The global level sensor market size was valued at USD 3.32 billion in 2016. These sensing technologies are used to measure the level of liquid and fluidized solids, including powders, slurries, and granular materials. The substance which is to be measured remains in the natural form or inside a container and the measurement can be of continuous or point values.
The increasing use of smart sensors capable of two-way communication and self-diagnosis is projected to drive the market growth. For instance, applications such as water conservation make use of digital technology can be connected to microcontrollers to monitor water usage and capacity.
Digital level sensors are also used for gas flow measurement technology, and can easily interface with computers. The increasing use of Micro-Electro-Mechanical Systems (MEMS) non-contact type technology in residential, commercial, and industrial measurement applications is also anticipated to enhance the market demand.
The growing demand for intelligent instruments equipped with microprocessors that provide information about the performance of the instrument is expected to fuel the market growth. The ability to offer higher accuracy and efficiency along with easy installation and maintenance is anticipated to drive the industry growth. The increasing acceptance of smart multiphase sensors in the oil & gas and food & water industries has led to enhanced growth.
The technology is easily available in the market owing to the presence of a large number of suppliers, reduction in the size of the sensors, and the increasing usage of multipurpose level sensors in automotive and industrial sectors. However, the adoption of thin-film technology and increasing competition among market players is expected to hamper the market growth over the forecast period.
Based on applications, the level sensor market is segmented into automobile, consumer electronics, healthcare, industrial process, oil & gas, and others. The automobile application is projected to witness significant growth with a CAGR of 7% over the forecast period. Automobiles are usually equipped with a fuel sensor to measure the amount of fuel in the tank.
Manufacturers are increasingly focusing on reliability requirements and lowering the repair cost in case of any damage. Sensing technology is also increasingly used to measure other liquids such as windshield cleaning liquid, cooling water, power steering liquid, and engine oil.
The industrial and municipal wastewater management application is also expected to witness significant growth owing to the stringent regulations in developed regions such as the UK, Germany, and the U.S. Furthermore, increasing government initiatives are anticipated to increase the adoption rate of water treatment technology in emerging economies.
The dry bulk segment is expected to witness significant growth over the forecast period with a CAGR of 6.0%. Dry bulk level measurement devices are used for performing a number of tasks, such as processing, transportation, and storage of bulk solids in the plastic industry. Plastic granules, dry blend, Poly Ethylene Terephthalate (PET)-snippets, polystyrene, and plastic powder are some of the bulk solids in the plastic industry.
The growing awareness regarding high-quality pet food ingredients among pet owners, which has resulted in an increasing demand for specialty ingredients, is expected to influence the level sensor market growth over the forecast period.
Level controls and material dry bulk sensors are used in cement production industries for a variety of functions such as the prevention of overfilling of bins and silos, silo inventory monitoring, and low-point detection to reorder materials in storage silos.
Dry bulk sensors are used for controlling processes related to cement production, which include level measurement in silos, mass determination of cement while transporting raw materials, and recognition of objects in packaging machines.
Based on technology, the market is segmented into contact type/point level and non-contact type/continuous level sensors. The market is experiencing a transition from contact type to non-contact type owing to their flexibility, accuracy in measurement, and a lesser need for maintenance.
Non-contact/continuous level sensors are electronic devices that generate the electromagnetic field for level measurement. These sensors operate faster and have greater application flexibility. Non-contact type technologies include photoelectric, capacitive, and ultrasonic sensors.
Contact/point level are electrochemical devices that are used to detect a change through physical contact with the target material/object. Magnetostrictive, vibratory probe, hydrostatic, and magnetic float are a few types of contact sensors.
Continuous level monitoring systems offer continuous level measurement of liquids and solids in silos, bins, and sumps. The solid flow sensor is based on the microwave technology that senses solid materials, whereas point level switches are used to measure the level of solids, slurries, and liquids and are usually mounted on bins, hoppers, tanks, chutes, pipes, and vessels.
The North America regional market is anticipated to dominate the market in terms of revenue in 2016. The U.S. EPA’s Air, Climate, and Energy research program has developed a research initiative to survey both O3 and NO2 low-cost sensors. As a part of the research program, the U.S. EPA works in collaboration with developers to evaluate the characteristics of such sensors.
The performance of sensors is evaluated based on the following characteristics:
Relative humidity and temperature changes
The presence of a large number of semiconductor manufacturers in Korea, China, and Japan is anticipated to spur the Asia Pacific regional market. Additionally, the growing concern toward the environment and water management also positively impact the market growth over the forecast period.
The European market is anticipated to witness considerable growth due to its dominance in the Information and Communications Technology (ICT) and computing sectors. The implementation of the International Plant Protection Convention (IPPC) directive in the semiconductor industry to clean waste water is expected to increase the demand for the sensor in the region. In the emerging economies of the Latin American regional market, favorable regulations and rising foreign direct investments are the key driving factors for market growth.
Favorable government regulations to maintain the quality of food have increased the adoption of dry bulk measurement sensors in the food processing industry. The U.S. brought Food Safety Modernization Act (FSMA) into law in 2011, which aims at ensuring the safe supply and preventing contamination of the food.
The act has authorized the Food and Drug Administration (FDA) to regulate the process through which the food is grown and stored. It also establishes a mandated inspection frequency based on the risk involved in food facilities and requires certain food testing to be carried out by accredited laboratories to meet high-quality standards.
Several key manufacturers are increasingly undergoing inorganic growth strategies, such as frequent mergers & acquisitions, in an attempt to expand their product portfolio. For instance, in August 2016, Emerson Electric Company acquired the valves & control business of U.S.-based Pentair plc to expand its valve & control product portfolio.
Additionally, bin level manufacturers are engaged in offering new solutions to enable the automation of grain and milling operations. Competition within the market has intensified the need for efficiency and productivity improvement. The key industry players include Siemens AG (Germany), ABB, Ltd (Switzerland), Emerson Electric Company (U.S.), and MTS Sensor (Germany).
Base year for estimation
Actual estimates/Historical data
2014 - 2016
2017 - 2025
Revenue in USD Million & CAGR from 2017 to 2025
North America, Europe, Asia Pacific, Latin America & MEA
U.S., Canada, UK, Germany, Japan, China, India, Brazil, Mexico
Revenue forecast, company share, competitive landscape, growth factors, and trends
15% free customization scope (equivalent to 5 analyst working days)
If you need specific market information, which is not currently within the scope of the report, we will provide it to you as a part of customization.
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2014 to 2025. For the purpose of this study, Grand View Research has segmented the global level sensor market on the basis of technology, application, and region:
Technology Outlook (Revenue, USD Million; 2014 - 2025)
Contact type/point level
Non-contact type/continuous level
Application Outlook (Revenue, USD Million; 2014 - 2025)
Oil & gas
Region Outlook (Revenue, USD Million; 2014 - 2025)
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The recent COVID-19 pandemic that has been ravaging numerous countries across the globe has adversely affected the overall sensor, control, and automation industry. While the capital investments in the automation sector have been lethargic before the pandemic, they are expected to be put on hold or postponed for at least a year. However, the recent standstill in industrial manufacturing and production is anticipated to act as a wake-up call for the manufacturing sector on its reliance on human labor. This, in turn, is expected to highlight the advantages of robotics and automation helping a greater adoption in the post-pandemic period. As IoT, industrial automation, and digitalization are expected to become increasingly relevant to post-pandemic Tier 1 manufacturers, it may eventually turn into an opportunity especially in evolving supply chains. The report will account for Covid19 as a key market contributor.