Reusable Water Bottle Market Size, Share & Trends Report

Reusable Water Bottle Market Size, Share & Trends Analysis Report By Material Type (Plastic, Silicone), By Distribution Channel (Hypermarket & Supermarket, Online), And Segment Forecasts, 2019 - 2025

  • Published Date: Jul, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-3-68038-273-0
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017
  • Number of Pages: 80

Industry Insights

The global reusable water bottle market size was valued at USD 8.1 billion in 2018 and is expected to register a CAGR of 3.9% from 2019 to 2025. The growth of the market is attributed to an increase in demand for convenience products, rising threats to the environment from non-decomposable waste bottles, and rising inclination of people towards a healthy lifestyle.

Improving living standards of people across the globe is leading to a change in lifestyle. People are becoming more health-conscious and are aware of the harmful effects of using non-reusable bottles, thus driving the market. Moreover, an increase in disposable income and the use of convenience products have accelerated the growth of this market.

U.S. reusable water bottle market

The global reusable water bottle market is gaining increasing traction owing to a wide application across various industries. The food and beverage industry is also shifting towards the use of reusable types due to the benefits of the materials such as recyclability, easy maintenance, and non-reactive, which also helps in expanding the product’s shelf life.

Government regulations and anti-plastic movement encourage the consumers to switch to disposable water bottles, thus encouraging the manufactures to develop environmentally friendly products. Furthermore, the development of the disposable water bottle is restricted by various campaigns against their use. Some government initiatives are taken for the same such as UNICEF and Ministry of Education Maldives decided to provide a reusable water bottle to all the first graders in the Maldives.

The APAC region is the largest shareholder in the market due to the presence of countries such as India and China, wherein the manufacturing is available at a cheap rate. Moreover, countries are witnessing significant growth due to increasing health awareness, rising disposable income, and high demand for a reusable water bottle. The region largely contributes to market growth due to rapid urbanization and improved lifestyle in developing countries like India and China. The strong distribution network, increasing health awareness, and the rise in disposable income are further propelling the demand for reusable water bottles globally.

Material Type Insights

The market is segmented by material type into glass, metal, plastic, and silicone. The plastic held the largest share of 34.0% due to its low cost of manufacturing that gives the manufacturers an advantage. The share will however be reduced due to the focus of industries on reducing the use of plastic. People are becoming aware of reducing the use of plastic, thus preferring other materials over plastic.

Silicone-based reusable water bottles are expected to register a CAGR of 4.3% from 2019 to 2025. The segment is gaining popularity as the material has a wide range of benefits as compared to other materials. Heat resistant, chemically non- reactive, and safer for environment and health are some of the major benefits of using silicone-based bottles than any other type.

Distribution Channel Insights

In 2018, the hypermarket and supermarket distribution channel held the largest share of 38.4% in 2018. This segment is popular owing to its benefits such as providing a wide variety of products and designs that influence the buying decision, availability of a store associate who helps them choose the right product, and instant buying of the product rather than waiting for it to get delivered as in case of online purchasing.

Global reusable water bottle market

The online segment is expected to register the fastest CAGR of 4.2% over the forecast period. The rise in penetration of e-commerce and smart device, easy payment options, and discounts are the factors contributing to the growth of this segment. Moreover, the option of personalized prints on the bottle and easy comparison of a variety of products online is driving the segment. Increasing preference for online shopping is driving the manufacturers to offer their products through online channels to reach out to the vast consumer base.

Regional Insights

Asia Pacific was the largest regional market, accounting for a share of more than 30.0% in 2018 owing to the presence of a large population, extensive use of reusable water bottles, and low cost of manufacturing in countries like India and China. The growth is expected to remain significant in the coming years due to economic growth and an increase in disposable income.

Urbanization and change in lifestyle are other factors contributing to market growth across the world. People are inclining towards a healthy lifestyle and are thinking towards a sustainable environment, thus preferring reusable water bottles over the ordinary disposable ones. Moreover, initiatives taken across the world to save marine life from the harmful plastic disposed of in the oceans are driving the market.

Reusable Water Bottle Market Share Insights

Leading players of the market include Tupperware Brands Corporation; SIGG Switzerland AG, GmbH; CAMELBAK PRODUCTS LLC; Nalge Nunc International Corp.; and Klean Kanteen Inc. Companies are focusing on strategic initiatives like collaborations, new product development, and attractive designs to gain a competitive advantage over others.

Companies are coming up with new designs and an option for customization to increase their sales. For modern consumers, carrying a good looking bottle is a symbol of status. This is encouraging the companies to go for collaborations and launch high-end bottles. For instance, S’well and Swarovski together launched a bottle with over 6,000 crystals and a premium price.

Reusable Water Bottle Market Report Scope

Report Attribute


Market size value in 2020

USD 8.72 billion

Revenue forecast in 2025

USD 10.64 billion

Growth Rate

CAGR of 3.9% from 2019 to 2025

Base year for estimation


Historical data

2015 - 2017

Forecast period

2019 - 2025

Quantitative units

Revenue in USD billion and CAGR from 2019 to 2025

Report coverage

Revenue forecast, company share, competitive landscape, growth factors and trends

Segments covered

Material type, distribution channel, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Germany; U.K.; India; China

Key companies profiled

Tupperware Brands Corporation; SIGG Switzerland AG, GmbH; CAMELBAK PRODUCTS LLC; Nalge Nunc International Corp.; Klean Kanteen Inc.

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Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global reusable water bottle market report on the basis of material type, distribution channel and region:

  • Material Type Outlook (Revenue, USD Billion, 2015 - 2025)

    • Glass

    • Metal

    • Plastic

    • Silicone

  • Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)

    • Specialty Store

    • Hypermarket & Supermarket

    • Convenience Store

    • Online 

  • Regional Outlook (Revenue, USD Billion, 2015 - 2025)

    • North America

      • The U.S.

    • Europe

      • Germany

      • U.K.

    • Asia Pacific

      • India

      • China

    • Central & South America

    • Middle East & Africa

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