GVR Report cover Self-service Kiosk Market Size, Share & Trends Report

Self-service Kiosk Market Size, Share & Trends Analysis Report By Offering (Hardware, Software), By Vertical (Banking, Financial Service, & Insurance, Retail, Entertainment), By Location (Outdoor & Indoor), By Region, And Segment Forecasts, 2022 - 2028

  • Report ID: GVR-4-68039-934-9
  • Number of Report Pages: 88
  • Format: PDF, Horizon Databook
  • Historical Range: 2017 - 2020
  • Forecast Period: 2022 - 2028 
  • Industry: Technology

Report Overview

The global self-service kiosk market size was estimated at USD 27.48 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 6.5% from 2022 to 2028. Rising adoption of self-service in the retail sector, increasing preference for contactless payment processing, and enhanced customer experience while shopping is the major contributors to the market growth. In the developed countries such as U.S., Germany, France, U.K., China, the popularity of self-service is increasing. Rising adoption of technology such as artificial intelligence, virtual reality, and augmented reality are improving the self-service kiosks which in turn will drive the market.

U.S. self-service kiosk market size, by offering, 2019 - 2028 (USD Billion)

Self-service kiosks are offered for various applications such as ticketing, banking services, check-ins, self-orders across industry verticals. Moreover, manufacturers are increasing brand awareness By Offering hardware, software, and hardware on the improving consumers’ experience.

During the COVID-19 pandemic and lockdown situation, government restricted, or citizens prefer to stay at home and many enterprises started allowing employees to work from home as a precautionary measure. Though there was adoption of touchless self-service equipment. Additionally, market experienced shortfall in sales due to the disturbed supply chains, and reduced demand. With this shortfall in the market revenue, is expected to witness a healthy market growth rate in the upcoming years after releasing the COVID-19 restrictions.

Offering Insights

Hardware segment is estimated to contribute the largest share of market revenue of more than 40% in 2021. To improve the convenience of the citizens, there is increasing adoption of self-service kiosks. This increasing demand for hardware such as keyboards, barcode scanners, card readers, printers, trackballs, video cameras, and touch screens is contributing to the market revenue.

Type Insights

Casino segment is estimated to contribute to the largest share to market revenue of more than 25% in 2021. There was the early adoption of the self-service casinos in the entertainment industry to replace the traditional betting methods. The casinos adopted self-service for their customers by providing membership cards. Thus, casinos contribute the highest share to the market revenue. 

Global self-service kiosk market share, by type, 2021 (%)

Self-order segment is expected to grow with the highest CAGR of 12.4% from 2022 to 2028. Kiosks are used by restaurants, petrol pumps, retail stores, and many more to automate operations such as order production and delivery. This enabled customers to buy without any delay with contactless and frictionless service.

Vertical Insights

Entertainment vertical dominated the market and accounted for a revenue share of more than 25% in 2021. Gaming, stadiums, casinos, and sports betting have adopted kiosks for their customers to improve customer experience during the entertainment. Additionally, these kiosks enable efficiently automating of the administrative process.

Retail vertical is expected to register the fastest growth rate during the forecast years, with a CAGR of 12.0% from 2022 to 2028. Retailers are adopting advanced technology to improve the customer experience during shopping. AR and VR technology is much effective for try and buy behavior of consumers. Additionally, kiosks remove human intervention to enable self-service and pay securely with a touchless experience.

Location Insights

Outdoor segment dominated the market and accounted for a revenue share of more than 70% in 2021. Outdoor locations such as bus & railway stations, parking, airports, and petrol stations are early adopters of the kiosks to overcome the delay in operation and waiting queues at public places.

Indoor segment is expected to register the fastest growth rate during the forecast years, with a CAGR of 7.7% from 2022 to 2028. Indoor places such as banks, restaurants, retail stores have started installing kiosks to enable the no queue business operations and became popular among the customers.

Regional Insights

North America dominated the market and accounted for the largest revenue share of over 35.0% in 2021. Being the early adopter of the technology and home for many vendors is contributing to the market revenue. Moreover, the increasing demand for touchless services from consumers market is growing.

The Asia Pacific market is expected to witness the highest growth rate CAGR of 7.8% from 2022 to 2028. China and India are contributing to the growth rate in this region. Rising investments by the governments and enterprises to improve civil services have contributed to the growth rate.

Key Companies & Market Share Insights

The self-service kiosk market is characterized by the presence of various well-established players and several small and medium players. In January 2020, McDonald started adopting self-order digital kiosks in the retail outlets. Digital kiosks enable ordering, payments, personalization, delivery, and loyalty with improved customer experience. Such initiatives are expected to boost the adoption rate of the product among consumers. The self-service kiosk manufacturers are aggressively following the organic as well as inorganic strategies to expand their footprints across the geography. Some of the prominent players in the global self-service kiosk market include:

  • Aksor SAS

  • Azkoyen SA

  • Diebold Nixdorf, Incorporated.

  • Embross Systems Pvt

  • Fuji Electric Co., Ltd.

  • Thales Group

  • GRGBanking

  • Hitachi Payment Services Pvt. Ltd.

  • KIOSK Information Systems

  • Olea Kiosks Inc

Self-service Kiosk Market Report Scope

Report Attribute


Market size value in 2022

USD 28.80 billion

Revenue forecast in 2028

USD 42.66 billion

Growth Rate

CAGR of 6.5% from 2022 to 2028

Base year for estimation


Historical data

2017 - 2020

Forecast period

2022 - 2028

Quantitative units

Revenue in USD Million/Billion and CAGR from 2022 to 2028

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Offering, type, vertical, location, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Germany; France, U.K.; China; India; Brazil; South Africa

Key companies profiled

Aksor SAS; Azkoyen SA; Diebold Nixdorf, Incorporated.; Embross Systems Pvt; Fuji Electric Co., Ltd.; Thales Group; GRGBanking; Hitachi Payment Services Pvt. Ltd.; KIOSK Information Systems; Olea Kiosks Inc

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Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For this study, Grand View Research has segmented the self-service kiosk market based on offering, type, vertical, location, and region:

  • Offering Outlook (Revenue, USD Million, 2017 - 2028)

    • Hardware

    • Software

    • Services

  • Type Outlook (Revenue, USD Million, 2017 - 2028)

    • Casino

    • Check-in

    • Banking

    • Ticketing

    • Self-order

    • Others

  • Vertical Outlook (Revenue, USD Million, 2017 - 2028)

    • Banking, Financial Service, & Insurance

    • Transportation, Travel, & Hospitality

    • Retail

    • Entertainment

    • Others

  • Location Outlook (Revenue, USD Million, 2017 - 2028)

    • Outdoor

    • Indoor

  • Regional Outlook (Revenue, USD Million, 2017 - 2028)

    • North America

      • U.S.

    • Europe

      • Germany

      • France

      • U.K.

    • Asia Pacific

      • China

      • India

    • Central & South America

      • Brazil

    • Middle East & Africa

      • South Africa

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