alzheimer's disease.
Asia Pacific is expected to expand at the fastest CAGR of 26.5% during the forecast period due to the rising geriatric population, increasing prevalence of dementia, increasing incidence of sports injuries & trauma leading to cognitive impairment, rapidly expanding healthcare infrastructure, and growing government support.
Leading industry players are adopting strategies such as partnerships, collaborations, acquisitions, mergers, and agreements to survive the highly competitive environment and expand their business footprints. For instance, Koninklijke Philips N.V. launched IntelliSpace Cognition in November 2019, which combines the cloud-based HealthSuite digital platform and AI to assess cognitive impairment. It can perform a wide range of tests. The company has benefited by entering this market and capturing market share, which has helped them grow revenue.
The key players are focused on product innovation and strategic partnerships to strengthen their competitive strengths while expanding their global reach. For instance, the U.S.-based publisher of clinical and educational standardized tests, Riverside Insights, owned by Alpine Investors, acquired ImPACT Applications, Inc., in January 2020. Alpine continues its strategy of partnering with companies within the education and healthcare sectors to catalyze growth.
Riverside strengthens its healthcare and education offerings with the acquisition of ImPACT Applications. ImPACT Applications, Inc. provides research-backed assessments related to concussions. With FDA-cleared post-concussion assessments and cognitive testing for the age group of 12 to 59 years, the company assesses processing speed, memory function, and visual-motor abilities. Some prominent players in the global cognitive assessment and training in healthcare market include:
Cambridge Cognition Ltd
CogniFit Inc
Cogstate Ltd
CNS Vital Signs, LLC
Brain Resource Company
WIRB-Copernicus Group
Quest Diagnostics Incorporated
Signant Health
Posit Science
Clario
Cognetivity Neurosciences
Cognitive Assessment And Training in Healthcare Market Report Scope
Report Attribute |
Details |
Market size value in 2022 |
USD 4.3 billion |
Revenue forecast in 2030 |
USD 26.4 billion |
Growth rate |
CAGR of 25.5% from 2022 to 2030 |
Base year for estimation |
2021 |
Actual estimates/Historic data |
2017 - 2020 |
Forecast period |
2022 - 2030 |
Quantitative units |
Revenue in USD million and CAGR from 2022 to 2030 |
Report coverage |
Revenue forecast, company share, competitive landscape, growth factors & trends |
Segments covered |
Assessment, component, application, region |
Regional scope |
North America; Europe; Asia Pacific; Latin America; and MEA |
Country scope |
U.S.; Canada; U.K.; Germany; France; Italy; Spain; Russia; Japan; China; India; Australia; South Korea; Singapore; Brazil; Mexico; Argentina; South Africa; Saudi Arabia; UAE |
Key companies profiled |
Cambridge Cognition Ltd.; CogniFit Inc.; Cogstate Ltd.; CNS Vital Signs, LLC; Brain Resource Company; WIRB-Copernicus Group; Quest Diagnostics Incorporated; Signant Health; Posit Science; Clario; Cognetivity Neurosciences |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global cognitive assessment & training in healthcare market report based on assessment, component, application, and region:
Assessment Outlook (Revenue, USD Million, 2017 - 2030)
Biometrics Assessment
Pen & Paper-based Assessment
Hosted Assessment
Component Outlook (Revenue, USD Million, 2017 - 2030)
Solution
Assessment
Data Analysis & Reporting
Data Management
Others
Services
Training & Support
Consulting
Application Outlook (Revenue, USD Million, 2017 - 2030)
Clinical Trials
Screening & Diagnostics
Brain Training
Academic Research
Regional Outlook (Revenue, USD Million, 2017 - 2030)
North America
U.S.
Canada
Europe
U.K.
Germany
France
Italy
Spain
Russia
Asia Pacific
Japan
China
India
Australia
South Korea
Singapore
Latin America
Brazil
Mexico
Argentina
Middle East & Africa
South Africa
Saudi Arabia
UAE
b. The global cognitive assessment and training in healthcare market size was estimated at USD 3.42 billion in 2021 and is expected to reach USD 4.3 billion in 2022.
b. The global cognitive assessment and training in healthcare market is expected to grow at a compound annual growth rate of 25.5% from 2022 to 2030 to reach USD 26.4 billion by 2030.
b. North America dominated the cognitive assessment & training in healthcare market and held a share of 37.92% in 2021. The increasing prevalence of dementia cases, the adoption of telehealth, increasing awareness of cognitive health, increased competition among market players, and significant expenditure on research on dementia and clinical trials, and advanced technologies are attributed to the market growth.
b. Some of the key players in the global cognitive assessment & training in healthcare market are Cambridge Cognition Ltd.; CogniFit Inc.; Cogstate Ltd.; CNS Vital Signs, LLC; Brain Resource Company; WIRB-Copernicus Group, Quest Diagnostics Incorporated; Signant Health; Posit Science; and Clario, Cognetivity Neurosciences; among others.
b. Key factors contributing to the market growth include the growing geriatric population, increasing incidence of dementia, adoption of telehealth, technologically advanced assessment & training tools.
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