The global point of use water treatment systems market size was valued at USD 11.6 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 19.0% from 2022 to 2030. This is attributed to the increasing water pollution, the rising urban population, and growing health awareness among the younger demographic. Stringent regulatory guidelines to restrict pollution in drinking water and global health awareness offered to augment the adoption of water treatment systems are predicted to drive the market over the forecast period. The point of use water treatment systems is priced in an affordable range for consumers. Increasing health awareness in the developed regions like North America and Europe, along with the developing countries in Asia Pacific, is expected to augment the market growth.
The COVID-19 outbreak had a substantial operational and economic impact on the global point-of-use water treatment sector. Since the water treatment business is classified as an essential service, the overall negative impact on the industry was moderate in comparison to other manufacturing industries. Supply chain disruptions and shortage of technicians occurred as a result of the unexpected lockdown and restrictions on the flow of commodities to minimize the spread of the virus.
According to the Water and Wastewater Equipment Manufacturers Association (WWEMA), supply chain challenges, inflation, and steel costs, particularly stainless steel prices, have risen dramatically, negatively impacting the market growth. This had a significant influence on water and wastewater equipment suppliers and contractors, affecting both raw material and acquired component pricing. The labor market was getting affected and many industries were witnessing staffing shortages. Recruiting, hiring, keeping, and paying new staff had become more expensive and complicated.
In 2021, reverse osmosis systems led the market with a revenue share of over 30.0% principally owing to the extensive penetration of this technology and the hassle-free installation and usage. RO systems demand was 100.9 million units globally among other point of use water treatment systems in 2021. Although RO systems are predicted to witness a slowdown by 2030, mainly due to manufacturers launching systems that have technologies in combination, for instance, RO and UV systems.
Increasing adoption of alternative upcoming technologies having more efficiency and improved features is fueling the market growth. The filtration methods segment emerged as the second-largest segment in 2021 as it is a mature technology. The distillation systems segment is estimated to witness a measured increase in terms of manufactured units during the forecast period owing to affordable products, coupled with better designs and other benefits.
Tabletop pitchers held the largest revenue share of over 30.0% in 2021 mainly owing to the affordability of the product, coupled with convenience in use. Faucet mounted filters are estimated to expand at a significant CAGR of 19.3% over the forecast period, in terms of revenue. These filters find wide adoption, especially in developing regions like India and South Africa.
The countertop units segment demand is likely to be 248.6 million units by 2030. Countertop units are extremely popular in Asian countries including China and South Korea owing to the economical prices and larger capacity dispensed by these units. The under the sink filters segment demand was 62.5 million units in 2021. Under the sink filters find wide adoption in Europe and North America due to aesthetics as these units are concealed and kitchen counters look decluttered.
In 2021, the non-residential segment dominated the market for point of use water treatment systems and held a revenue share of over 60.0%. In terms of application, the market for point of use water treatment systems has been classified into residential and non-residential segments.
The non-residential segment includes small-scale commercial, industrial, and healthcare facilities, education institutions, sports facilities, and transportation facilities. The residential segment demand was 103.4 million units in 2021. Growth in the residential segment can be attributed to the exponential growth in residential construction across the world.
Asia Pacific dominated the global market with a revenue share of over 35.0% in 2021. In 2021, the China market was valued at USD 1.1 billion. China has a large presence of local manufacturers and suppliers of the equipment helping it dominate the global scenario, primarily due to large-scale investments made for developing the technology.
Europe emerged as the second-largest regional market in 2021. The U.K. and Russia led the European market in 2021, cumulatively accounting for more than 40.0% share in terms of revenue. The U.S. dominated the North American market in 2021. North America is an extremely mature market, where consumer awareness regarding the importance of a healthy lifestyle and potable drinking water is high.
The market is established with numerous local and international companies. A.O. Smith was designated as an "essential business" in the U.S. during the pandemic as its products are critical in sustaining good health and combating infection. Manufacturers in the market are paying close attention to the developments in the water purifier business and formulating new business strategies to consolidate their market position.
Companies are investing significantly in research and development and introducing innovative designs along with enhanced capacities to augment their adoption. Some companies in this market are doing business in a socially responsible way. For instance, Pentair has designed strategic targets such as carbon footprint reduction, water reduction, product design for sustainability, responsible supply chain, and inclusion and diversity. Some prominent players in the global point of use water treatment systems market include:
3M
Koninklijke Philips N.V.
Pentair
Panasonic Holdings Corporation
Unilever
LG Electronics
EcoWater Systems LLC
A.O. Smith
Culligan
Amway Corp.
Report Attribute |
Details |
Market size value in 2022 |
USD 13.5 billion |
Revenue forecast in 2030 |
USD 54.5 billion |
Growth rate |
CAGR of 19.0% from 2022 to 2030 |
Base year for estimation |
2021 |
Historical data |
2018 - 2020 |
Forecast period |
2022 - 2030 |
Quantitative units |
Revenue in USD billion, volume in million units, and CAGR from 2022 to 2030 |
Report coverage |
Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Technology, application, device, region |
Regional Scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Canada; U.K.; Germany; Russia; Spain; Italy; China; India; Japan; South Korea; Australia; Brazil; UAE; Saudi Arabia |
Key companies profiled |
3M; Koninklijke Philips N.V.; Pentair; Panasonic Holdings Corporation; Unilever; LG Electronics; EcoWater Systems LLC; A.O. Smith; Culligan; Amway Corp. |
Customization scope |
Free report customization (equivalent up to 8 analyst’s working days) with purchase. Addition or alteration to country, regional, and segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue and volume growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the global point of use water treatment systems market report on the basis of technology, application, device, and region:
Technology Outlook (Volume, Million Units; Revenue, USD Billion, 2018 - 2030)
Reverse Osmosis Systems
Distillation Systems
Disinfection Methods
Filtration Methods
Application Outlook (Volume, Million Units; Revenue, USD Billion, 2018 - 2030)
Residential
Non-residential
Device Outlook (Volume, Million Units; Revenue, USD Billion, 2018 - 2030)
Tabletop Pitchers
Faucet Mounted Filters
Countertop Units
Under the Sink Filters
Regional Outlook (Volume, Million Units; Revenue, USD Billion, 2018 - 2030)
North America
U.S.
Canada
Europe
Germany
Russia
U.K.
Spain
Italy
Asia Pacific
China
Japan
South Korea
India
Australia
Central & South America
Brazil
Middle East and Africa
UAE
Saudi Arabia
b. The global point of use water treatment systems market size was estimated at USD 11.6 billion in 2021 and is expected to reach USD 13.5 billion in 2022.
b. The global point of use water treatment systems market is expected to grow at a compound annual growth rate of 19.0% from 2022 to 2030 to reach USD 54.5 billion by 2030.
b. Asia Pacific dominated the point of use water treatment systems market with a share of 36.46% in 2021. This is attributable to the large presence of local manufacturers and suppliers coupled with the need for efficient water treatment systems.
b. Some key players operating in the point of use water treatment systems market include 3M, Philips, Pentair, Panasonic, Unilever, LG Electronics, EcoWater systems, A.O. Smith, Culligan International, and Amway.
b. Key factors that are driving the point of use water treatment systems market growth include increasing water pollution, rising urban population, and growing health awareness among the younger demographic.
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