Rotary Hammer Drill Market Size, Share & Trends Analysis Report By Product (Wired, Wireless), By Application (Residential, Commercial), By Distribution Channel, By Region, And Segment Forecasts, 2019 - 2025

Industry Insights

The global rotary hammer drill market size was estimated at USD 1.41 billion in 2018 and is anticipated to register a CAGR of 3.7% during the forecast period. Rising popularity of the product as a power tool equipment for household chiseling and drilling tasks is expected to drive the growth. Additionally, factors such as rapid rise of construction sector in developing economies such as China, India, and Philippines as a result of supportive government policies aimed at infrastructural development and urbanization are projected to play a key role in driving the demand for rotary hammer drill from residential and commercial sectors.

Rising demand for lightweight hammer drills has been driving the adoption of technologically advanced products, especially by the middle class population. These products have the ability to drill by self-rotation and creating a backward and forward movement. This movement is applied with pneumatic, electric, or electro-pneumatic systems. Furthermore, rising awareness regarding the advantages of purchasing hammer drills in saving time, energy, and long term labor expenses is driving the product demand.

Consumers prefer rotary hammer drills over the conventional equipment as they create strong force that can chisel and break concrete, stone, tiles, brick, and other such surfaces. Pneumatic rotary hammers help compress air that executes the drilling movement. Introduction of convenient and advanced wireless drills is anticipated to further fuel the product demand in the forthcoming years. For instance, in March 2019, DEWALT launched Brushless Cordless Power hammer Drill Driver.

Product Insights

Wired rotary hammer drill segment generated a revenue of USD 1.16 billion in 2018. The product is majorly used in residential and commercial segments due to its ability to drill fast at high voltage. Continuous drilling without any speed fluctuation is essential for commercial applications. Battery power can cause speed fluctuations whereas AC/DC current can provide increased levels of power and runtime. The companies offer multi-level speed transmission that can optimize the applied speed for different applications. For instance, the first speed option is ideal for self-feed bits and hole saws. The second speed option is ideal for drilling large holes in wood while the usage with auger bits or screw driving.

Wireless rotary hammer drill segment is expected to register a CAGR of 5.1% from 2019 to 2025. It is majorly used for small holes drill up to 1/2" in masonry material. Rising spending on trendy gadgets is driving the adoption of wireless products that are convenient to useAvailability of advanced products such as Bluetooth connected hammer drill machines that provide real-time drill data on mobile and laptop is anticipated to bode well for the segment growth. Furthermore, innovations such as power cell technology are expected to open new business avenues for wireless rotary hammer drills in the forthcoming years.

Application Insights

Commercial segment generated a revenue of USD 817.4 million in 2018. Rising application of rotary hammer drills in electrical and electronics shops, carpenter centers, workshops, and manufacturing units, among others is anticipated to drive growth. Rising preference for the products with features such as high overload capacity, long life of carbon brush, and effective cooling due to the integrated slots.

Residential application segment is anticipated to expand at a CAGR of 4.0% from 2019 to 2025. Automated programmed smart features of rotary hammer drill adjust drilling speed as per the requirements. Rising consumer preference for wireless products due to the convenient usage light weight and comfortable grips is anticipated to drive the growth of the segment in the forthcoming years.

Distribution Channel Insights

Offline distribution channel was the largest segment and registered a revenue of USD 1.12 billion in 2018. High preference for local convenience stores for purchasing the rotary hammer drills and other such equipment owing to easy after-service support is anticipated to bode well for the segment growth. Furthermore, the manufacturing industries, corporate companies, and government organizations prefer direct tie-ups with manufacturers as they need a wide range of power tools and accessories.

Online distribution channel is expected register the fastest CAGR of 4.6% from 2019 to 2025. Increasing number of e-commerce portals offering discounted prices is expected to boost the growth. Services such as doorstep delivery and easy product replacement are anticipated to continue attracting the consumers. Established power tool manufacturers such as Robert Bosch Tool Corporation and Hilti use online channels to expand their buyer base.

Regional Insights

North America held the largest rotary hammer drill market share of over 35% in 2018. Rising consumer awareness regarding luxury home décor products with aesthetic appeal is expected to remain a favorable factor for the market growth in the U.S. and Canada. The high cost of labor is anticipated to drive the demand for lightweight rotary hammer drills for small household drilling needs.

Asia Pacific is estimated to register the fastest CAGR of 5.0% from 2019 to 2025. Increasing disposable income of middle class population is anticipated to drive the spending on convenient household power tool equipment. Moreover, growth of the home equipment industry has contributed to significant growth of the rotary hammer drill market in countries such as Japan, South Korea, China, and India. China is the largest consumer as well as producer of rotary hammer drills in this region. Furthermore, consumer awareness regarding Do-it-Yourself (DIY) projects in countries such as China and India will further propel the regional market growth in the forthcoming years.

Rotary Hammer Drill Market Share Insights

Major market participants are Robert Bosch Tool Corporation; Hilti Makita; Stanley Black and Decker, Inc.; Indo-Spark Construction Services; Porter-Cable, Wurth; TOYA S.A.; Makita; Techtronic Industries Co. Ltd; and DEWALT. The companies engage in merger and acquisition activities to gain greater market share as well as geographical reach. For instance, in May 2016, Tokyo based power tools manufacturer Hitachi Koki acquired Metabo. This acquisition will help Hitachi Koki gain access to the latter’s consumer base in Japan and India.

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global rotary hammer drill market report on the basis of product, application, distribution channel, and region:

• Product Outlook (Revenue, USD Million, 2015 - 2025)

  • Wired

  • Wireless

• Application Outlook (Revenue, USD Million, 2015 - 2025)

  • Residential

  • Commercial

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)

  • Online

  • Offline

• Regional Outlook (Revenue, USD Million, 2015 - 2025)

  • North America

    • The U.S.

  • Europe

    • The U.K.

    • Germany

  • Asia Pacific

    • China

    • India

  • Central & South America

    • Brazil

  • Middle East & Africa

    • South Africa