Men's Swimwear Market Size, Share & Trends Analysis Report By Fabric (Polyester, Nylon, Spandex), By Distribution Channel (Offline, Online), By Region (North America, APAC, Europe, MEA), And Segment Forecasts, 2019 - 2025

Industry Insights

The global men’s swimwear market size was estimated at USD 4.07 billion in 2018 and is projected to expand further at a CAGR of 6.4% from 2019 to 2025. Rising awareness about the benefits of following physical activities, such as swimming, to maintain a healthy lifestyle is expected to have a favorable impact on the market growth. Another major factor contributing to the market growth includes product innovation as a result of rising demand for fashionable sports apparels.

In addition, rising number of luxury swimming clubs and spas, especially in developed countries, will contribute to the product demand. Furthermore, rapidly expanding travel & tourism market in countries including China, Australia, and India, as a result of government campaigns aimed at new tourist destination development, is expected to help boost the market growth in coming years.

Manufacturers are investing more in R&D to develop advanced products, which is also likely to contribute to the market growth. For instance, in 2017, Stella McCartney formed a partnership with ISA Spa to enhance their portfolio of men’s swimwear collection and related products, such as boxers, beach bags, briefs, t-shirts, and towels.

Most of the manufacturers use advanced fabrics, such as neoprene, which are lightweight and offer enhanced flexibility and high thermal insulation. Companies, such as Speedo International Limited, O'NEILL offer neoprene-based swimwear for men. Based on region, Asia Pacific led the global market in the past and will remain dominant throughout the forecast period.

Fabric Insights

Polyester fabric accounted for the largest men’s swimwear market share in 2018. Polyester-based products witness maximum demand as these materials have high wrinkle resistance and color retention characteristics and the ability to withstand pressure. Moreover, companies are developing high proportioned polyester products, which are denser and less likely to lose shape quickly. For instance, U.K.-based company, Speedo International Limited offers a variety of chlorine resistant and 100% polyester-based products. The nylon fabrics segment is also expected to witness a healthy CAGR from 2019 to 2025 Due to high demand for these materials as they are lightweight and comfortable and have excellent elasticity and durability.

Distribution Channel Insights

Offline channel accounted for the largest share in the industry in 2018 and will remain dominant during the forecast period. Offline retail stores offer easy access to a variety of brands and products, which is a factor driving the segment growth. Moreover, these stores have authentic and high-quality products. This factor also contributes to the segment growth.

The online channel segment is expected to witness the fastest growth at a CAGR of 8.3% from 2019 to 2025. Rising number of Smartphone and internet users is expected to be the prominent factor driving the segment. Moreover, doorstep delivery services and coupon and cash back benefits offered by e-commerce portals are expected to remain favorable factors for the segment.

Regional Insights

Asia Pacific is expected to be the fastest-growing market with a CAGR of 7.7% from 2019 to 2025. Changing consumer behavior and increasing disposable income in developing countries, such as China and India, are the key factors expected to boost the regional market growth.

North America also accounted for a significant revenue share of the global market and will expand further. The region’s growth can be attributed to the rising demand for stylish and comfortable men’s sportswear in developed countries including U.S. and Canada as a result of high purchasing power of consumers.

Men’s Swimwear Market Share Insights

Some of the major companies in this market are Calvin Klein, Jack WillsMale-HQ, Mr Porter, Helly Hansen, Topman, Everlane, MR.G'S Designs, Marcuse, and Faherty Brand. Due to high market competition, companies are focusing on M&A and partnerships to strengthen their global presence. For instance, in 2017, Perry Ellis International, Inc. started selling Nike Swimwear products with their partners including R1 Sports Ltda, Uldin SA, and Superdeporte in Brazil, Argentina, Uruguay, and Paraguay. Furthermore, product development is expected to remain a key trend. For instance, in April 2019, Speedo launched a new swimwear under the brand name, Fastskin. The product includes three fabrics, which allow additional compression in targeted areas to reduce drag.

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global men’s swimwear market report on the basis of fabric, distribution channel, and region:

• Fabric Outlook (Revenue, USD Million, 2015 - 2025)

  • Nylon

  • Polyester

  • Spandex

  • Others

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)

  • Online

  • Offline

• Regional Outlook (Revenue, USD Million, 2015 - 2025)

  • North America

    • U.S.

  • Europe

    • U.K.

  • Asia Pacific

    • China

  • Central & South America

    • Brazil

  • Middle East & Africa

    • South Africa