Global surgical imaging market is expected to witness an exponential growth over the coming seven years, owing to increasing geriatric population base globally coupled with adoption of imaging devices by hospitals especially in developed economies. Surgical imaging equipments are instrumental in providing greater accuracy and efficiency while performing surgeries. Additionally, rising funding via public and private sectors pertaining to R&D of surgical imaging equipments and supportive government policies are further expected to boost growth of this market. However, cost intensive nature of mobile C-arms is expected to hamper the market growth in near future.
The overall global surgical imaging market is broadly classified on the basis of product and application. On the basis of products, it is divided into two types such as mobile C-arms and mini C-arms. Mobile C-arm is expected to gain popularity in near future owing to its increasing usage in cardiovascular, orthopaedic & trauma, neurosurgery, and gastroenterology surgeries and its ability to provide higher resolution and manipulation free clear images. The application market is studied with respect to foot & ankle, hand & wrist, paediatric surgeries, neurosurgery, orthopaedic & trauma, gastroenterology surgery and cardiovascular surgery. The orthopaedic and trauma sector is expected to witness a rapid growth over the forecast period due to rising orthopaedic surgeries coupled with preference by the patients for minimum intrusive procedures.
Geographically, the entire surgical imaging market is segmented into North America, Europe, Asia Pacific, Latin America and MEA. As of 2014, North America held the largest market share in surgical imaging market due to increasing sports injuries in the U.S., advanced healthcare infrastructure supporting adoption of surgical imaging devices, and supportive government policies pertaining to reimbursement and purchase of the same. The European market is also expected to grow at a stable rate due to increasing geriatric population base and preference for minimally invasive surgical procedures .Also, Europe has presence of group of surgical equipment manufacturers such as Cat Medical Equipments and Eurocolumbus srl which are further expected to provide growth platform for this regional market. On the other hand, Asia pacific market is expected to grow at the fastest rate in coming seven years due to increasing healthcare awareness, rising disposable income, medical tourism and rapidly improvising healthcare infrastructure especially in the emerging economies of India and China.
Some prominent players operating in the surgical imaging market are Hologic, Orthoscan , Siemens AG , Ziehm Imaging , GE Healthcare , Koninklijke Philips N.V , Toshiba Corporation, Eurocolumbus and Shimadzu Corporation These market players are adopting sustainability strategies such as mergers and acquisitions and introducing technologically advanced products such as flat detector technology which enables clearer high resolution images with less noise and low signal deterioration helping in improvising the patient healthcare scenario.
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