The global medical spa market size was valued at USD 16.4 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 14.97% from 2023 to 2030. The market growth can be attributed to factors such as increasing consumer awareness about self-care and anti-aging services and a rapid expansion of the wellness tourism sector. According to the American Med Spa Association (AMSA), there is a high demand for minimally invasive treatments, such as chemical peels and non-surgical skin tightening, along with body sculpting and tattoo removal. Moreover, wellness packages offered in hotels create a fast-growing demand for wellness-themed vacations.
The medical spa has been shaped by constantly changing customer demands. With customers becoming more social media savvy, awareness about anti-aging solutions is on the rise. Increasing demand for anti-aging skincare solutions remains the key driver in this market. According to the 2021 plastic surgery statistics by the American Society of Plastic Surgeons, people aged 30 to 39 accounted for 45% of cosmetic surgeries in the U.S., with 6.1 million total cosmetic procedures, including 684,000 surgical procedures and 5.4 million minimally invasive surgeries.
The rising consumer disposable income, especially in emerging countries, and the expansion of the tourism sector are also boosting the demand for such services. Key companies offer personalized beauty treatments to justify premium prices and aim to leverage their position. An emerging trend in the sector is the incorporation of biophilic design and wellness architecture into the complete structural design of the property.
Pandemic Impact |
Post COVID Outlook |
According to the American Society of Plastic Surgeons (ASPS), the number of cosmetic minimally invasive procedures witnessed a decline of 16% compared to 2019 due to the COVID-19 pandemic. |
Vaccination and ease in social restrictions are expected to allow medical spas to resume their treatments with preventive measures and COVID-19 guidelines. Many medical spas have started offering virtual consultations to patients. This is expected to have a positive impact on market growth in the coming years. |
The restrictions on movement enforced in various countries and the postponement of elective procedures negatively impacted the entire industry. In the U.S., many operators have been forced to temporarily close their locations to remain in compliance with the CDC. |
Owing to trends such as the “Zoom Boom” or “Zoom effect”, cosmetic surgeons across the world are witnessing a significant increase in the number of patients, especially in countries such as the U.S., Australia, and Japan. This is expected to boost growth in the upcoming years. |
Rapid growth in the wellness tourism industry is creating potential growth opportunities for new entrants that offer a unique integration of business areas, such as hospitality, travel, beauty treatments, and fitness. Furthermore, the increasing adoption of dermal fillers among women in their late 20s and the rising demand for laser hair removal and facial procedures are likely to fuel the market growth.
The adult segment dominated the market in 2022. The majority of the medspas have their customers in their mid-30s, 40s, and 50s due to the increasing focus of adults on body contouring and anti-aging treatments. Nearly 26.0% of all the female customers in the U.S. belonged to the age group of 35-54 as per the 2022 AmSpa Medical Spa State of the Industry Report. The high spending capacity of people aged 35 to 50 and increasing demand for dermal fillers among this age group are propelling the segment's growth.
The high influence of social media is increasing the demand for facial treatments among adolescents. Teenagers are increasingly incorporating anti-aging products and treatments into their beauty regimes. Moreover, they want scar-less skin permanently and are opting for nonsurgical scar revisions.
The geriatric segment is estimated to witness substantial growth during the forecast period. As per WHO, the share of people aged above 60 will increase to 1.4 billion by 2030. The desire to look young and attractive even in old age is favoring the growth of the geriatric segment. People aged above 60 are more interested in maintaining a healthy lifestyle, which leads to an increase in the number of medspa visits.
The female segment accounted for the largest revenue share in 2022. Women being the primary customers, various women-oriented services are being increasingly designed, which is positively impacting segment growth. The rising adoption of various esthetic treatments by females is boosting segment growth. As per The Aesthetic Society 2021, women accounted for approximately 94.0% of all esthetic procedures.
Women use spa services to boost physical happiness and self-esteem as well as gain self-confidence. Many women want to enhance their facial appearance, which has resulted in an increased number of visits for Botox and dermal injections. According to the AmSpa 2022 Medical Spa State of the Industry Report, in the U.S., around 88.0% of medspa goers were females.
The male segment is expected to witness lucrative growth during the forecast period. The adoption of medical spa services among men has increased as they have realized that these treatments are healthy and relaxing. As a result, the industry is developing skin care products and services focused on men. An increasing number of male customers and the development of targeted market strategies for males are likely to boost segment growth.
The single ownership segment held the largest revenue share in 2022. According to American Med Spa Association report estimates, over 66% of the medical spas were under single ownership, employing eight employees on average. Around 63% of these are owned by non-MDs/surgeons.
The industry is dominated by single-owned, small-sized, and single-location medical spa facilities equipped with the latest technology. In addition, rising burnout rates and decreasing reimbursement rates are driving more physicians to either become medical spa directors or the sole owners or co-owners of the facility.
Medical practice-associated spas are offering an integrated, holistic healthcare and wellness approach coupled with the involvement of highly-skilled and experienced practitioners. These facilities align their wellness therapies and treatments with other specialties of the hospital, offering integrated care. Hence, such facilities are witnessing high demand in recent years.
The facial treatment segment dominated the market with a revenue share of over 50.0% in 2022. The dominant share of the segment is mainly attributed to the increasing demand for antiaging treatment options such as Botox and dermal fillers. According to ISAPS, botulinum toxin and hyaluronic acid injections were among the top non-surgical aesthetic procedures globally. In 2020, a total of 6,213,859 botulinum toxin and 4,053,016 hyaluronic acid procedures were performed worldwide.
The body shaping and contouring segment are anticipated to witness the fastest growth during the forecast period. Noninvasive fat reduction procedures are anticipated to surpass surgical methods such as liposuction. According to the American Med Spa Association’s 2017 State of the Medical Spa Industry report, 54.07% of medical spas in the U.S. offer body contouring services. Advancements in energy-based minimally invasive devices perfectly fit within the medspa model and are anticipated to open new opportunities for aesthetic enhancement.
The medical spa includes high revenue-generating treatment services, the cost of which continues to rise. For instance, according to the Supplement to Modern Aesthetics by the American Med Spa Association, the average price of laser hair removal in the U.S. rose by around 51% in 2016 than in 2011, whereas the cost of tattoo removal increased by 42%. This trend is supported by increasing out-of-pocket expenditure worldwide, thereby propelling the market growth.
North America dominated the market with a share of over 40.0% in 2022 owing to higher expenditure on wellness tourism (domestic and international traffic) than other regions. The easy availability of different services and products for various aesthetic procedures in the U.S. and Canada is expected to further boost market growth. However, in 2020, the sudden onset of the COVID-19 pandemic led to a decrease in the number of aesthetic surgeries, which may hamper the growth of the market in the region.
Asia Pacific is anticipated to register the highest CAGR over the forecast period due to the increasing popularity and growth of the wellness tourism sector and rising wellness tourism expenditure. Increasing interest in experiential travel and the growing affordability of flights and travel options will drive the regional market further.
The presence of various large and small players and an increasing presence of global players are anticipated to promote the growth of the market in the Asia Pacific. In June 2021, Clinique La Prairie launched a new medical menu at its Bangkok Medical Spa & Aesthetics destination. In March 2021, the company partnered with St. Regis Bangkok owned by Minor Hotels to open a new medical spa facility.
Product and service development using novel technology, partnerships with other firms, outlet expansion, and business investments are some of the strategies undertaken by these companies to strengthen their market position. For instance, in November 2021, Chic La Vie launched a Botox skin rejuvenating procedure for men aimed at starting a new revolution where skin rejuvenating spa procedures will not be limited to females only.
In August 2019, Longevity Health & Wellness Hotel expanded its service unit in Portugal. The spa center is equipped with advanced wellness and preventative diagnostics, therapies and programs, and modern integrative and regenerative medicine.
In September 2018, Bliss, a manufacturer of spa and beauty products, launched Medical spa services in their New York locations. Bliss collaborated with Ideal Image, a provider of laser hair removal and aesthetic services, to further incorporate aesthetic services in its Manhattan locations. Some prominent players in the global medical spa market include:
Chic La Vie
Clinique La Prairie
Kurotel Longevity Medical Center and Spa
Lanserhof Lans
The Orchard Wellness Resort
Biovital Medspa
Allure Medspa
Longevity Wellness Worldwide
Serenity Medspa
Vichy Celestins Spa Hotel
Brenners Park-Hotel & Spa
Sha Wellness Clinic
Cocoona Centre of Aesthetic Transformation
Mezzatorre
Aesthetics Medispa
Lily's Medi Spa
Lisse
DRX Clinic
Westchase Medspa
Chiva Som
Mandarin Oriental Hotel Group Limited
Report Attribute |
Details |
Market size value in 2023 |
USD 18.6 billion |
Revenue forecast in 2030 |
USD 49.4 billion |
Growth Rate |
CAGR of 14.97% from 2023 to 2030 |
Base year for estimation |
2022 |
Historical data |
2018 - 2021 |
Forecast period |
2023 - 2030 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2023 to 2030 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Service, age group, gender, service provider, region |
Regional scope |
North America; Europe; Asia Pacific; Latin America; Middle East & Africa |
Country scope |
U.S.; Canada; U.K.; Germany; France; Italy; Spain;Denmark; Sweden; Norway; Japan; China; India; Australia; Thailand; South Korea; Brazil; Mexico; Argentina; South Africa; Saudi Arabia; UAE; Kuwait |
Key companies profiled |
Chic La Vie;Kurotel-Longevity Medical Center and Spa; Clinique La Prairie; Lanserhof Lans; Longevity Wellness Worldwide; The Orchard Wellness Resort; Biovital Medspa; Allure Medspa; Serenity Medspa; Vichy Celestins Spa Hotel; Sha Wellness Clinic; Brenners Park-Hotel & Spa; Mezzatorre; Cocoona Centre Of Aesthetic Transformation; Lily's Medi Spa; Aesthetics Medispa; The Drx Aesthetics; Mandarin Oriental; Westchase; Lisse; Medspa; Chiva Som |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the global medical spa market report based on service, age group, gender, service provider, and region:
Service Outlook (Revenue, USD Million, 2018 - 2030)
Facial Treatment
Body Shaping & Contouring
Hair Removal
Scar Revision
Tattoo Removal
Other Services
Age Group Outlook (Revenue, USD Million, 2018 - 2030)
Adolescent
Adult
Geriatric
Gender Outlook (Revenue, USD Million, 2018 - 2030)
Male
Female
Service Provider Outlook (Revenue, USD Million, 2018 - 2030)
Single Ownership
Group Ownership
Free-standing
Medical Practice Associated Spas
Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Europe
U.K.
Germany
France
Italy
Spain
Denmark
Sweden
Norway
Asia Pacific
Japan
India
Australia
China
Thailand
South Korea
Latin America
Brazil
Mexico
Argentina
Middle East & Africa (MEA)
South Africa
Saudi Arabia
UAE
Kuwait
b. The global medical spa market size was estimated at USD 16.4 billion in 2022 and is expected to reach USD 18.6 billion in 2023.
b. The global medical spa market is expected to grow at a compound annual growth rate of 14.97% from 2023 to 2030 to reach USD 49.4 billion by 2030.
b. North America dominated the medical spa market with a share of 41.5% in 2022. This is attributable to the higher expenditure on wellness tourism and increasing demand for minimally invasive aesthetic procedures.
b. Some of the major companies in the medical spa market are Chic La Vie; Kurotel-Longevity Medical Center and Spa; Clinique La Prairie; Lanserhof Lans; Longevity Wellness Worldwide; The Orchard Wellness Resort; Bijoux Medi-Spa; Biovital Medspa; Allure Medspa; Serenity Medspa; Vichy Celestins Spa Hotel; Sha Wellness Clinic; Brenners Park-Hotel & Spa; Mezzatorre Resort & Spa; Cocoona Centre Of Aesthetic Transformation; Lily's Medi Spa; Aesthetics Medispa; The Drx Aesthetics; Mandarin Oriental; Westchase; Lisse; Medspa; and Chiva Som
b. Key factors that are driving the medical spa market growth include the rising adoption of dermal fillers among women in their late 20s, increasing consumer awareness about self-care and anti-aging services, and rapid expansion of the wellness tourism sector.
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With Covid-19 infections rising globally, the apprehension regarding a shortage of essential life-saving devices and other essential medical supplies in order to prevent the spread of this pandemic and provide optimum care to the infected also widens. In addition, till a pharmacological treatment is developed, ventilators act as a vital treatment preference for the COVID-19 patients, who may require critical care. Moreover, there is an urgent need for a rapid acceleration in the manufacturing process for a wide range of test-kits (antibody tests, self-administered, and others). The report will account for Covid19 as a key market contributor.
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