4K Set-top Box Market Size, Share & Trends Report

4K Set-top Box Market Size, Share & Trends Analysis Report By Application (Residential, Commercial), By Product (IPTV, Satellite, Cable, OTT, DTT, Hybrid), By Region (EU, Asia Pacific, Latin America), And Segment Forecasts, 2023 - 2030

  • Report ID: 978-1-68038-824-4
  • Number of Pages: 163
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2021
  • Industry: Technology

Research Methodology

A three-pronged approach was followed for deducing the 4K set-top box market estimates and forecasts. The process has three steps: information procurement, analysis, and validation. The whole process is cyclical, and steps repeat until the estimates are validated. The three steps are explained in detail below:

Information procurement: Information procurement is one of the most extensive and important stages in our research process, and quality data is critical for accurate analysis. We followed a multi-channel data collection process for 4K set-top box market to gather the most reliable and current information possible.

  • We buy access to paid databases such as Hoover’s and Factiva for company financials, industry information, white papers, industry journals, SME journals, and more.
  • We tap into Grand View’s proprietary database of data points and insights from active and archived monitoring and reporting.
  • We conduct primary research with industry experts through questionnaires and one-on-one phone interviews.
  • We pull from reliable secondary sources such as white papers and government statistics, published by organizations like WHO, NGOs, World Bank, etc., Key Opinion Leaders (KoL) publications, company filings, investor documents, and more.
  • We purchase and review investor analyst reports, broker reports, academic commentary, government quotes, and wealth management publications for insightful third-party perspectives.

Analysis: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilized different methods of 4K set-top box market data depending on the type of information we’re trying to uncover in our research.

  • Market Research Efforts: Bottom-up Approach for estimating and forecasting demand size and opportunity, top-down Approach for new product forecasting and penetration, and combined approach of both Bottom-up and Top-down for full coverage analysis.

  • Value-Chain-Based Sizing & Forecasting: Supply-side estimates for understanding potential revenue through competitive benchmarking, forecasting, and penetration modeling.

  • Demand-side estimates for identifying parent and ancillary markets, segment modeling, and heuristic forecasting.

  • Qualitative Functional Deployment (QFD) Modelling for market share assessment.

Market formulation and validation: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilize different methods of data analysis depending on the type of information we’re trying to uncover in our research.

  • Market Formulation: This step involves the finalization of market numbers. This step on an internal level is designed to manage outputs from the Data Analysis step.

  • Data Normalization: The final market estimates and forecasts are then aligned and sent to industry experts, in-panel quality control managers for validation.

  • This step also entails the finalization of the report scope and data representation pattern.

  • Validation: The process entails multiple levels of validation. All these steps run in parallel, and the study is forwarded for publishing only if all three levels render validated results.

4K Set-top Box Market Categorization:

The 4K set-top box market was categorized into three segments, namely application (Residential, Commercial), products (Internet Protocol Television, al Terrestrial Television, Over The Top, Hybrid), and region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa).

Segment Market Methodology:

The 4K set-top box market was segmented into product, application, and region. The demand at a segment level was deduced using a funnel method. Concepts like the TAM, SAM, SOM, etc., were put into practice to understand the demand. We at GVR deploy three methods to deduce market estimates and determine forecasts. These methods are explained below:

Market research approaches: Bottom-up

  • Demand estimation of each product across countries/regions summed up to from the total market.

  • Variable analysis for demand forecast.

  • Demand estimation via analyzing paid database, and company financials either via annual reports or paid database.

  • Primary interviews for data revalidation and insight collection.

Market research approaches: Top-down

  • Used extensively for new product forecasting or analyzing penetration levels.

  • Tool used invoice product flow and penetration models Use of regression multi-variant analysis for forecasting Involves extensive use of paid and public databases.

  • Primary interviews and vendor-based primary research for variable impact analysis.

Market research approaches: Combined

  • This is the most common method. We apply concepts from both the top-down and bottom-up approaches to arrive at a viable conclusion.

Regional Market Methodology:

The 4K set-top box market was analyzed at a regional level. The globe was divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, keeping in focus variables like consumption patterns, export-import regulations, consumer expectations, etc. These regions were further divided into nine countries, namely, the U.S.; Canada; the UK; Germany; China; India; Japan; Brazil; Mexico.

All three above-mentioned market research methodologies were applied to arrive at regional-level conclusions. The regions were then summed up to form the global market.

4K set-top box market companies & financials:

The 4K set-top box market was analyzed via companies operating in the sector. Analyzing these companies and cross-referencing them to the demand equation helped us validate our assumptions and conclusions. Key market players analyzed include:

  • Arion Technology, Inc. is a telecommunication equipment manufacturing company, that is headquartered in South Korea. The company was established in 1999 and it primarily focuses on manufacturing and commercialization of digital broadcasting receivers as well as set-top boxes. The multinational company has office locations in five countries and three manufacturing facilities in South Korea, China, and Vietnam. Arion operates its business by production of Common Interface (CI) receivers, Conditional Access Systems (CAS), and HD personal video recorders (HDVR) among others. The company is engaged in the development of hi-tech products used in diverse markets such as OTT, IPTV, HTML5, Android, gateway, and Cloud. The company’s product portfolio includes of digital video broadcasting devices such as hybrid, OTT, IPTV, and Gateway/Cloud set-top boxes.

  • Incorporated in 1994, Amazon, one of the biggest companies in several businesses is headquartered in the U.S. The company serves consumers through retail websites focussing on convenience, price, and selection. The company operates its website and smartphone applications to sell products. Amazon manufactures and sells electronic devices, including Fire phones, Echo, Fire TV, Fire tablets, and Kindle e-readers. The company provides Amazon Prime, a yearly membership program for access to books to read and borrow on a Kindle device, access to unlimited streaming of TV episodes and movies, and unlimited free-of-cost shipping on products. The company has a global reach and operates its delivery networks across the world, which is outsourced and co-source in particular countries, and digital delivery. The company operates customer service and grievance redressal centers globally.

  • Headquartered in the U.S., EchoStar was incorporated in 2007. The company is a global provider of broadband satellite technologies and services, digital set-top boxes, video delivery solutions, and satellite operations for personal and commercial use. The company’s key business segments include EchoStar Technologies (ETC), Hughes, and EchoStar Satellite Services (ESS). ETC’s scope of work includes designing, developing, and distributing technology and products associated with digital set-top boxes. The company’s market verticals include international cable companies, telecommunication companies, and satellite TV service providers.

  • Infomir LLC is a set-top box manufacturing company, headquartered in the U.S. The company was established in 2013 and specializes in the design, development, production, and maintenance of set-top box equipment. Infomir’s product offerings include IPTV STB, Hybrid STB, Premium STB, and STB for Android. Additionally, the company offers solutions such as Middleware Stalker and MAGic Solution for STBs. Infomir further offers client support for OTT, IPTV, & VoD services and develops set-top boxes that support UHD-4K and HEVC technologies.

  • Inspur Group Co. Ltd. is a conglomerate company headquartered in China. The company was established in 2000 and was formerly known as Langchao. On 18th April 2006, the company switched its name to Inspur to boost its sales in the overseas market. Inspur is primarily engaged in manufacturing server hardware and offering information technology services. Inspur Group presently controls three publicly listed companies that include Inspur Software, Inspur Information, and Inspur International. The company through its business groups; system & technology, software & service, and semiconductors provide IT services and products across 85 countries. Inspur specializes in manufacturing of set-top boxes that include unidirectional, bimodal, bidirectional, wireless, satellite, and cable STBs. It further provides STBs for HD/SD/3D/4K format for both OTT and IPTV set-top boxes.

  • MStar Semiconductor is a fabless semiconductor manufacturing company headquartered in Taiwan. Established in 2002, the company specializes in developing mixed-mode IC technologies. MStar is engaged in the business of manufacturing hardware for multimedia and wireless communications. The multinational company operates its business from 10 branches across the globe and employs approximately 1300 people. MStar’s product portfolio includes of semiconductors for analog and digital TV, set-top boxes, connected and Smart TVs, and LCD monitors. The company manufactures STBs such as Basic Zapper, Interactive Zapper, Hybrid IPTV/Zapper, Advance CA, Home Automation, and OTT STBs.

  • Headquartered in Korea, Humax was founded in 1989 and is involved in digital TV technology. The company manufactures and sells Set-Top Boxes (STBs) and digital TV recorders globally. The company provides STBs, which are used as broadcasting receivers, including satellite HD PVRs, cable HD PVRs, and HD satellite STBs. Humax exports its products to over 90 countries globally with 16 subsidiaries and nine manufacturing plants. The company operates its R&D facility in Korea and regional offices in the U.S., UK, Spain, Sweden, Hong Kong, Australia, Thailand, Japan, Italy, India, Germany, and Dubai.

  • Headquartered in the U.S., Roku was founded in 2002. The company is involved in manufacturing and selling streaming entertainment devices for delivering entertainment to television. The company distributes its operating system through streaming players and licensing arrangements with pay TV operators and TV OEMs, and from advertising sales on the platform, promotion, and content consumption. Roku offers the Roku OS, Roku streaming players, Roku TV, advertising, and Roku Powered streaming services. The company’s products are used by content owners and service providers, such as telecom operators, IPTV providers, satellite operators, and MSOs. The company sells its products and services in the U.S., Canada, UK, and Ireland.

  • Sagemcom SAS is a communications and consumer electronics company, headquartered in France. Established in 2009, the company was formerly known as Sagem Communications. Sagemcom operates its business through four primary organizational divisions; Broadband, Documents, Digital, and Energy & telecom. The company was previously a part of Sagem French Company largely involved in the business of defense electronics, communications, and consumer electronics. The multinational company has office locations across Europe, Latin America, North America, Asia Pacific, and the MEA region. It employs over 4,200 employees in approximately 40 countries. Sagemcom is engaged in the manufacturing of set-top boxes and gateways and provides solutions for smart cities and the Internet of Things. The company offers STBs for satellites, IPTV, cable, and terrestrial networks.

  • Headquartered in France, Technicolor was founded in 1893. The company provides a vast range of solutions to the entertainment industry. The company’s key business verticals include technology, entertainment services, and connected homes. Technicolor’s connected home provides solutions to Pay-TV network service providers and operators for the delivery of smart home, voice, data, and digital entertainment services. The company’s connected home products and services vertical includes solutions, technologies, and software including video devices, broadband devices, IoT devices, and professional services. The company’s network product line includes cable, satellite, and telco set-top boxes. Technicolor’s connected home enterprise solutions vertical includes commercial video and business access solutions as well.

Value chain-based sizing & forecasting

Supply Side Estimates

  • Company revenue estimation via referring to annual reports, investor presentations, and Hoover’s.

  • Segment revenue determination via variable analysis and penetration modeling.

  • Competitive benchmarking to identify market leaders and their collective revenue shares.

  • Forecasting via analyzing commercialization rates, pipelines, market initiatives, distribution networks, etc.

Demand side estimates

  • Identifying parent markets and ancillary markets

  • Segment penetration analysis to obtain pertinent

  • revenue/volume

  • Heuristic forecasting with the help of subject matter experts

  • Forecasting via variable analysis

4K Set-top Box Market Report Objectives:

  • Understanding market dynamics (in terms of drivers, restraints, & opportunities) in the countries.

  • Understanding trends & variables in the individual countries & their impact on growth and using analytical tools to provide high-level insights into the market dynamics and the associated growth pattern.

  • Understanding market estimates and forecasts (with the base year as 2022, historic information from 2018 to 2021, and forecast from 2023 to 2030). Regional estimates & forecasts for each category are available and are summed up to form the global market estimates.

4K Set-top Box Market Report Assumptions:

  • The report provides market value for the base year 2022 and a yearly forecast till 2030 in terms of revenue/volume or both. The market for each of the segment outlooks has been provided on region & country basis for the above-mentioned forecast period.

  • The key industry dynamics, major technological trends, and application markets are evaluated to understand their impact on the demand for the forecast period. The growth rates were estimated using correlation, regression, and time-series analysis.

  • We have used the bottom-up approach for market sizing, analyzing key regional markets, dynamics, & trends for various products and end-users. The total market has been estimated by integrating the country markets.

  • All market estimates and forecasts have been validated through primary interviews with the key industry participants.

  • Inflation has not been accounted for to estimate and forecast the market.

  • Numbers may not add up due to rounding off.

  • Europe consists of EU-8, Central & Eastern Europe, along with the Commonwealth of Independent States (CIS).

  • Asia Pacific includes South Asia, East Asia, Southeast Asia, and Oceania (Australia & New Zealand).

  • Latin America includes Central American countries and the South American continent

  • Middle East includes Western Asia (as assigned by the UN Statistics Division) and the African continent.

Primary Research

GVR strives to procure the latest and unique information for reports directly from industry experts, which gives it a competitive edge. Quality is of utmost importance to us, therefore every year we focus on increasing our experts’ panel. Primary interviews are one of the critical steps in identifying recent market trends and scenarios. This process enables us to justify and validate our market estimates and forecasts to our clients. With more than 8,000 reports in our database, we have connected with some key opinion leaders across various domains, including healthcare, technology, consumer goods, and the chemical sector. Our process starts with identifying the right platform for a particular type of report, i.e., emails, LinkedIn, seminars, or telephonic conversation, as every report is unique and requires a differentiated approach.

We send out questionnaires to different experts from various regions/ countries, which is dependent on the following factors:

  • Report/Market scope: If the market study is global, we send questionnaires to industry experts across various regions, including North America, Europe, Asia Pacific, Latin America, and MEA.

  • Market Penetration: If the market is driven by technological advancements, population density, disease prevalence, or other factors, we identify experts and send out questionnaires based on region or country dominance.

The time to start receiving responses from industry experts varies based on how niche or well-penetrated the market is. Our reports include a detailed chapter on the KoL opinion section, which helps our clients understand the perspective of experts already in the market space.

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