Marketing Automation Market (2025 - 2030) Size, Share & Trends Analysis Report By Solution (Email, Social Media), By Deployment (On-premise, Hosted), By Enterprise Size, By End-use (BFSI, Retail, Healthcare), By Region, And Segment Forecasts

Market Segmentation

• Marketing Automation Solution Outlook (Revenue, USD Billion, 2018 - 2030)
  • Campaign Management
  • Email Marketing
  • Inbound Marketing
  • Mobile Applications
  • Lead Nurturing & Lead Scoring
  • Reporting & Analytics
  • Social Media Marketing
  • Others
• Marketing Automation Deployment Outlook (Revenue, USD Billion, 2018 - 2030)
  • On-premise
  • Hosted
• Marketing Automation Enterprise Size Outlook (Revenue, USD Billion, 2018 - 2030)
  • Large Enterprises
  • Small & Medium Enterprises
• Marketing Automation End Use Outlook (Revenue, USD Billion, 2018 - 2030)
  • BFSI
  • Retail
  • Healthcare
  • Telecom & IT
  • Discrete Manufacturing
  • Government & Education
  • Others
• Marketing Automation Regional Outlook (Revenue, USD Billion, 2018 - 2030)
  • North America
    • North America Marketing Automation Market, by Solution
      • Campaign Management
      • Email Marketing
      • Inbound Marketing
      • Mobile Applications
      • Lead Nurturing & Lead Scoring
      • Reporting & Analytics
      • Social Media Marketing
      • Others
    • North America Marketing Automation Market, by Deployment
      • On-premise
      • Hosted
    • North America Marketing Automation Market, by Enterprise Size
      • Large Enterprises
      • Small & Medium Enterprises
    • North America Marketing Automation Market, by End Use
      • BFSI
      • Retail
      • Healthcare
      • Telecom & IT
      • Discrete Manufacturing
      • Government & Education
      • Others
    • U.S.
      • U.S. Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • U.S. Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • U.S. Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • U.S. Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Canada
      • Canada Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Canada Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • Canada Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Canada Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Mexico
      • Mexico Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Mexico Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • Mexico Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Mexico Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
  • Europe
    • Europe Marketing Automation Market, by Solution
      • Campaign Management
      • Email Marketing
      • Inbound Marketing
      • Mobile Applications
      • Lead Nurturing & Lead Scoring
      • Reporting & Analytics
      • Social Media Marketing
      • Others
    • Europe Marketing Automation Market, by Deployment
      • On-premise
      • Hosted
    • Europe Marketing Automation Market, by Enterprise Size
      • Large Enterprises
      • Small & Medium Enterprises
    • Europe Marketing Automation Market, by End Use
      • BFSI
      • Retail
      • Healthcare
      • Telecom & IT
      • Discrete Manufacturing
      • Government & Education
      • Others
    • UK
      • UK Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • UK Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • UK Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • UK Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Germany
      • Germany Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Germany Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • Germany Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Germany Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • France
      • France Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • France Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • France Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • France Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
  • Asia Pacific
    • Asia Pacific Marketing Automation Market, by Solution
      • Campaign Management
      • Email Marketing
      • Inbound Marketing
      • Mobile Applications
      • Lead Nurturing & Lead Scoring
      • Reporting & Analytics
      • Social Media Marketing
      • Others
    • Asia Pacific Marketing Automation Market, by Deployment
      • On-premise
      • Hosted
    • Asia Pacific Marketing Automation Market, by Enterprise Size
      • Large Enterprises
      • Small & Medium Enterprises
    • Asia Pacific Marketing Automation Market, by End Use
      • BFSI
      • Retail
      • Healthcare
      • Telecom & IT
      • Discrete Manufacturing
      • Government & Education
      • Others
    • China
      • China Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • China Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • China Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • China Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Japan
      • Japan Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Japan Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • Japan Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Japan Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • India
      • India Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • India Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • India Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • India Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Australia
      • Australia Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Australia Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • Australia Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Australia Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • South Korea
      • South Korea Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • South Korea Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • South Korea Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • South Korea Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
  • Latin America
    • Latin America Marketing Automation Market, by Solution
      • Campaign Management
      • Email Marketing
      • Inbound Marketing
      • Mobile Applications
      • Lead Nurturing & Lead Scoring
      • Reporting & Analytics
      • Social Media Marketing
      • Others
    • Latin America Marketing Automation Market, by Deployment
      • On-premise
      • Hosted
    • Latin America Marketing Automation Market, by Enterprise Size
      • Large Enterprises
      • Small & Medium Enterprises
    • Latin America Marketing Automation Market, by End Use
      • BFSI
      • Retail
      • Healthcare
      • Telecom & IT
      • Discrete Manufacturing
      • Government & Education
      • Others
    • Brazil
      • Brazil Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Brazil Marketing Automation Market, by Deployment
        • On-premise
        • Hosted
      • Brazil Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Brazil Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Argentina
      • Argentina Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Argentina Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • Argentina Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Argentina Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
  • MEA
    • MEA Marketing Automation Market, by Solution
      • Campaign Management
      • Email Marketing
      • Inbound Marketing
      • Mobile Applications
      • Lead Nurturing & Lead Scoring
      • Reporting & Analytics
      • Social Media Marketing
      • Others
    • MEA Marketing Automation Market, by Deployment
      • On-premise
      • Hosted
    • MEA Marketing Automation Market, by Enterprise Size
      • Large Enterprises
      • Small & Medium Enterprises
    • MEA Marketing Automation Market, by End Use
      • BFSI
      • Retail
      • Healthcare
      • Telecom & IT
      • Discrete Manufacturing
      • Government & Education
      • Others
    • UAE
      • UAE Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • UAE Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • UAE Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • UAE Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • South Africa
      • South Africa Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • South Africa Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • South Africa Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • South Africa Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others
    • Saudi Arabia
      • Saudi Arabia Marketing Automation Market, by Solution
        • Campaign Management
        • Email Marketing
        • Inbound Marketing
        • Mobile Applications
        • Lead Nurturing & Lead Scoring
        • Reporting & Analytics
        • Social Media Marketing
        • Others
      • Saudi Arabia Marketing Automation Market, by Deployment
        • On-premise
        • Cloud
      • Saudi Arabia Marketing Automation Market, by Enterprise Size
        • Large Enterprises
        • Small & Medium Enterprises
      • Saudi Arabia Marketing Automation Market, by End Use
        • BFSI
        • Retail
        • Healthcare
        • Telecom & IT
        • Discrete Manufacturing
        • Government & Education
        • Others

Report content

Qualitative Analysis

• Industry overview
• Industry trends
• Market drivers and restraints
• Market size
• Growth prospects
• Porter’s analysis
• PESTEL analysis
• Key market opportunities prioritized
• Competitive landscape
  • Company overview
  • Financial performance
  • Product benchmarking
  • Latest strategic developments

Quantitative Analysis

• Market size, estimates, and forecast from 2018 to 2030
• Market estimates and forecast for product segments up to 2030
• Regional market size and forecast for product segments up to 2030
• Market estimates and forecast for application segments up to 2030
• Regional market size and forecast for application segments up to 2030
• Company financial performance