The global home textiles market size was valued at USD 113.98 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 5.6% from 2022 to 2030. Home textiles have become more than a basic necessity in modern homes across the globe. They are increasingly being viewed as accents that complement the homeowners’ personalities, tastes, and preferences. Product manufacturers have been constantly innovating in terms of designs, styles, quality, patterns, and applications to attract more consumers. Spending on interior design and house decoration has expanded as a result of the expanding real estate industry and rising standards of living. This is also anticipated to be one of the major drivers of market expansion throughout the foreseeable future. Additionally, it is anticipated that shifting home furnishings trends would accelerate market expansion.
The coronavirus pandemic has significantly impacted the global economy. The offline retail suffered a massive hit, whereas, the online sales of home bedding products surged. With changing routines and added levels of stress and anxiety, people were struggling to get enough quality sleep. This pattern could be a reflection of people searching for self-care solutions at a time when anxiety around COVID-19 resulted in a plethora of sleep issues. Thus, there was an increased expenditure on comfort and bedding, an outcome that was not adequately anticipated by manufacturers in the industry
The market for home textiles & furnishing fabrics is extremely wide and varied in terms of prices, designs, as well as colors. While affluent consumers have refined international taste in terms of quality and design, with no price constraints, mid and economy-segment consumers opt for huge volumes of reasonably priced products. With growing awareness regarding the environment, safety, hygiene, and functionality, the demand for better-quality stain-resistant and flame-retardant home textiles is increasing. Additionally, a rise in the number of nuclear families, rapid industrialization and urbanization, and a surge in sensibility toward aesthetic household furnishing are expected to make a significant contribution to the market growth.
Home textile products that blend well with the walls and the color of the house to complement modern furniture as well as lights and colors of the rooms to elevate the overall look of the house have always been a prime expectation of people. Most manufacturers have gained popularity for a similar reason as they provide complete sets of fashionable and luxurious home textile products. Additionally, key companies operating in the global market are showcasing their products on online websites/portals and e-commerce websites. This is expected to complement the market growth offering key players a chance to penetrate online sales and increase revenue streams.
Also, several product launches by brands and retailers are foreseen to propel adoption in the coming years. For instance, most brands come up with two major collections in a year i.e. spring/summer and autumn/winter. Raymond Home launches two collections in a year. Welspun offers new products every six months. La Kairos, which handcrafts almost each of its collections, comes up with 30-40 new sets of bed linen in a year and creates bespoke bedding collections.
Companies have also started launching home textiles & bedding products that block allergens and a range of hot water washable items. The demand for smart bedding products has also been on the rise across Europe. Simba, a smart mattress manufacturer, built robust supply chains in the U.K., France, Canada, and China after noting a rise in the sales of single mattresses, indicating that people are buying mattresses to isolate or have their own space.
In terms of revenue, the bedroom linen segment dominated the market with a share of around 50% in 2021. In traditional blankets, soft-twist yarns are used in the filling while higher-twist yarns are used in the warp. Wool, acrylic, polyester, or a mix of these fibers may be used in the yarns. Nylon-based blends are also often used. The fabric is highly napped to create a thick, tight, fuzzy surface. Thermal blankets are knitted in an open lightweight construction or woven in a variation of the plain weave, such as a honeycomb design.
The bathroom linen product segment is projected to register a CAGR of 5.1% from 2022 to 2030. The adoption of hand towels in the bathroom linen segment is largely inspired by western countries as well as influenced by the hospitality sector. Hand towels are currently widely adopted in urban households, as well as significant portions of rural households as well. The segment is expected to expand at a faster rate as a result of the expansion of end-use industries like hospitality and housing. Additionally, one of the most significant trends affecting the global industry is the rising demand for home textiles with digital printing.
In terms of revenue, offline distribution channels dominated the market with a share of over 70% in 2021. Growing urbanization, coupled with the expansion of supermarkets and hypermarkets to further extend their reach to maximum consumers, is expected to drive the global market through offline distribution channels across the globe over the forecast period. Moreover, major manufacturers in the market are inclined to sell their products via offline channels, positively impacting the growth of the distribution channel market.
Online is estimated to grow with the fastest CAGR of 6.5% over the forecast period. Major online channels include company portals and e-commerce websites. The online segment is expected to witness significant growth in the coming years due to the increasing number of online shoppers who prefer various e-commerce platforms. In addition, the availability of a wide range of products from domestic as well as international players on online platforms is expected to boost consumer preference for e-commerce platforms.
Asia Pacific dominated the global market with a share of over 45% in 2021. The rise in real estate investment is likely to expand residential construction on account of building new affordable homes for people every year. By the year 2030, over 40% of the Indian population is expected to live in urban areas as against the current figure of around 34% and this is likely to create a demand for 25 million additional affordable units. This, in turn, is likely to generate significant demand for home textiles in the coming years.
Middle East & Africa is expected to witness a CAGR of 5.8% from 2022 to 2030. The growth of the market in this region is attributed to the government initiatives in the industry including the free zones such as Fujairah, the development of infrastructure, tax exemptions, growth in the hospitality sector, and the growing population in this region. This has also led to increase in innovative designs and textile fibers in the market.
The market is characterized by the presence of a few established players and new entrants. Many big players are increasing their focus on the growing trend of home textiles. Players in the market are diversifying the service offering to maintain market share.
Some of the key players operating in the global home textiles market include: -
Welspun Group
Springs Global
New Sega Home Textiles
Ralph Lauren Corporation
Shenzhen Fuanna
Trident Group
Marvic Textiles
Shanghai Hometex, Honsun
Hunan Mendale Hometextile Company Ltd.
LLC Honsun Home Textile
Report Attribute |
Details |
Market size value in 2022 |
USD 119.09 billion |
Revenue forecast in 2030 |
USD 185.97 billion |
Growth rate |
CAGR of 5.6% from 2022 to 2030 |
Base year for estimation |
2021 |
Historical data |
2017 - 2020 |
Forecast period |
2022 - 2030 |
Quantitative units |
Revenue in USD billion and CAGR from 2022 to 2030 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Product, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Canada; U.K.; Germany; France; China; India; Japan; South Africa; Brazil |
Key companies profiled |
Welspun Group, Springs Global, New Sega Home Textiles, Ralph Lauren Corporation, Shenzhen Fuanna, Trident Group, Marvic Textiles, Shanghai Hometex, Honsun, Hunan Mendale Hometextile Company Ltd., LLC Honsun Home Textile |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at global, regional & country levels and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the home textiles market based on product, distribution channel, and region.
Product Outlook (Revenue, USD Billion, 2017 - 2030)
Bedroom Linen
Bathroom Linen
Carpets and Floor coverings
Others
Distribution Channel Outlook (Revenue, USD Billion, 2017 - 2030)
Offline
Online
Regional Outlook (Revenue, USD Billion, 2017 - 2030)
North America
U.S.
Canada
Europe
U.K.
Germany
France
Asia Pacific
China
India
Japan
Central & South America
South Africa
Middle East & Africa (MEA)
Brazil
b. The global home textiles market was estimated at USD 113.98 billion in 2021 and is expected to reach USD 113.98 billion in 2022.
b. The global home textiles market is expected to grow at a compound annual growth rate of 5.6% from 2022 to 2030 to reach USD 185.97 billion by 2030.
b. Asia Pacific dominated the home textiles market with a share of around 47.1% in 2021. This is owing to the rising demand for trendy home textiles across the region coupled with rising key players' initiatives to manufacture innovative textile designs.
b. Some of the key players operating in the home textiles market include Welspun Group, Springs Global, New Sega Home Textiles, Ralph Lauren Corporation, Shenzhen Fuanna, Trident Group, Marvic Textiles, Shanghai Hometex, Honsun, Hunan Mendale Hometextile Company Ltd.LLC, and Honsun Home Textile.
b. Key factors that are driving the home textiles market growth include the increasing consumer spending on home remodeling and interior fittings and ever-growing construction in rising residential and commercial buildings.
GET A FREE SAMPLE
This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.
NEED A CUSTOM REPORT?
We can customize every report - free of charge - including purchasing stand-alone sections or country-level reports, as well as offer affordable discounts for start-ups & universities.
Contact us now to get our best pricing.
ESOMAR certified & member
Leading SME award by D&B
We are GDPR and CCPA compliant! Your transaction & personal information is safe and secure. For more details, please read our privacy policy.
"The quality of research they have done for us has been excellent."
The home care & decor industry has been witnessing inconsistent growth, since the Covid 19 outbreak. As a result of the ongoing pandemic crisis, there has been a drop in the overall performance of discretionary products such as decorative fixtures, bedding products, to name a few. The virus outbreak has, however, led to substantial growth in categories such as cleaning and hygiene products. Prominent growth in the e-commerce business is also one of the positive influences of the outbreak, wherein companies are focusing on expanding their distribution networks to online channels in order to cater to the surging consumer demand. Our team is diligently working towards accounting these factors in our report with the aim of providing you with the up-to-date, actionable market information and projections.
We value your investment and offer free customization with every report to fulfil your exact research needs.