The global home textiles market size was valued at USD 94.73 billion in 2018 and is expected to register a CAGR of 5.01% from 2019 to 2025. Growth in end-use sectors, such as hospitality and residential, along with the rising awareness about changing home décor trends is estimated to drive the global market.
Growing real estate market and improving standards of living have resulted in increased spending on home decoration and interior. This is also projected to be one of the key factors augmenting market growth over the forecast years. In addition, changing trends in home furnishing is expected to boost the market growth further.
North America was the largest regional market in 2018 and is expected to maintain dominance over the forecast period. Countries, such as the U.S., the U.K., Germany, India, and China, witnessed an increased demand for home textiles due to rise in disposable income and rapid urbanization. In the U.S., average expenditure on household textile was USD 115 in 2017. Moreover, increased number of retail outlets and online portals are contributing to the market growth.
Major market participants are investing more into R&D to fulfill the changing consumer demands and increase their product portfolio. Innovations, such as wood curtains and dyed fiber for UV protection, are also driving the global market. Key companies in this market include Welspun Group, Springs Global, New Sega Home Textiles, Ralph Lauren Corporation, Shenzhen Fuanna, Trident Group, Marvic Textiles, Shanghai Hometex, Honsun Home Textile Co. Ltd., and Hunan Mendale Hometextile Company Ltd.
The bedroom linen segment led the global market with a value of USD 32.13 billion in 2018. Bedspreads, blankets, and cushion and cushion covers were the highest selling products, which helped the segment maintain the dominant position in the market. Major companies focus on providing mattresses with improved comfort and curtains and bedspreads with special features.
The bathroom linen segment is expected to register the fastest CAGR of 5.02% over forecast period. Constant innovations in this segment is expected to boost the demand for bathroom linen products. For instance, Welspun India has invested in special kind of material used in manufacturing of towels so that it could regulate temperature of the product and make it softer after each use.
Retail outlets was the leading distribution channel in 2018 and accounted for 65.43% of the overall share. In retail outlets, consumers can examine the product before buying, which significantly influences consumer decision. Moreover, these outlets provide assistance of store associates to help choose the right product. These factors supported the segment growth.
On the other hand, online distribution channel is expected to register the highest CAGR of 4.31% from 2019 to 2025. With an aim to reach out to a wide consumer base, companies are tying up with online retailers, as well as introducing their own e-portals. For example, Alibaba tied up with five leading home textile companies. In another instance, Tmall.com tied up with Fauna, Mendale, Luolai, Shuixing, and Beyond. Welspun India launched an online portal a few years back, which covers a variety of bed, bath, and carpet products.
North America contributed to the largest market share of about 43.15% in 2018. Countries, such as U.S., drive the regional market due to increased demand for home textiles as a result of high standards of living and purchasing power. Moreover, growing number of sellers and manufacturers in this region has led to an increased variety and easy availability of luxury home textile products.
Thus, constant innovations in the field will boost the regional growth further. For instance, New Saga Home Textile, came up with bed-in-a-bag concept. Asia Pacific is one of the largest exporters of these products and is also projected to be the fastest-growing market due to rising consumer disposable income levels and growth in real estate sector in the region.
Key companies in the market are Welspun Group, Springs Global, New Sega Home textiles, Ralph Lauren Corporation, Shenzhen Fuanna, Trident Group, Marvic Textiles, Shanghai Hometex, Honsun Home Textile Co.LTD, Hunan Mendale Hometextile Company Ltd. These manufacturers are focusing on R&D for the production of advanced products due to rising demand for modern and well-furnished living spaces.
Report Attribute |
Details |
Market size value in 2020 |
USD 104.25 billion |
Revenue forecast in 2025 |
USD 133.37 billion |
Growth Rate |
CAGR of 5.0% from 2019 to 2025 |
Base year for estimation |
2018 |
Historical data |
2015 - 2017 |
Forecast period |
2019 - 2025 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2019 to 2025 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Product, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; U.K.; Germany; China; India |
Key companies profiled |
Welspun Group; Springs Global; New Sega Home textiles; Ralph Lauren Corporation; Shenzhen Fuanna; Trident Group; Marvic Textiles; Shanghai Hometex; Honsun Home Textile Co.LTD; Hunan Mendale Hometextile Company Ltd. |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue and volume growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global home textiles market report on the basis of product, distribution channel, and region:
Product Outlook (Revenue, USD Billion, 2015 - 2025)
Bedroom Linen
Bathroom Linen
Carpets and Floor Coverings
Others
Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
Retail Outlets
Online
Regional Outlook (Revenue, USD Billion, 2015 - 2025)
North America
The U.S.
Europe
The U.K.
Germany
Asia Pacific
China
India
Central & South America
Middle East & Africa
b. The global home textiles market size was estimated at USD 99.35 billion in 2019 and is expected to reach USD 104.25 billion in 2020.
b. The global home textiles market is expected to grow at a compound annual growth rate of 5.0% from 2019 to 2025 to reach USD 133.37 billion by 2025.
b. North America dominated the home textiles market with a share of 43.1% in 2019. This is attributable to the rise in disposable incomes of consumers and increasing consumer expenditure on home furnishing.
b. Some key players operating in the home textiles market include Welspun Group, Springs Global, New Sega Home textiles, Ralph Lauren Corporation, Shenzhen Fuanna, Trident Group, Marvic Textiles, Shanghai Hometex, Honsun Home Textile Co.LTD, and Hunan Mendale Hometextile Company Ltd.
b. Key factors that are driving the home textiles market growth include growth in end-use sectors, such as hospitality and residential, along with the rising awareness about changing home décor trends.
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The home care & decor industry has been witnessing inconsistent growth, since the Covid 19 outbreak. As a result of the ongoing pandemic crisis, there has been a drop in the overall performance of discretionary products such as decorative fixtures, bedding products, to name a few. The virus outbreak has, however, led to substantial growth in categories such as cleaning and hygiene products. Prominent growth in the e-commerce business is also one of the positive influences of the outbreak, wherein companies are focusing on expanding their distribution networks to online channels in order to cater to the surging consumer demand. Our team is diligently working towards accounting these factors in our report with the aim of providing you with the up-to-date, actionable market information and projections.
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