Automotive Tinting Film Market Size, Share & Trends Analysis Report By Vehicle Type (Passenger Cars, LCV, HCV), By Application (Windows, Windshield), By Region, And Segment Forecasts, 2022 - 2030

Report Overview

The global automotive tinting film market size was valued at USD 3.65 billion in 2021 and is anticipated to progress at a compound annual growth rate (CAGR) of 5.1% from 2022 to 2030. The market is expected to be driven by the growing automotive industry across the globe, especially in the emerging economies of Asia-Pacific and Central & South America. The inclination of consumers towards personal safety from harmful sun rays and protection of expensive interiors of luxury cars are among the factors that are expected to drive the market during the forecast period. The demand for passenger vehicles has seen an upsurge in developing economies on account of rapid urbanization, increasing working population, and rising disposable income.

The COVID-19 had a negative impact on the market in 2020. In the event of the pandemic, automotive production units were temporarily shut down due to the government-imposed lockdown to prevent the spread of COVID-19 cases. Manufacturing of some plastic feedstocks has been drastically reduced, which had a substantial impact on the automotive tinting film market.

Laws regarding tinting in various countries are expected to have a negative impact on the growth of the market in respective countries. Some countries such as the U.S. have exemptions if drivers or passengers are affected by certain medical conditions such as lupus, sunlight allergy, photosensitivity, and melanoma. The ban in India on window tinting is anticipated to have an adverse effect on market growth.

A few manufacturers in the market are adopting initiatives such as mergers and acquisitions and strategies such as acquiring divisions of other competitors to enhance their product offerings. Key players have been focusing on the development of new products, thereby increasing their market penetration. For instance, in January 2020, Solar Gard, a global player in window tinting technologies announced the debut of ShengJia, a new paint protection brand in China, as well as a crucial Asian automobile marketing collaboration. The alliance is expected to boost the company's position in the Asian automotive industry.

Technological advancements such as the advent of bio-based polyester films coupled with the increasing purchasing power of consumers are expected to fuel product growth. Furthermore, rising awareness among consumers regarding the benefits of automotive tinting films along with the rapid recovery of the automotive industry is anticipated to boost product consumption in the global demand during the forecast period.

The limitations concerning Visible Light Transmission (VLT) are expected to act as a restraint for the  market. Window tinting in automobiles reduces the VLT through car windows. Low visibility can lead to cases of theft or accident, especially during the night.

Raw materials used to manufacture the product plays a significant role in the quality of the window films produced. Major players are continuously working on innovative processes for thin coatings, more effective methods of double & triple glazing for high glare reduction percentage, and blocking of UV rays. The global players have a strong distribution network worldwide and offer the most economically priced films to customers. e, TintFit Window Films Ltd. won the Best Nationwide Window Film Supply & Installation Business Award 2021.

Vehicle Type Insights

The market has been segmented by vehicle type into passenger cars, Light Commercial Vehicles (LCV), and Heavy Commercial Vehicles (HCV). LCVs are expected to be the fastest-growing segment in the global market.

On account of tremendous improvement in transportation and trade across the globe, especially in the Asia Pacific, the demand for light commercial vehicles is expected to grow during the forecast period. Tinting films are applied on windshields of LCVs to reduce glare and block UV rays as the drivers transporting the goods spend more time driving those vehicles and are exposed to harmful sunlight.

Passenger cars held a significant share of the market in 2021. Tinting films are applied on windows and windshields of passenger cars to protect passengers inside the car from harmful UV rays and protect the interiors of vehicles from harmful sunlight. Tinting films offer heat and glare reduction and safety from UV rejection.

With rising disposable income and changing lifestyles, the production and sales of passenger cars and light commercial vehicles across the globe are expected to increase during the forecast period, which, in turn, is projected to drive the overall demand for the product.

Application Insights

Based on application, the market has been segmented into windows and windshields. In 2021, windshields held the largest share of the market and are expected to continue their domination during the forecast period.

Tinting films applied on windshields block the sun’s heat and UV rays from hitting passengers directly. The product reduces glare and provides safety and clear vision to the vehicle driver. The majority of automotive manufacturers apply tinting films to avoid glare and provide a better driving experience and protection.

Since LCVs and HCVs were designed majorly for transporting goods from one place to another, these vehicle drivers travel long distances at once. The harmful rays of the sun that enter the vehicle through the windshield can cause discomfort in driving and make it difficult to drive for long. The product helps reduce this effect and makes driving comfortable.

The windows application segment is expected to witness significant growth during the forecast period. These films on windows are used to protect against exposure to harmful UV rays. The growing demand for the product to lower the interior temperature of the vehicle, protect the interiors against UV rays, and provide a comfortable driving experience to passengers is expected to drive the demand during the forecast period.

Regional Insights

North America held the largest share of the global market in 2021 on account of the increasing demand for LCVs and passenger cars in the U.S. The market is also expected to witness growth owing to minimal regulations regarding the visible light transmission (VLT) percentage of tinting films.

The economic recovery of North America has contributed to higher consumer spending on passenger cars and light commercial vehicles. These vehicles are increasingly being manufactured using sustainable materials such as polymers and are expected to positively impact the demand for the product in the region during the forecast period.

Asia-Pacific is expected to witness fast growth for these films during the forecast period. The demand for the product in emerging countries for privacy and security purposes is increasing rapidly. The growing demand for the product from OEMs is another factor that is expected to have a positive impact on the market in the Asia-Pacific.

Key Companies & Market Share Insights

The market is highly competitive, and the product manufacturers compete based on product quality offered and the technology used for the production of these films. Established players such as Eastman Chemical Company use high-performance sputter coatings, which enhance solar heat rejection while maintaining superior optical properties.

List of Key Players in the Automotive Tinting Film Market

• 3M

• Eastman Chemical Company

• TintFit Window Films Ltd.

• Avery Dennison Israel Ltd. (Hanita Coatings RCA Ltd.)

• Johnson Window Films, Inc.

• GLOBAL WINDOW FILMS

• Madico, Inc.

• Saint-Gobain Performance Plastics Corporation

• TWF

• Armolan

• NEXFIL

• Solar Screen International SA

• Huper Optik USA

Automotive Tinting Film Market Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional & country levels and provides an analysis of the industry trends in each of the sub-segments from 2019 to 2030. Grand View Research has segmented the global automotive tinting film market report based on vehicle type, application, and region:

• Vehicle Type Outlook (Revenue, USD Million, 2019 - 2030)

  • Passenger Cars

  • Light Commercial Vehicles (LCVs)

  • Heavy Commercial Vehicles (HCVs)

• Application Outlook (Revenue, USD Million; 2019 - 2030)

  • Windows

  • Windshields

• Regional Outlook (Revenue, USD Million; 2019 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • U.K.

    • Germany

    • France

    • Italy

    • Russia

  • Asia Pacific

    • China

    • India

    • Japan

    • Thailand

    • Indonesia

  • Central & South America

    • Brazil

    • Argentina

  • Middle East & Africa

    • UAE

    • South Africa