Frozen Meat Market Size, Share & Trends Analysis Report By Product Type (Beef, Pork, Chicken), By Distribution Channel (Convenience Stores, Supermarket & Hypermarket, Online), And Segment Forecasts, 2019 - 2025

Industry Insights 

The global frozen meat market size was valued at USD 73.3 billion in 2018 and is anticipated to expand at a CAGR of 4.4% from 2019 to 2025. The growth of the market is attributed to change in lifestyle and food preferences, seasonality, and increase in adoption of ready to eat food. Technological advancements to increase the shelf life of frozen products and continuous efforts to provide the best quality products, especially meat items, are accelerating the growth of this market.

Certain meat products are only available in particular seasons. To fulfill the demand for meat products and overcome the issue of seasonality, manufacturers are focusing on introducing various types of frozen items in this category. Change in lifestyle of people across the globe and increase in demand for ready to eat food are the prime factors driving the market globally. Growing working population, increasing per capita income in developing economies, and rising demand for frozen food products are anticipated to accelerate the growth of this market over the forecast period.

The market is gaining popularity among consumers, especially young professionals, owing to the readily consumable and time saving aspect of the product. This scenario is expected to offer potential opportunities for the global market by introducing product varieties. Over the past few years, stable economic growth associated with developing mining industry has resulted in increasing number of employment opportunities, thereby improving the consumers’ average income.

Moreover, due to rising penetration of e-commerce and online food delivery services driven by fast paced lifestyle, the food joints and restaurants across the world depend on the frozen meat products to cater to the demand for meat dishes. This scenario is expected to fuel the growth of the global market in coming years.

Product Type Insights

The market is segmented by product type into beef, chicken, pork, and others. In 2018, frozen beef held the largest market share of more than 30.0% due to high consumption and import of frozen beef by Asian countries and on the global level.

The beef segment is anticipated to emerge as the fastest growing segment over the forecast period, followed by pork and chicken. Demand for beef is expected to increase due to the presence of high protein content as compared to other meat forms. Increased demand for pork is driving the market through imports and exports of frozen meat across countries.

Distribution Channel Insights

The distribution channel is segmented into convenient stores, supermarket and hypermarket, and online. The supermarket and hypermarket segment is expected to expand at the fastest CAGR over the forecast period.The top retail stores operating in the country include Walmart, Costco, and Real Canadian Superstore. These stores together dominate the market, contributing 15.0% of the market share.

The offline channel has been leading the market as consumers mostly prefer proper scanning of the product, authenticity, contents, and varieties before purchasing. However, due to increasing penetration of smartphones and internet connectivity, along with the convenience provided by the e-commerce platforms, the online distribution channel is gaining momentum among consumers. For instance, online grocery stores such as eButler and ExpatShop offer frozen food, along with other grocery products for the consumers in South Africa. Online shopping trends are increasing among internet users owing to facilities of doorstep delivery and access to a wide range of brands and products.

Regional Insights

Asia Pacific was the largest regional market, accounting for a share of more than 30.0% in 2018 owing to high consumption in this region. Countries like China and Japan were the highest importers of frozen meat products. Asia Pacific is expected to expand at the highest CAGR from 2019 to 2025. Increase in the number of food joints and restaurants, rising e-commerce, and seasonality in this region are expected to boost the regional market growth.

Among various meat categories, China mostly imports pork that includes frozen pork cuts, frozen hams, and shoulders and cuts. Increasing spending on meat products including frozen meat is expected to increase demand for frozen meat over the forecast period. Increasing popularity of healthy products among Chinese consumers is projected to increase demand for frozen meat from 2019 to 2024. Young consumers, especially aged 20 to 35 years, eat healthy meat products once a week. Dumpling is the most consumed product, especially in urban areas. Consumers in the above-mentioned age group also buy frozen meat from online retailers. For instance, 64% of the population in China was in the 16-59 years age group in 2017, which presents growth prospect for the online channel.

Frozen Meat Market Share Insights

The market is dominated by key players including Kerry Group Plc.; Marfrig Group.; BRF S.A.; Associated British Foods Plc.; Tyson Foods; Pilgrim’s Pride Corporation, Inc.; Verde Farms, LLC; and Arcadian Organic & Natural Meat Co. Competitive strategies such as technological advancements are undertaken by the players for reduction of prices and innovation in preservatives to maintain the quality of meat and increase its shelf life.

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global frozen meat market report on the basis of product type, distribution channel, and region:

• Product Type Outlook (Revenue, USD Billion, 2015 - 2025)

  • Beef

  • Pork

  • Chicken

  • Others

• Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)

  • Convenience Stores

  • Supermarket & Hypermarket

  • Online

• Regional Outlook (Revenue, USD Billion, 2015 - 2025)

  • North America

    • U.S.

  • Europe

    • Germany

    • U.K.

    • France

  • Asia Pacific

    • China

    • India

    • Japan

  • Central & South America

  • Middle East & Africa