The global dashboard camera market size was valued at USD 2.19 billion in 2017, with an estimated 27.5 million units sold that year. Colloquially referred to as dashcams or dash cams, dashboard cameras are expected to witness an upsurge in demand for installation in passenger and commercial vehicles owing to increase in sales of such vehicles. Favorable government initiatives and rising demand for vehicular safety are some other factors expected to spur market growth.
The global demand for dash cams is expected to witness a substantial rise owing to growing preference among motorists for such devices in order to seek additional legal protection in case of accidents and road mishaps. There has been an increase in awareness regarding the benefits of car digital video recorders (DVRs) among the global population, which is attributed to frequent news occurrences displaying footage of road accidents and crashes captured by such devices.
The market has gained immense momentum owing to the growth of the automotive sector. Recorded footage from dash cams are being extensively used in the event of accidents and road mishaps, as evidence against claims for ‘cash for crash’ scams. Both small and large-sized enterprises across the globe are developing technologically-advanced dashboard cameras that feature dual recording functionality, 4K resolution, GPS, Wi-Fi connectivity, TV output, expandable memory card support, and built-in microphone and speakers.
In the past, dashboard cameras and car DVRs were used mainly by law enforcement agencies to record videos related to crime chases. However, as per recent trends, they are now being increasingly installed in both passenger and commercial vehicles. A crucial factor driving demand for such devices is increase in fraudulent insurance and medical compensation claims arising out of staged car accidents. Majority of insurance companies worldwide have now started accepting dash cam footage as permissible evidence in the resolution of disputes regarding insurance claims.
Dashboard cameras are expected to gain prominence in emerging economies such as India and China over the forecast period due to favorable government initiatives, consumer-centric marketing strategies, and increasing number of on-road vehicles. While dash cams are legal in most states across U.S., their usage is regulated to a certain extent. Installation and usage of such car DVRs in U.S. is subjected to various regulatory obligations related to vision obstruction through the windshield and electronic surveillance.
Based on technologies used, the market includes three types: basic, advanced, and smart. The basic segment dominated the overall market in 2017 and is anticipated to retain its lead over the forecast period. Low cost and easy installation are features projected to drive the global adoption of basic dash cams.
Approximately 7.5 million units of advanced dashboard cameras were shipped globally in 2017, and their demand is projected to rise at a CAGR of over 15.0% from 2018 to 2025. Sophisticated features equipped in these dashboard cameras such as Wi-Fi connectivity, GPS support, and motion detection are expected to fuel their demand among commercial and private vehicle owners.
The smart dashboard camera segment is expected to witness the fastest growth over the forecast period. Availability of seamless wireless connectivity and rising demand for advanced driver assistance functionalities such as collision avoidance systems, blind spot detection, and lane departure warning systems are anticipated to drive this segment over the forecast period. Prominent global manufacturers are focusing their efforts on development of innovative dashboard cameras that can be connected with various complementary technologies such as telematics and vehicle data monitoring.
On the basis of product type, the dashboard camera market is bifurcated into 1-channel and 2-channel dash cams. 1-channel (single channel) variants allow recording in only one direction and are generally placed at the front of the vehicle to effectively capture front-end footage. The segment was valued at over USD 1.60 billion in 2017 and is expected to emerge as the highest-revenue generating segment over the forecast period on account of better video quality they offer and substantial reduction in their average selling price in recent years.
Key market players are now focusing on enhancing the user-friendliness and convenience of dashboard cameras by incorporatingadditional features such as expandable storage capacity, high-endurance battery life, and inclusion of night vision cameras in their product offerings. Commercial users of dash cams, such as taxi operators and trucking companies, increasingly prefer 2-channel (dual channel) variants single channel ones as the latter cannot be upgraded by adding a secondary unit to capture rear footage or footage inside the vehicle.
Dashboard cameras available in the market at present can record videos at a range of display resolutions namely SD, HD, Full-HD, and 4K. The SD and HD video quality segment dominated the overall market in 2017 and is expected to maintain its dominance over the coming years. SD dash cams generally record videos in low-resolution, which enables DVRs to record longer loops of videos in limited memory capacities.
Full-HD and 4K dash cams can record video footage at sufficiently higher resolutions to provide a video quality output that would be considered permissible by legal authorities, police, and insurance companies as pieces of evidence. Owing to this, a growing number of users, both commercial and individuals, are replacing SD and HD DVRs with higher-resolution DVRs, which has ultimately driven their global demand.
Europe is expected to emerge as the leading regional segment in terms of dashboard camera shipments in 2017; regional demand was pegged at over 11.5 million units that year. Dash cams have gained immense popularity in Russia owing to rising cases of insurance fraud in case of accidents. These devices can be used as evidence against cash for crash scams.
The Asia Pacific market is anticipated to witness the highest growthin terms of revenue over the forecast period, registering a CAGR of over 16.0% from 2018 to 2025. Strong vehicle sales in Asian countries such as South Korea and India has positively impacted regional growth. Demand for basic dash cams from emerging economies, especially China and India, is expected to witness a substantial increase compared to other countries.
An estimated 6.5 million units of dashboard cameras were sold across North America in 2017. Regional demand is expected to witness considerable growth over the forecast period as ride-hailing service providers, such as Uber and Lyft, and their drivers are increasingly realizing the benefits of installing such devices in their vehicles. This in an attempt to guard themselves against bad reviews or false accusations from passengers.
Market incumbents are focusing on product differentiation and integrating car DVRs with advanced interactive features, thereby supplementing the basic utility of video recording. Garmin Ltd., ABEO Technology, Pittasoft Co. Ltd., Panasonic Corporation, DOD Tech, Cobra Electronics Corporation, and Falcon Zero LLC are some of the prominent players operating within this market.
Most dash cam manufacturers are either headquartered in or have operational manufacturing facilities across Asia Pacific, in countries such as Taiwan, South Korea, and China. Key players have begun targeting commercial markets as they foresee substantial opportunities in terms of catering to car-sharing/ride-sharing service providers who are installing DVRs in their cars. This is owing to escalating need for security and safety among commercial fleet operators and service providers.
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Attribute |
Details |
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Base year for estimation |
2017 |
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Actual estimates/Historical data |
2014 - 2016 |
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Forecast period |
2018-2025 |
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Market representation |
Volume in Thousands Units, Revenue in USD Million, and CAGR from 2018 to 2025 |
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Regional scope |
North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa (MEA) |
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Country scope |
U.S., Canada, Germany, Italy, U.K., France, Spain, China, India, Malaysia, Taiwan, Singapore, Brazil, and Mexico |
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Report coverage |
Revenue & shipment forecasts, key company ranking, competitive landscape, growth factors and trends |
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15% free customization scope (equivalent to 5 analyst working days) |
If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of the customization |
This report forecasts revenue and volume growth at global, regional, and country levels and provides an analysis of latest industry trends in each of the sub-segments from 2014 to 2025. For the purpose of this study, Grand View Research has segmented the global dashboard camera market report on the basis of technology, product, video quality, and region:
Technology Outlook (Volume, Thousand Units; Revenue, USD Million, 2014 - 2025)
Basic
Advanced
Smart
Product Outlook (Volume, Thousand Units; Revenue, USD Million, 2014 - 2025)
1-Channel
2-Channel
Video Quality Outlook (Volume, Thousand Units; Revenue, USD Million, 2014 - 2025)
SD & HD
Full HD & 4K
Regional Outlook (Volume, Thousand Units; Revenue, USD Million, 2014 - 2025)
North America
U.S.
Canada
Europe
Germany
Italy
U.K.
France
Spain
Asia Pacific
China
India
Malaysia
Taiwan
Singapore
Latin America
Brazil
Mexico
Middle East & Africa
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