The global printed textile market is expected to witness steady growth over the forecast period owing to rapidly expanding digital printing industry. Technological advancements in printing methods are also projected to drive the market. In addition, increasing demand for printed fabrics in the fashion industry is likely to complement their demand over the projected period. The fabrics manufactured post the application of colors, designs, and patterns constitute the printed textiles market scope. Wooden blocks, engraved rollers or plates, and stencils with several designs are used to apply designs and colors on fabrics. In addition, thick dyes are used to prevent the spreading of colors, which enhances the vibrancy of the products.
Increasing disposable income in the emerging economies of China, India, and Brazil has aided in broadening of the customer base for printed fabrics. The techniques of fabric printing are constantly changing as per consumer preferences and demand trends. For example, the advent of digital printing technology has enabled customers to streamline the entire sampling, production process, and design; thereby contributing majorly to the market growth. Thus, high demand for digital printing, especially in the advertising and garment industries, is projected to augment the market growth over the forecast period. Digital printers have also enabled significant reduction in overall cost of printing, which will help boost the market development.
In addition, growing popularity of apparels and fabrics with intricate designs and patterns is expected to boost the demand for printed textiles over the next eight years. The price of printed textile is determined by numerous factors, such as the type of base fabric, printing technology used, customization, type of color dyes, and application of the end product. The entire printing process is based on the customer requirement and varies according to the manufacturer and customer demands. Increasing demand for sustainable printing; faster adaptability, and development of new technologies in the textile industry are several other factors contributing to the industry growth.
On the basis of base fabric, market can be segmented into natural, synthetic, and combined. The natural fabrics obtained from plants and animals include cotton, hemp, jute, silk, wool, and cashmere. Synthetic fabrics are designed to provide improved elasticity and impermeability. These fabrics comprise nylon, polyester, rayon, viscose, and spandex. The printing of designs on natural fabrics is easier owing to their ability to absorb water. However, printing on synthetic fabrics requires advanced techniques due to their water repellant characteristics. Cotton is one of the most preferred fabrics for screen-printing and other water-based ink printing. While, polyester serves as a better option for transfer printing and sublimation. Based on technology, the market can be divided into traditional and digital.
The digital printing technology is expected to witness a significant growth on account of its ability to print any design on any fabric. In addition, high quality, speed, and flexibility offered by this technology is projected to boost the segment growth. The machines used in digital printing aid in reducing the downtime and do not require lengthy setup time between patterns, enabling continuous printing process. Moreover, the ability of this technology to produce multiple patterns of multiple colorways gives it an added advantage over its counterpart. Uninterrupted printing, high reliability, design versatility, and cost-effective production offered by the digital printers make it an ideal option for fabric printing.
It also offers short-run production and eliminates screen cost in sampling, thereby aiding mass customization. The geographical scope can be segmented into North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa. Asia Pacific is expected to be the dominant regional market over the forecast period. This growth is attributed to the increasing spending on apparels and home décor as a result of growing consumer disposable income levels in major economies of APAC. The global printed textile market is characterized by the presence of a large number of companies including Seride Srl, Fabric Wholesale Direct, Seiko Epson Corporation, Roland DGA Corporation, Kornit Digital, Konica Minolta, Inc., Shahlon Group, Hollyflower, and Globe Textiles (India) Ltd.
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