Webcam Market Size, Share & Trends Report

Webcam Market Size, Share & Trends Analysis Report By Technology (Analog, Digital), By Product (USB, Wireless), By Distribution Channel, By End-use, By Region, And Segment Forecasts, 2022 - 2030

  • Report ID: GVR-2-68038-481-9
  • Number of Pages: 190
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2020
  • Industry: Technology

Research Methodology

A three-pronged approach was followed for deducing the webcam market estimates and forecasts. The process has three steps: information procurement, analysis, and validation. The whole process is cyclical, and steps repeat until the estimates are validated. The three steps are explained in detail below:

Information procurement: Information procurement is one of the most extensive and important stages in our research process, and quality data is critical for accurate analysis. We followed a multi-channel data collection process for webcam market to gather the most reliable and current information possible.

  • We buy access to paid databases such as Hoover’s and Factiva for company financials, industry information, white papers, industry journals, SME journals, and more.
  • We tap into Grand View’s proprietary database of data points and insights from active and archived monitoring and reporting.
  • We conduct primary research with industry experts through questionnaires and one-on-one phone interviews.
  • We pull from reliable secondary sources such as white papers and government statistics, published by organizations like WHO, NGOs, World Bank, etc., Key Opinion Leaders (KoL) publications, company filings, investor documents, and more.
  • We purchase and review investor analyst reports, broker reports, academic commentary, government quotes, and wealth management publications for insightful third-party perspectives.

Analysis: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilized different methods of webcam market data depending on the type of information we’re trying to uncover in our research.

  • Market Research Efforts: Bottom-up Approach for estimating and forecasting demand size and opportunity, top-down Approach for new product forecasting and penetration, and combined approach of both Bottom-up and Top-down for full coverage analysis.

  • Value-Chain-Based Sizing & Forecasting: Supply-side estimates for understanding potential revenue through competitive benchmarking, forecasting, and penetration modeling.

  • Demand-side estimates for identifying parent and ancillary markets, segment modeling, and heuristic forecasting.

  • Qualitative Functional Deployment (QFD) Modelling for market share assessment.

Market formulation and validation: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilize different methods of data analysis depending on the type of information we’re trying to uncover in our research.

  • Market Formulation: This step involves the finalization of market numbers. This step on an internal level is designed to manage outputs from the Data Analysis step.

  • Data Normalization: The final market estimates and forecasts are then aligned and sent to industry experts, in-panel quality control managers for validation.

  • This step also entails the finalization of the report scope and data representation pattern.

  • Validation: The process entails multiple levels of validation. All these steps run in parallel, and the study is forwarded for publishing only if all three levels render validated results.

Webcam Market Categorization:

The webcam market was categorized into five segments, namely technology (Analog, Digital), product (USB, Wireless), distribution channel (Brick & Mortar, E-commerce), end-use (Security and Surveillance, Entertainment, Video Conference, Live Events, Visual Marketing), and region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa).

Segment Market Methodology:

The webcam market was segmented into technology, product, distribution channel, end-use, and regions. The demand at a segment level was deduced using a funnel method. Concepts like the TAM, SAM, SOM, etc., were put into practice to understand the demand. We at GVR deploy three methods to deduce market estimates and determine forecasts. These methods are explained below:

Market research approaches: Bottom-up

  • Demand estimation of each product across countries/regions summed up to from the total market.

  • Variable analysis for demand forecast.

  • Demand estimation via analyzing paid database, and company financials either via annual reports or paid database.

  • Primary interviews for data revalidation and insight collection.

Market research approaches: Top-down

  • Used extensively for new product forecasting or analyzing penetration levels.

  • Tool used invoice product flow and penetration models Use of regression multi-variant analysis for forecasting Involves extensive use of paid and public databases.

  • Primary interviews and vendor-based primary research for variable impact analysis.

Market research approaches: Combined

  • This is the most common method. We apply concepts from both the top-down and bottom-up approaches to arrive at a viable conclusion.

Regional Market Methodology:

The webcam market was analyzed at a regional level. The globe was divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, keeping in focus variables like consumption patterns, export-import regulations, consumer expectations, etc. These regions were further divided into eight countries, namely, the U.S.; Canada; the UK; Germany; China; India; Japan; Brazil.

All three above-mentioned market research methodologies were applied to arrive at regional-level conclusions. The regions were then summed up to form the global market.

Webcam market companies & financials:

The webcam market was analyzed via companies operating in the sector. Analyzing these companies and cross-referencing them to the demand equation helped us validate our assumptions and conclusions. Key market players analyzed include:

  • Canon Inc. - Canon Inc. is headquartered in Tokyo, Japan. The company’s business is segregated into four operating segments, namely imaging systems, medical systems, office, and industry & others. The industry & others business unit’s product portfolio consists of network cameras, which are extensively used throughout the private and public facilities to ensure safety and security.

  • Cisco Systems, Inc. - Cisco Systems, Inc. is headquartered in California, U.S. The company develops and manufactures Internet Protocol-based networking technologies. Cisco’s products and technologies are clustered into various categories, viz., next-generation network routing, switching, collaboration, security, data center, and wireless, service provider video and other products.

  • D-Link Corporation - D-Link Corporation was founded in 1986 as Datex Systems, Inc and is headquartered in Taiwan, China. Later in 1992, it was renamed as D-Link Corporation. The company has four reportable segments, namely the European markets, American markets, emerging markets, and the others segment. These reportable sectors mainly function in the research, development, wireless communication products, and selling of computer network & equipment.

  • Koninklijke Philips N.V. - Koninklijke Philips N.V. is headquartered inAmsterdam, Netherlands, Koninklijke Philips N.V., (Philips) primarily operates as a health technology company, since 1891. The company has grouped its businesses into the personal health businesses, diagnosis & treatment businesses, connected care businesses, & others segment.

  • Logitech - . Logitech functions in a single operating segment i.e. peripherals. Earlier Logitech operated in two segments: Peripherals, including retail and OEM products; and Lifesize Video Conferencing. In 2016, Logitech stripped the Lifesize Video Conferencing segment and withdrew the OEM business. Logitech offers a wide variety of personal peripherals with distinct importance to products used for PC navigation, Internet communications, digital music, gaming, and home-entertainment control. In Fiscal Year (FY) 2020 - 2021, the company registered 240.0% surge in the sales of PC webcams, compared to FY 2019 - 2020.

  • Microsoft - Headquartered in the Washington, U.S. Microsoft operates as a manufacturer, licensor, and vendor of computer software, consumer electronics, and services. Microsoft’s operations are segregated across three segments: productivity & business processes, more personal computing, and intelligent cloud.

  • Nexia - Founded in 2008, Nexia is a company based in Broomfield, which is a part of Ingersoll Rand, a business committed to industrial manufacturing. Nexia deals in webcam automation systems, climate solutions, IoT and sustainability solutions. The company’s product assortment comprises surveillance devices, lighting systems, climate, electrical, surveillance, appliances, sensors, garage doors, windows and doors, security and safety, water, irrigation, energy, and system controls.

  • Razer Inc. - Established in 2005 and dual-headquartered in California, the U.S. and Singapore, Razer Inc. operates as a gaming hardware and software manufacturer, and services provider. The company operates in four business segments: peripherals; systems; software & services; and others. The peripherals business segment includes Razer Kiyo, a desktop streaming camera, in its product portfolio.

  • Sony Corporation - The company’s business is segregated across the following segments: game & network services; imaging & sensing solutions; electronics products & solutions; music; pictures; financial services; and others. The company spent USD 4.64 billion in research and development in fiscal year 2019-20. Sony Corporation operates as a manufacturer of commercial and consumer electronic products, since 1946. The company functions in several diverse industries ranging from video games and electronics to movies and music.

  • Xiaomi - The company has four operating segments, namely- smartphones, IoT and lifestyle products, internet services, and others. In 2020, Xiaomi invested nearly USD 1.4 billion in R&D and filed over 19,460 patent applications as of end of the year 2020. The company’s products are primarily distributed in Taiwan, Singapore, Hong Kong, Philippines, Malaysia, India, Indonesia, and Brazil and is escalating its footprint across the globe. Xiaomi has 22,074 employees as of December 2020.

Value chain-based sizing & forecasting

Supply Side Estimates

  • Company revenue estimation via referring to annual reports, investor presentations, and Hoover’s.

  • Segment revenue determination via variable analysis and penetration modeling.

  • Competitive benchmarking to identify market leaders and their collective revenue shares.

  • Forecasting via analyzing commercialization rates, pipelines, market initiatives, distribution networks, etc.

Demand side estimates

  • Identifying parent markets and ancillary markets

  • Segment penetration analysis to obtain pertinent

  • revenue/volume

  • Heuristic forecasting with the help of subject matter experts

  • Forecasting via variable analysis

Webcam Market Report Objectives:

  • Understanding market dynamics (in terms of drivers, restraints, & opportunities) in the countries.

  • Understanding trends & variables in the individual countries & their impact on growth and using analytical tools to provide high-level insights into the market dynamics and the associated growth pattern.

  • Understanding market estimates and forecasts (with the base year as 2021, historic information from 2018 to 2020, and forecast from 2022 to 2030). Regional estimates & forecasts for each category are available and are summed up to form the global market estimates.

Webcam Market Report Assumptions:

  • The report provides market value for the base year 2021 and a yearly forecast till 2030 in terms of revenue/volume or both. The market for each of the segment outlooks has been provided on region & country basis for the above-mentioned forecast period.

  • The key industry dynamics, major technological trends, and application markets are evaluated to understand their impact on the demand for the forecast period. The growth rates were estimated using correlation, regression, and time-series analysis.

  • We have used the bottom-up approach for market sizing, analyzing key regional markets, dynamics, & trends for various products and end-users. The total market has been estimated by integrating the country markets.

  • All market estimates and forecasts have been validated through primary interviews with the key industry participants.

  • Inflation has not been accounted for to estimate and forecast the market.

  • Numbers may not add up due to rounding off.

  • Europe consists of EU-8, Central & Eastern Europe, along with the Commonwealth of Independent States (CIS).

  • Asia Pacific includes South Asia, East Asia, Southeast Asia, and Oceania (Australia & New Zealand).

  • Latin America includes Central American countries and the South American continent

  • Middle East includes Western Asia (as assigned by the UN Statistics Division) and the African continent.

Primary Research

GVR strives to procure the latest and unique information for reports directly from industry experts, which gives it a competitive edge. Quality is of utmost importance to us, therefore every year we focus on increasing our experts’ panel. Primary interviews are one of the critical steps in identifying recent market trends and scenarios. This process enables us to justify and validate our market estimates and forecasts to our clients. With more than 8,000 reports in our database, we have connected with some key opinion leaders across various domains, including healthcare, technology, consumer goods, and the chemical sector. Our process starts with identifying the right platform for a particular type of report, i.e., emails, LinkedIn, seminars, or telephonic conversation, as every report is unique and requires a differentiated approach.

We send out questionnaires to different experts from various regions/ countries, which is dependent on the following factors:

  • Report/Market scope: If the market study is global, we send questionnaires to industry experts across various regions, including North America, Europe, Asia Pacific, Latin America, and MEA.

  • Market Penetration: If the market is driven by technological advancements, population density, disease prevalence, or other factors, we identify experts and send out questionnaires based on region or country dominance.

The time to start receiving responses from industry experts varies based on how niche or well-penetrated the market is. Our reports include a detailed chapter on the KoL opinion section, which helps our clients understand the perspective of experts already in the market space.

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