Vegan Baking Ingredients Market Size, Share & Trends Report

Vegan Baking Ingredients Market Size, Share & Trends Analysis Report By Product (Flour, Oils), By End Product (Cakes & Pastries, Breads & Rolls), By Region, And Segment Forecasts, 2019 - 2025

  • Published Date: Jul, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-3-68038-384-3
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017
  • Number of Pages: 80

Industry Insights

The global vegan baking ingredients market size was valued at USD 1.1 billion in 2018 and is expected to register a CAGR of 5.6% from 2019 to 2025. The growth of the market is attributed to increase in the number of people adapting to veganism, rise in demand for vegan baking ingredients, and continuous research and development in this market.

Moreover, rise in the number of vegan outlets and expansion in these products offered by the food chains are expected to drive the market. For instance, Germany has a number of vegan restaurants in its capital Berlin, Lucky Leek being one of them that serves vegan based pancakes and burgers.

U.S. vegan baking ingredients Market

The market for vegan food products has been facing severe competition, resulting in an expansion in the product offering. For instance, in South Korea, a Starbucks outlet expanded its vegan products range by adding vegan focaccia bread in its menu, thereby generating the market demand. Due to the rise in competition in this market, the food manufacturers are coming up with new products and expanding their distribution facilities to cater to the increasing consumer demand.

For instance, in 2018, Bakels opened up a new distribution centre in Bicester with 80,000 square foot facility, dedicated to the storage of finished goods in order to cater to the increasing demand for these ingredients. Moreover, online retail stores are focusing on adding multiple vegan based bread items to tap the surging demand as well capitalize on the increasing demand with few stores that are launching self manufactured such products. For instance, Waitrose & Partners, a British supermarket chain, has been assigning specific sections for vegan products, thereby providing an expansive distribution network.

An increase in health awareness across the globe and rise in demand for this category are further propelling the demand for the market. Consumption of products made from these ingredients reduce the risk of chronic health diseases such as diabetes, certain cancer, and heart diseases. For instance, consumption of bread has reduced in recent years due to the health problems associated with it, thereby driving the need for gluten free and healthy alternatives.

Europe held the largest share in the vegan baking ingredients market. In 2018, approximately 11,000 tons of vegan baking ingredients were sold for the production of bread in U.K. Europe has the largest bakery products consuming population and the region is also taking initiatives to improve the standard of food products by continuous research in the field of vegan ingredients. In U.K., Artisan Bread Organic launched a vegan burger with 100% organic products.

Product Insights

The market is segmented by product into flour, oils, sweeteners, flavoring agents, and others. Flour held the largest share of 37.5% in 2018 and is expected to witness the fastest growth in the coming years owing to its wide range of application in the bakery products such as cookies, cakes, bread, and biscuits. It has a medium protein content of 9% to 12%, which makes it inelastic and suitable for cookies and cakes. Gluten Free is a leading manufacturer of vegan flour and bakery mixes such as muffin mix and bread and roll mix.

Flour is gaining popularity due to product innovations by the companies. The companies are coming up with different varieties of vegan flour such as almond flour, buckwheat flour, sorghum flour, and teff flour. For instance, Blue Diamond Almonds and Bob’s Red Mill Natural Foods are the two leading companies that manufacture almond flour. These flours also have other benefits like gluten free, rich vitamins and minerals, and antioxidant properties.

End Product Insights

The market is segmented by end product into cakes and pastries, breads and rolls, biscuits and cookies, and others. In 2018, breads and rolls held the largest share of more than 40.0% due to a high consumption by the Western countries as well as at the global level. The segment growth is attributed to significant demand for healthy bread alternatives, which is driving the manufacturers to produce vegan based bread. For instance, in U.S., a chain of grocery stores named Trader Joe’s, introduced vegan banana bread loaf in all its stores.

Global vegan baking ingredients Market

The cakes and pastries segment is anticipated to expand at the highest CAGR of 6.8% over the forecast period, followed by biscuits and cookies. Change in consumer taste and demand for premium baked goods in the APAC region is driving the segment. According to the National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK), about 68.0% of the world population is lactose intolerant. Milk being one of the main ingredients in cakes and pastries can hinder the growth of the cakes and pastries market, thus driving the demand for vegan cakes and pastries. For instance, in India, German Bakery provides a wide variety of vegan cakes in different flavors.

Regional Insights

Europe held the largest share of 34.1% in 2018. The Europe market finds application of these ingredients in the food industry to serve the needs and demand of a large consumer base. Moreover, the food industry in Europe is inclined towards innovation and upgradation in the food products to meet the demand of vegan consumers. For instance, SAFE- Vegan and Vegetarian Working Group in Europe took initiatives to highlight the need for a vegan and vegetarian legislation in the EU.

APAC is the fastest growing region, expanding at a CAGR of 6.3% from 2019 to 2025. Increase in disposable income and industrial development are the prime factors for the growth of this market. Improved standard of living and change in food preferences are driving the market in this region. For instance, in Japan, a bakery chain named Pompadour launched its vegan curry bread in all outlets, which is made up of organic and clean ingredients.

Vegan Baking Ingredients Market Share Insights

The industry is dominated by leading players such as Associated British Foods, BASF SE, Kerry, DuPont, Dohler Group, Kerry, and Dawn Food Products. The major players in the market are focusing on expanding their business in emerging regions such as Asia Pacific, Central and South America, and Middle East and Africa.

To gain a competitive advantage in the market, the leading players are focusing on product launches and portfolio expansion. For instance, Ingredion launched a novel product named potex and it is manufactured using potato fibres to enhance the texture and freshness of the bakery product. Cargill signed an agreement with six distribution channel partners in North America in order to expand and strengthen its network in the region.

Report Scope



Base year for estimation


Actual estimates/Historical data

2015 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million & CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa

Report coverage      

Revenue forecast, company share, competitive landscape, growth factors and trends

Country scope

U.S., Germany, U.K., India, and China

15% free customization scope (equivalent to 5 analysts working days)

If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization

Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global vegan baking ingredients market report on the basis of product, end product, and region:

  • Product Outlook (Revenue, USD Million, 2015 - 2025)

    • Flour

    • Confectionery & Bakery

    • Sweeteners

    • Flavoring Agents

    • Others

  • End Product Outlook (Revenue, USD Million, 2015 - 2025)

    • Cakes & Pastries

    • Breads & Rolls

    • Biscuits & Cookies

    • Others

  • Regional Outlook (Revenue, USD Million, 2015 - 2025)

    • North America

      •  U.S.

    • Europe

      • Germany

      •  U.K.

    • Asia Pacific

      • India

      •  China

    • Central & South America

    • Middle East & Africa

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