Pediatric Critical Care Market (2024 - 2030) Size, Share, & Trends Analysis Report By Treatment (Respiratory, Cardiovascular, Neurology, Gastrointestinal), By Hospital Ownership, By Region, And Segment Forecasts

Table of Contents

Chapter 1. Methodology and Scope
                   1.1.Market Segmentation & Scope
                   1.2.Segment Definitions
                   1.3.Estimates and Forecast Timeline
                   1.4.Research Methodology
                   1.5.Information Procurement
                       1.5.1.Purchased Database
                       1.5.2.GVR’s Internal Database
                       1.5.3.Secondary Sources
                       1.5.4.Primary Research
                   1.6.Information Analysis
                       1.6.1.Data Analysis Models
                   1.7.Market Formulation & Data Visualization
                   1.8.Model Details
                       1.8.1.Volume Price Analysis
                   1.9.List of Secondary Sources
                   1.10.Objectives
Chapter 2. Executive Summary
                   2.1.Market Snapshot
                   2.2.Segment Snapshot
                       2.2.1.Treatment Outlook
                       2.2.2.Hospital Ownership Outlook
                   2.3.Competitive Landscape Snapshot
Chapter 3. Market Variables, Trends, & Scope
                   3.1.Market Lineage Outlook
                   3.2.Market Dynamics
                       3.2.1.Market Driver Analysis
                           3.2.1.1.Increasing Prevalence of Chronic Diseases Among the Newborn Babies
                           3.2.1.2.Rising Incidence of Preterm Births
                           3.2.1.3.The Growing Demand for Effective PICU and NICU
                       3.2.2.Market Restraint Analysis
                           3.2.2.1.High cost of Procurement
                           3.2.2.2.Limited Resources and Equipment in Low Income Countries
                   3.3.Business Environment Analysis
                       3.3.1.Industry Analysis - Porter’s
                           3.3.1.1.Supplier power
                           3.3.1.2.Buyer power
                           3.3.1.3.Substitution threat
                           3.3.1.4.Threat of new entrant
                           3.3.1.5.Competitive rivalry
                       3.3.2.PESTEL Analysis
Chapter 4. Treatment Business Analysis
                   4.1. Treatment Market Share, 2023 & 2030
                   4.2. Treatment Segment Dashboard
                   4.3. Market Size & Forecasts and Trend Analyses, 2018 to 2030 for the following
                   4.4. Clinical
                       4.4.1. Clinical Market, 2018 - 2030 (USD Million)
                   4.5. Respiratory
                       4.5.1. Respiratory Market, 2018 - 2030 (USD Million)
                   4.6. Cardiovascular
                       4.6.1. Cardiovascular Market, 2018 - 2030 (USD Million)
                   4.7. Neurology
                       4.7.1. Neurology Market, 2018 - 2030 (USD Million)
                   4.8. Gastrointestinal
                       4.8.1. Gastrointestinal Market, 2018 - 2030 (USD Million)
                   4.9. Musculoskeletal Conditions
                       4.9.1. Musculoskeletal Conditions Market, 2018 - 2030 (USD Million)
                   4.10.Infection
                       4.10.1. Infection Market, 2018 - 2030 (USD Million)
                   4.11. Hematology
                       4.11.1. Hematology Market, 2018 - 2030 (USD Million)
                   4.12. Congenital
                       4.12.1. Congenital Market, 2018 - 2030 (USD Million)
                   4.13. Multiple Organ Dysfunction Syndrome
                       4.13.1. Multiple Organ Dysfunction Syndrome Market, 2018 - 2030 (USD Million)
                   4.14. Others
                       4.14.1. Others Market, 2018 - 2030 (USD Million)
Chapter 5. Hospital Ownership Business Analysis
                   5.1.Hospital Ownership Market Share, 2023 & 2030
                   5.2.Hospital Ownership Segment Dashboard
                   5.3.Market Size & Forecasts and Trend Analyses, 2018 to 2030 for the following
                   5.4.Publicly/Government-owned
                       5.4.1.Publicly/Government-owned Market, 2018 - 2030 (USD Million)
                   5.5.Not-for-Profit Privately Owned
                       5.5.1.Not-for-Profit Privately Owned Market, 2018 - 2030 (USD Million)
                   5.6.For-Profit Privately Owned
                       5.6.1.For-Profit Privately Owned Market, 2018 - 2030 (USD Million)
Chapter 6. Regional Business Analysis
                   6.1. Regional Market Share Analysis, 2023 & 2030
                   6.2. Regional Market Dashboard
                   6.3. Market Size, & Forecasts Trend Analysis, 2018 to 2030:
                   6.4. North America
                       6.4.1. North America Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.4.2. U.S.
                           6.4.2.1. Key Country Dynamic
                           6.4.2.2. Regulatory Framework
                           6.4.2.3. Competitive Insights
                           6.4.2.4. U.S. Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.4.3. Canada
                           6.4.3.1. Key Country Dynamic
                           6.4.3.2. Regulatory Framework
                           6.4.3.3. Competitive Insights
                           6.4.3.4. Canada Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.4.4. Mexico
                           6.4.4.1. Key Country Dynamic
                           6.4.4.2. Regulatory Framework
                           6.4.4.3. Competitive Insights
                           6.4.4.4. Mexico Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                   6.5. Europe
                       6.5.1. Europe Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.2. Germany
                           6.5.2.1. Key Country Dynamic
                           6.5.2.2. Regulatory Framework
                           6.5.2.3. Competitive Insights
                           6.5.2.4. Germany Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.3. UK
                           6.5.3.1. Key Country Dynamic
                           6.5.3.2. Regulatory Framework
                           6.5.3.3. Competitive Insights
                           6.5.3.4. UK Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.4. France
                           6.5.4.1.Key Country Dynamic
                           6.5.4.2.Regulatory Framework
                           6.5.4.3.Competitive Insights
                           6.5.4.4.France Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.5. Italy
                           6.5.5.1. Key Country Dynamic
                           6.5.5.2. Regulatory Framework
                           6.5.5.3. Competitive Insights
                           6.5.5.4. Italy Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.6.Spain
                           6.5.6.1. Key Country Dynamic
                           6.5.6.2. Regulatory Framework
                           6.5.6.3. Competitive Insights
                           6.5.6.4. Spain Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.7. Denmark
                           6.5.7.1. Key Country Dynamic
                           6.5.7.2. Regulatory Framework
                           6.5.7.3. Competitive Insights
                           6.5.7.4. Denmark Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.8. Sweden
                           6.5.8.1. Key Country Dynamic
                           6.5.8.2. Regulatory Framework
                           6.5.8.3. Competitive Insights
                           6.5.8.4. Sweden Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.5.9. Norway
                           6.5.9.1. Key Country Dynamic
                           6.5.9.2. Regulatory Framework
                           6.5.9.3. Competitive Insights
                           6.5.9.4. Norway Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                   6.6. Asia Pacific
                       6.6.1. Asia Pacific Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.2. Japan
                           6.6.2.1. Key Country Dynamic
                           6.6.2.2. Regulatory Framework
                           6.6.2.3. Competitive Insights
                           6.6.2.4. Japan Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.3. China
                           6.6.3.1 Key Country Dynamic
                           6.6.3.2.Regulatory Framework
                           6.6.3.3.Competitive Insights
                           6.6.3.4.China Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.4. India
                           6.6.4.1. Key Country Dynamic
                           6.6.4.2. Regulatory Framework
                           6.6.4.3. Competitive Insights
                           6.6.4.4. India Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.5. South Korea
                           6.6.5.1. Key Country Dynamic
                           6.6.5.2. Regulatory Framework
                           6.6.5.3. Competitive Insights
                           6.6.5.4. South Korea Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.6. Australia
                           6.6.6.1. Key Country Dynamic
                           6.6.6.2. Regulatory Framework
                           6.6.6.3. Competitive Insights
                           6.6.6.4. Australia Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.6.7. Thailand
                           6.6.7.1. Key Country Dynamic
                           6.6.7.2. Regulatory Framework
                           6.6.7.3. Competitive Insights
                           6.6.7.4. Thailand Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                   6.7. Latin America
                       6.7.1. Latin America Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.7.2. Brazil
                           6.7.2.1. Key Country Dynamic
                           6.7.2.2. Regulatory Framework
                           6.7.2.3. Competitive Insights
                           6.7.2.4. Brazil Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.7.3. Argentina
                           6.7.3.1. Key Country Dynamic
                           6.7.3.2. Regulatory Framework
                           6.7.3.3. Competitive Insights
                           6.7.3.4. Argentina Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                   6.8. MEA
                       6.8.1. MEA Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.8.2. South Africa
                           6.8.2.1. Key Country Dynamic
                           6.8.2.2. Regulatory Framework
                           6.8.2.3. Competitive Insights
                           6.8.2.4. South Africa Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.8.3.Saudi Arabia
                           6.8.3.1. Key Country Dynamic
                           6.8.3.2. Regulatory Framework
                           6.8.3.3. Competitive Insights
                           6.8.3.4. Saudi Arabia Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.8.4.UAE
                           6.8.4.1. Key Country Dynamic
                           6.8.4.2. Regulatory Framework
                           6.8.4.3. Competitive Insights
                           6.8.4.4. UAE Pediatric Critical Care Market, 2018 - 2030 (USD Million)
                       6.8.5.Kuwait
                           6.8.5.1. Key Country Dynamic
                           6.8.5.2. Regulatory Framework
                           6.8.5.3. Competitive Insights
                           6.8.5.4. Kuwait Pediatric Critical Care Market, 2018 - 2030 (USD Million)
Chapter 7. Competitive Landscape
                   7.1. Participant Overview
                   7.2. Company Market Position Analysis
                   7.3. Company Categorization
                   7.4. Strategy Mapping
                   7.5. Company Profiles/Listing
                       7.5.1. Birmingham Women's and Children's
                           7.5.1.1. Overview
                           7.5.1.2. Financial Performance
                           7.5.1.3. Product Benchmarking
                           7.5.1.4. Strategic Initiatives
                       7.5.2. The Children's Hospital of Philadelphia
                           7.5.2.1. Overview
                           7.5.2.2. Financial Performance
                           7.5.2.3. Product Benchmarking
                           7.5.2.4. Strategic Initiatives
                       7.5.3. Memorial Sloan Kettering Cancer Center
                           7.5.3.1. Overview
                           7.5.3.2. Financial Performance
                           7.5.3.3. Product Benchmarking
                           7.5.3.4. Strategic Initiatives
                       7.5.4. Great Ormond Street Hospital
                           7.5.4.1. Overview
                           7.5.4.2. Financial Performance
                           7.5.4.3. Product Benchmarking
                           7.5.4.4. Strategic Initiatives
                       7.5.5. The Hospital for Sick Children
                           7.5.5.1. Overview
                           7.5.5.2. Financial Performance
                           7.5.5.3. Product Benchmarking
                           7.5.5.4. Strategic Initiatives
                       7.5.6. Weill Cornell Medicine
                           7.5.6.1. Overview
                           7.5.6.2. Financial Performance
                           7.5.6.3. Product Benchmarking
                           7.5.6.4. Strategic Initiatives
                       7.5.7. Boston Children's Hospital
                           7.5.7.1. Overview
                           7.5.7.2. Financial Performance
                           7.5.7.3. Product Benchmarking
                           7.5.7.4. Strategic Initiatives
                       7.5.8. John Muir Health
                           7.5.8.1. Overview
                           7.5.8.2. Financial Performance
                           7.5.8.3. Product Benchmarking
                           7.5.8.4. Strategic Initiatives
                       7.5.9. Alder Hey Children's NHS Foundation Trust.
                           7.5.9.1. Overview
                           7.5.9.2. Financial Performance
                           7.5.9.3. Product Benchmarking
                           7.5.9.4. Strategic Initiatives
                       7.5.10. Ann & Robert H. Lurie Children's Hospital of Chicago
                           7.5.10.1. Overview
                           7.5.10.2. Financial Performance
                           7.5.10.3. Product Benchmarking
                           7.5.10.4. Strategic Initiatives

List of Tables

Table 1. List of secondary sources
Table 2. List of abbreviations
Table 3. Global pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 4. Global pediatric critical cares market, by hospital ownership , 2018 - 2030 (USD Million)
Table 5. Global pediatric critical cares market, by region, 2018 - 2030 (USD Million)
Table 6. North America pediatric critical cares market, by country, 2018 - 2030 (USD Million)
Table 7. North America pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 8. North America pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 9. U.S. pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 10. U.S. pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 11. Canada pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 12. Canada pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 13. Mexico pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 14. Mexico pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 15. Europe pediatric critical cares market, by Country, 2018 - 2030 (USD Million)
Table 16. Europe pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 17. Europe pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 18. UK pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 19. UK pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 20. Germany pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 21. Germany pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 22. France pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 23. France pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 24. Italy pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 25. Italy pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 26. Spain pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 27. Spain pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 28. Norway pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 29. Norway pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 30. Sweden pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 31. Sweden pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 32. Denmark pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 33. Denmark pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 34. Asia Pacific pediatric critical cares market, by country, 2018 - 2030 (USD Million)
Table 35. Asia Pacific pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 36. Asia Pacific pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 37. Japan pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 38. Japan pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 39. China pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 40. China pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 41. India pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 42. India pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 43. Australia pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 44. Australia pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 45. South Korea pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 46. South Korea pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 47. Thailand pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 48. Thailand pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 49. Latin America pediatric critical cares market, by country, 2018 - 2030 (USD Million)
Table 50. Latin America pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 51. Latin America pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 52. Brazil pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 53. Brazil pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 54. Argentina pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 55. Argentina pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 56. Middle East & Africa pediatric critical cares market, by country, 2018 - 2030 (USD Million)
Table 57. Middle East & Africa pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 58. Middle East & Africa pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 59. South Africa pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 60. South Africa pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 61. Saudi Arabia pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 62. Saudi Arabia pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 63. UAE pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 64. UAE pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)
Table 65. Kuwait pediatric critical cares market, by treatment, 2018 - 2030 (USD Million)
Table 66. Kuwait pediatric critical cares market, by hospital ownership, 2018 - 2030 (USD Million)

List of Figures

Fig 1. Market research process
Fig 2. Information procurement
Fig 3. Primary research pattern
Fig 4. Market research approaches
Fig 5. Value chain-based sizing & forecasting
Fig 6. Market formulation & validation
Fig 7. Market Segmentation
Fig 8. Market snapshot, 2023
Fig 9. Segment snapshot
Fig 10. Competitive landscape snapshot
Fig 11. Market trends & outlook
Fig 12. Market driver relevance analysis (current & future impact)
Fig 13. Market restraint relevance analysis (current & future impact)
Fig 14. PESTLE analysis
Fig 15. Porter’s five forces analysis
Fig 16. Pediatric critical care market: Treatment outlook and key takeaways
Fig 17. Pediatric critical care market: Treatment movement analysis
Fig 18. Respiratory market revenue, 2018 - 2030 (USD Million)
Fig 19. Cardiovascular market revenue, 2018 - 2030 (USD Million)
Fig 20. Neurology market revenue, 2018 - 2030 (USD Million)
Fig 21. Gastrointestinal market revenue, 2018 - 2030 (USD Million)
Fig 22. Musculoskeletal conditions market revenue, 2018 - 2030 (USD Million)
Fig 23. Infection market revenue, 2018 - 2030 (USD Million)
Fig 24. Hematology market revenue, 2018 - 2030 (USD Million)
Fig 25. Congenital market revenue, 2018 - 2030 (USD Million)
Fig 26. Multiple organ dysfunction syndrome market revenue, 2018 - 2030 (USD Million)
Fig 27. Others market revenue, 2018 - 2030 (USD Million)
Fig 28. Pediatric critical care market: Hospital ownership outlook and key takeaways
Fig 29. Pediatric critical care market: Hospital ownership movement analysis
Fig 30. Publicly/government-owned market revenue, 2018 - 2030 (USD Million)
Fig 31. Not-for-profit privately owned market revenue, 2018 - 2030 (USD Million)
Fig 32. For-profit privately owned market revenue, 2018 - 2030 (USD Million)
Fig 33. Regional marketplace: key takeaways
Fig 34. Regional outlook, 2023 & 2030
Fig 35. Pediatric critical care market: region movement analysis
Fig 36. North America pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 37. U. S. pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 38. Canada pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 39. Mexico pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 40. Europe pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 41. Germany pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 42. UK pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 43. France pediatric critical cares Market, 2018 - 2030 (USD Million)
Fig 44. Italy pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 45. Spain pediatric critical cares Market, 2018 - 2030 (USD Million)
Fig 46. Sweden pediatric critical cares Market, 2018 - 2030 (USD Million)
Fig 47. Norway pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 48. Denmark pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 49. Asia Pacific pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 50. Japan pediatric critical cares Market, 2018 - 2030 (USD Million)
Fig 51. China pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 52. India pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 53. Australia pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 54. South Korea pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 55. Thailand pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 56. Latin America pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 57. Brazil pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 58. Argentina pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 59. Middle East and Africa pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 60. South Africa pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 61. Saudi Arabia pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 62. UAE pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 63. Kuwait pediatric critical cares market, 2018 - 2030 (USD Million)
Fig 64. Company categorization
Fig 65. Strategy mapping
Fig 66. Company market position analysis