The global pet grooming services market size was estimated at USD 5.38 billion in 2021 and is anticipated to grow at a compound annual growth rate (CAGR) of 7.09% from 2022 to 2030. Key factors fueling the industry growth include rising pet expenditure, an increasing number of pet groomers & grooming businesses, expansion of service offerings, and pet humanization. Camp Bow Wow, for instance, provides a range of services for dogs including daycare, boarding, grooming, sitting, and walking. The COVID-19 pandemic led to an adverse impact on business in the global industry due to the temporary or permanent closure of non-essential services, such as pet grooming services, as a result of government-imposed movement restrictions across various nations.
The industry, however, began to recover from 2021 and is expected to return to pre-pandemic levels by 2022. Pets at Home, a leading U.K.-based grooming franchise, reported about a 29% decline in revenue due to the pandemic. In 2021, productivity improved with about 24% more dogs groomed compared to the previous year. The rising associated benefits of regular grooming contribute to the increasing demand for these services. Services, such as bathing, brushing, and nail clipping, allow owners to maintain both the physical health and the appearance of their pets. The American Kennel Club, for instance, states that routine grooming helps pets look & feel good, as well as helps the owner examine the pet’s coat, eyes, ears, teeth, and nails for signs of problems.
Frequency grooming for dogs depends on the animal’s size, breed, and type of coat with breeds, such as the Afghan Hound, Poodle, and Komondor, which require more frequent grooming compared to Beagles and Boxers. The rising importance of pet health & wellbeing and growing demand for styling are also leading to increased demand for these services. Grooming helps keep pets clean and healthy while also protecting them from skin infections, allergies, and diseases. Moreover, new trends in dog grooming, such as colorful highlights, dreadlocks, stenciled designs, and the setting of pet fur with round or square faces are driving the industry growth. Dr. Dave’s Boarding, Grooming & Daycare, for example, offers creative services, such as dye for cats and dogs. Customers can pick between blow pens for pet fur, paints for stencil prints, semi-permanent dye, hair color, and nail polish.
On the basis of pet types, the global industry has been further divided into cats, dogs, and others. The dogs pet type segment dominated the global industry in 2021 and accounted for the maximum share of more than 84.15% of the overall revenue. On the other hand, the cats pet type segment is anticipated to register the fastest growth rate during the forecast years. Key factors contributing to the development of both segments include the high population & humanization of pet dogs & cats in comparison to other pet types. Moreover, grooming of pets helps in preventative healthcare by early identification of changes to skin or body of pet and contributes to hygienic home & helps reduce pet-related allergies.
It also helps in the prevention of complications with periodic trimming of nails and lowers the chances of the pet contracting fleas & mites. As per the European Pet Food Industry Federation (FEDIAF), there were over 113 million cats and 92 million dogs in Europe in 2021. Cats and dogs together attributed to about 66% of the total pets in Europe. In addition, pet parents spent more than EUR 23.5 billion on pet-related services and products during the same year. These factors are expected to fuel market growth in the near future.
On the basis of service types, the global industry has been further divided into massage/spa & others and shear & trimming. The massage/spa & others segment dominated the global industry in 2021 and accounted for the largest share of more than 73.35% of the overall revenue as these services are essential to maintaining pet skin health. The segment includes a range of services, such as bath, shampoo, brushing, blow dry, massage, conditioner, teeth cleaning, etc. Brushing, for instance, removes dirt, dead hair, and loose hair tangles, stimulates blood flow, and spreads natural oils evenly for healthy skin. In addition, it maintains the moisture of fur and curbs shedding. Bathing cleans allergens, bacteria, and dirt that may be trapped in the pet’s hair and skin, thus helping prevent infections. The shear & trimming segment is also projected to grow notably during the forecast period. Shear and trimming play a crucial role in grooming services for pets as their hair & nails grow faster. Pets may tear their toenails while running, which could lead to pain and pressure on toe joints. In addition, longer nails also create discomfort. These factors are expected to boost segment growth in the coming years.
On the basis of delivery channels, the global industry has been further sub-segmented into commercial facilities and others (at-home, etc.). The commercial facilities delivery channel segment dominated the global industry in 2021 and accounted for the maximum share of more than 77.95% of the overall revenue. On the other hand, the others delivery channel segment is estimated to register the fastest growth rate during the forecast period. Commercial grooming facilities are well-equipped to deliver services on-site and have a high adoption rate, which contributes to segment growth.
Other delivery channels include at-home and mobile services, which are rapidly growing in demand as expenditure on pets increases. In December 2021, Pet Precious partnered with Papa Pawsome-specializing in natural grooming products-to launch a mobile grooming service for pets in the city of Mumbai, India. The mobile service comprises a grooming van that offers doorstep delivery. Petdos Online Pvt. Ltd. in India offers the Petnest grooming service wherein groomers and stylists deliver doorstep grooming service.
North America dominated the global industry and accounted for the highest share of more than 41.25% of the overall revenue in 2021. This is owing to rising pet expenditure and concerns over pet health & zoonoses. The COVID-19 pandemic has highlighted the seriousness of animal-to-human transmission of diseases, thus propelling awareness regarding zoonoses from pets. Regular and periodic grooming sessions are, hence, estimated to rise over time as more and more pet parents opt for these services. Furthermore, initiatives by associations, such as the National Groomer Association Canada, contribute to the region’s growth.
The Asia Pacific region, on the other hand, is expected to register the fastest growth rate during the forecast period. The fastest growth of the APAC region can be attributed to the increasing disposable income levels of consumers in developing economies, the growing number of pet groomers, the presence of grooming start-ups, and the humanization of pets. Petsfolio, for example, is an Indian start-up founded in 2017 that provides pet-centric services comprising grooming, walking, training, boarding, and food delivery for dogs.
The industry is highly competitive and fragmented with the presence of numerous players that deploy strategic initiatives to increase their market presence and share. Some of the strategic initiatives implemented by key businesses include partnerships, sales & marketing activities, pricing strategies, bundled offerings, mergers & acquisitions, and regional expansion. Pets at Home, Inc., for instance, offers food, toys, bedding, and other services for companion animals. Some of the key players in the global pet grooming services market include:
Pets At Home, Inc.
Wag Labs, Inc.
Pooch Dog SPA
Paradise 4 Paws
Pawz & Company
The market size value in 2022
USD 5.68 billion
The revenue forecast in 2030
USD 9.83 billion
CAGR of 7.09% from 2022 to 2030
Base year for estimation
Actual estimates/Historical data
2017 - 2020
2022 - 2030
Revenue in USD million/billion and CAGR from 2022 to 2030
Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Pet type, service type, delivery channel, and region
North America; Europe; Asia Pacific; Latin America; MEA
U.S.; Canada; U.K.; Germany; Italy; France; Spain; Japan; China; India; Australia; South Korea; Brazil; Mexico; Argentina; South Africa; Saudi Arabia
Key companies profiled
Petsfolio; Pets At Home, Inc.; Wag Labs, Inc.; PetBacker; Pooch Dog SPA; Paradise 4 Paws; PetSmart LLC; Dogtopia Enterprises; Anvis Inc.; Pawz & Company
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This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For the purpose of this study, Grand View Research has segmented the global pet grooming services market report on the basis of pet type, service type, delivery channel, and region:
Pet Type Outlook (Revenue, USD Million, 2017 - 2030)
Service Type Outlook (Revenue, USD Million, 2017 - 2030)
Massage/Spa & Others
Shear & Trimming
Delivery Channel Outlook (Revenue, USD Million, 2017 - 2030)
Regional Outlook (Revenue, USD Million, 2017 - 2030)
b. The global pet grooming services market size was estimated at USD 5.38 billion in 2021 and is expected to reach USD 5.64 billion in 2022.
b. The global pet grooming services market is expected to grow at a compound annual growth rate of 7.09% from 2022 to 2030 to reach USD 9.83 billion by 2030.
b. North America region dominated the pet grooming services market with a share of over 41.0% in 2021. This is attributable to the increasing awareness regarding the health and cleanliness of pets along with high pet ownership in the region.
b. Some key players operating in the pet grooming services market include Petsfolio, Camp Bow Wow, Wag Labs, Inc., PetBacker, POOCH DOG SPA, PARADISE 4 PAWS, PetSmart LLC, Dogtopia Enterprises, Anvis Inc., Pawz and Company
b. Key factors that are driving the market growth include increasing pet expenditure, rising pet humanization, increasing concerns over zoonosis, development of pet service offerings, increasing adoption of subscription-based pet services.
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