Japanese Whisky Market Size To Reach $1.58 Billion By 2030

Japanese Whisky Market Growth & Trends

The global Japanese whisky market size is expected to reach USD 1.58 Billion in 2030 and is projected to grow at a CAGR of 8.7% from 2024 to 2030. Factors such as increasing awareness regarding aged whisky and a growing taste for unique and imported spirits are driving the demand for Japanese whisky in the global alcohol market.

Using Japanese whiskey as a component in numerous cocktails is a popular trend among consumers, driven by a growing interest in cocktail concoctions and experimental mixology. Social media has also played a major role in spreading awareness and increasing the popularity of Japanese whisky through posts and blogs. The growing presence of bars and pubs across the globe has also promoted the consumption of unique and imported liquors, such as Japanese whisky. The rising popularity of home bars and interest in mixology is also driving the consumption of Japanese whiskey in the residential sector. This segment is likely to register a CAGR of 9.2% over the forecast period, while the commercial application of Japanese whisky is expected to exhibit a 9.4% CAGR.

On-trade distribution channels held the largest revenue share in 2018 owing to the rising per capita income of consumers, adoption of luxury lifestyles, and consumption of premium spirits in countries including the U.S., the U.K., Germany, India, and China. The rising trend of Happy Hours offered by various commercial restaurants, pubs, hotels, and breweries serving alcohol is boosting the footfall of consumers in such retail sectors.

Asia Pacific led the global market in 2018 with a share of 66.7%. This can be attributed to the presence of the largest production facility in Japan and high product penetration in the region. Population growth, urbanization, and rising disposable income in countries such as China, India, and Thailand are anticipated to play an important role in driving the overall alcohol market, having a positive impact on the consumption of Japanese whiskey in the coming years.

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Japanese Whisky Market Report Highlights

• In terms of revenue, the commercial segment dominated the market and accounted for a share of 78.5% in 2023. This is due to the increasing number of upscale bars, restaurants, and hotels aiming to offer premium spirits to their discerning clientele

• On-trade dominated the market and accounted for a share of 67.1% in 2023, owing to the rising per capita income of consumers, adoption of luxury lifestyle, and consumption of premium spirits

• Asia Pacific Japanese whisky market dominated with a share of 60.4% in 2023. This can be attributed to the presence of the largest production facility in Japan and high product penetration in the region

Japanese Whisky Market Segmentation

Grand View Research has segmented the Japanese Whisky market report based on application, distribution channel and region:

Japanese Whisky Application Outlook (Revenue, USD Million, 2018 - 2030)

• Commercial

• Residential

Japanese Whisky Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• On-Trade

• Off-Trade

Japanese Whisky Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

• Asia Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia & New Zealand

• Latin America

  • Brazil

• Middle East and Africa (MEA)

  • South Africa

List of Key Players in Japanese Whisky Market

• SUNTORY HOLDINGS LIMITED.

• THE NIKKA WHISKY DISTILLING Co., LTD.

• Chichibu Distillery

• Venture Whisky, Ltd.

• Flaviar Group

• Louisville Distilling Co. LLC

• ASAHI GROUP HOLDINGS, LTD.

• Jf Hillebrand Japan Kk

• Hombo Shuzo Co.,Ltd.

• Yoshino Spirits