Implantable Cardiac Rhythm Management Device Market Size, Share & Trends Analysis Report By Product (Pacemaker, ICDs, CRT), By End Use (Hospitals, Specialty Cardiac Centers), By Region, And Segment Forecasts, 2023 - 2030

Table of Content

Chapter 1. Methodology and Scope
                   1.1. Market Segmentation and Scope
                   1.2. Research Methodology
                       1.2.1. Information Procurement
                   1.3. Information or Data Analysis
                   1.4. Methodology
                   1.5. Research Scope and Assumptions
                   1.6. Market Formulation & Validation
                       1.6.1. COUNTRY MARKET: CAGR CALCULATION
                   1.7. Country Based Segment Share Calculation
                   1.8. List of Data Sources
Chapter 2. Executive Summary
                   2.1. Market Outlook
                   2.2. Segment Outlook
                   2.3. Regional Insights
                   2.4. Competitive Insights
                   2.5. Implantable Cardiac Rhythm Management Devices Market Snapshot
                   2.6. Implantable Cardiac Rhythm Management Devices Market Segment Snapshot
                   2.7. Implantable Cardiac Rhythm Management Devices Market Competitive Landscape Snapshot
Chapter 3. Implantable Cardiac Rhythm Management Devices Market Variables, Trends, & Scope
                   3.1. Market Lineage Outlook
                   3.2. Market Dynamics
                       3.2.1. Market Driver Analysis
                           3.2.1.1. Increasing incidence of cardiac disorders
                           3.2.1.2. Favorable reimbursement policies
                           3.2.1.3. Growing geriatric population base
                           3.2.1.4. Growing adoption of sedentary lifestyle
                       3.2.2. Market Restraint Analysis
                           3.2.2.1. Stringent regulatory framework
                   3.3. Implantable Cardiac Rhythm Management Devices Market Analysis Tools
                       3.3.1. Industry Analysis – Porter’s
                           3.3.1.1. Bargaining power of the suppliers
                           3.3.1.2. Bargaining power of the buyers
                           3.3.1.3. Threats of substitution
                           3.3.1.4. Threats from new entrants
                           3.3.1.5. Competitive rivalry
                       3.3.2. PESTEL Analysis
                           3.3.2.1. Political landscape
                           3.3.2.2. Economic and Social landscape
                           3.3.2.3. Technological landscape
                   3.4. Impact of COVID-19 on Implantable Cardiac Rhythm Management Devices Market
Chapter 4. Implantable Cardiac Rhythm Management Devices Market: Product Estimates & Trend Analysis
                   4.1. Segment Dashboard
                   4.2. Implantable Cardiac Rhythm Management Devices Market: Product Movement Analysis, USD Million, 2022 & 2030
                   4.3. Pacemaker
                       4.3.1. Pacemaker Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
                   4.4. ICDs
                       4.4.1. ICDs Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
                   4.5. CRT
                       4.5.1. CRT Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
Chapter 5. Implantable Cardiac Rhythm Management Devices Market: End-use Estimates & Trend Analysis
                   5.1. Segment Dashboard
                   5.2. Implantable Cardiac Rhythm Management Devices Market: End-use Movement Analysis, USD Million, 2022 & 2030
                   5.3. Hospitals
                       5.3.1. Hospitals Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
                   5.4. Specialty Cardiac Centers
                       5.4.1. Specialty Cardiac Centers Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
                   5.5. Others
                       5.5.1. Others Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
Chapter 6. Implantable Cardiac Rhythm Management Devices Market: Regional Estimates & Trend Analysis
                   6.1. Implantable Cardiac Rhythm Management Devices Market: Regional Movement Analysis, 2022 & 2030
                   6.2. North America
                       6.2.1. North America Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.2.2. U.S.
                           6.2.2.1. Key Country Dynamics
                           6.2.2.2. Prevalence Insights
                           6.2.2.3. Regulatory Framework
                           6.2.2.4. Reimbursement Structure
                           6.2.2.5. U.S. Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.2.3. Canada
                           6.2.3.1. Key Country Dynamics
                           6.2.3.2. Prevalence Insights
                           6.2.3.3. Regulatory Framework
                           6.2.3.4. Reimbursement Structure
                           6.2.3.5. Canada Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                   6.3. Europe
                       6.3.1. Europe Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.2. UK
                           6.3.2.1. Key Country Dynamics
                           6.3.2.2. Prevalence Insights
                           6.3.2.3. Regulatory Framework
                           6.3.2.4. Reimbursement Structure
                           6.3.2.5. UK Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.3. Germany
                           6.3.3.1. Key Country Dynamics
                           6.3.3.2. Prevalence Insights
                           6.3.3.3. Regulatory Framework
                           6.3.3.4. Reimbursement Structure
                           6.3.3.5. Germany Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.4. France
                           6.3.4.1. Key Country Dynamics
                           6.3.4.2. Prevalence Insights
                           6.3.4.3. Regulatory Framework
                           6.3.4.4. Reimbursement Structure
                           6.3.4.5. France Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.5. Italy
                           6.3.5.1. Key Country Dynamics
                           6.3.5.2. Prevalence Insights
                           6.3.5.3. Regulatory Framework
                           6.3.5.4. Reimbursement Structure
                           6.3.5.5. Italy Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.6. Spain
                           6.3.6.1. Key Country Dynamics
                           6.3.6.2. Prevalence Insights
                           6.3.6.3. Regulatory Framework
                           6.3.6.4. Reimbursement Structure
                           6.3.6.5. Spain Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.7. Denmark
                           6.3.7.1. Key Country Dynamics
                           6.3.7.2. Prevalence Insights
                           6.3.7.3. Regulatory Framework
                           6.3.7.4. Reimbursement Structure
                           6.3.7.5. Denmark Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.8. Sweden
                           6.3.8.1. Key Country Dynamics
                           6.3.8.2. Prevalence Insights
                           6.3.8.3. Regulatory Framework
                           6.3.8.4. Reimbursement Structure
                           6.3.8.5. Sweden Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.3.9. Norway
                           6.3.9.1. Key Country Dynamics
                           6.3.9.2. Prevalence Insights
                           6.3.9.3. Regulatory Framework
                           6.3.9.4. Reimbursement Structure
                           6.3.9.5. Norway Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                   6.4. Asia Pacific
                       6.4.1. Asia Pacific Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.2. Japan
                           6.4.2.1. Key Country Dynamics
                           6.4.2.2. Prevalence Insights
                           6.4.2.3. Regulatory Framework
                           6.4.2.4. Reimbursement Structure
                           6.4.2.5. Japan Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.3. China
                           6.4.3.1. Key Country Dynamics
                           6.4.3.2. Prevalence Insights
                           6.4.3.3. Regulatory Framework
                           6.4.3.4. Reimbursement Structure
                           6.4.3.5. China Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.4. India
                           6.4.4.1. Key Country Dynamics
                           6.4.4.2. Prevalence Insights
                           6.4.4.3. Regulatory Framework
                           6.4.4.4. Reimbursement Structure
                           6.4.4.5. India Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.5. Australia
                           6.4.5.1. Key Country Dynamics
                           6.4.5.2. Prevalence Insights
                           6.4.5.3. Regulatory Framework
                           6.4.5.4. Reimbursement Structure
                           6.4.5.5. Australia Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.6. Thailand
                           6.4.6.1. Key Country Dynamics
                           6.4.6.2. Prevalence Insights
                           6.4.6.3. Regulatory Framework
                           6.4.6.4. Reimbursement Structure
                           6.4.6.5. Thailand Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.4.7. South Korea
                           6.4.7.1. Key Country Dynamics
                           6.4.7.2. Prevalence Insights
                           6.4.7.3. Regulatory Framework
                           6.4.7.4. Reimbursement Structure
                           6.4.7.5. South Korea Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                   6.5. Latin America
                       6.5.1. Latin America Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.5.2. Brazil
                           6.5.2.1. Key Country Dynamics
                           6.5.2.2. Prevalence Insights
                           6.5.2.3. Regulatory Framework
                           6.5.2.4. Reimbursement Structure
                           6.5.2.5. Brazil Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.5.3. Mexico
                           6.5.3.1. Key Country Dynamics
                           6.5.3.2. Prevalence Insights
                           6.5.3.3. Regulatory Framework
                           6.5.3.4. Reimbursement Structure
                           6.5.3.5. Mexico Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.5.4. Argentina
                           6.5.4.1. Key Country Dynamics
                           6.5.4.2. Prevalence Insights
                           6.5.4.3. Regulatory Framework
                           6.5.4.4. Reimbursement Structure
                           6.5.4.5. Argentina Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                   6.6. Middle East & Africa
                       6.6.1. Middle East & Africa Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.6.2. South Africa
                           6.6.2.1. Key Country Dynamics
                           6.6.2.2. Prevalence Insights
                           6.6.2.3. Regulatory Framework
                           6.6.2.4. Reimbursement Structure
                           6.6.2.5. South Africa Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.6.3. Saudi Arabia
                           6.6.3.1. Key Country Dynamics
                           6.6.3.2. Prevalence Insights
                           6.6.3.3. Regulatory Framework
                           6.6.3.4. Reimbursement Structure
                           6.6.3.5. Saudi Arabia Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.6.4. UAE
                           6.6.4.1. Key Country Dynamics
                           6.6.4.2. Prevalence Insights
                           6.6.4.3. Regulatory Framework
                           6.6.4.4. Reimbursement Structure
                           6.6.4.5. UAE Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
                       6.6.5. Kuwait
                           6.6.5.1. Key Country Dynamics
                           6.6.5.2. Prevalence Insights
                           6.6.5.3. Regulatory Framework
                           6.6.5.4. Reimbursement Structure
                           6.6.5.5. Kuwait Implantable Cardiac Rhythm Management Devices Market Estimates And Forecasts, 2017 – 2030 (USD Million)
Chapter 7. Competitive Landscape
                   7.1. Company Categorization
                   7.2. Company Market Share Analysis, 2022
                   7.3. Strategy Mapping
                   7.4. Company Profiles/Listing
                       7.4.1. Stryker
                           7.4.1.1. Overview
                           7.4.1.2. Financial Performance (Net Revenue)
                           7.4.1.3. Product Benchmarking
                           7.4.1.4. Strategic Initiatives
                       7.4.2. Schiller
                           7.4.2.1. Overview
                           7.4.2.2. Financial Performance (Net Revenue)
                           7.4.2.3. Product Benchmarking
                           7.4.2.4. Strategic Initiatives
                       7.4.3. Medtronic
                           7.4.3.1. Overview
                           7.4.3.2. Financial Performance (Net Revenue)
                           7.4.3.3. Product Benchmarking
                           7.4.3.4. Strategic Initiatives
                       7.4.4. Abbott
                           7.4.4.1. Overview
                           7.4.4.2. Financial Performance (Net Revenue)
                           7.4.4.3. Product Benchmarking
                           7.4.4.4. Strategic Initiatives
                       7.4.5. Boston Scientific Corporation
                           7.4.5.1. Overview
                           7.4.5.2. Financial Performance (Net Revenue)
                           7.4.5.3. Product Benchmarking
                           7.4.5.4. Strategic Initiatives
                       7.4.6. Koninklijke Philips N.V.
                           7.4.6.1. Overview
                           7.4.6.2. Financial Performance (Net Revenue)
                           7.4.6.3. Product Benchmarking
                           7.4.6.4. Strategic Initiatives
                       7.4.7. Zoll Medical Corporation
                           7.4.7.1. Overview
                           7.4.7.2. Financial Performance (Net Revenue)
                           7.4.7.3. Product Benchmarking
                           7.4.7.4. Strategic Initiatives
                       7.4.8. Biotronik
                           7.4.8.1. Overview
                           7.4.8.2. Financial Performance (Net Revenue)
                           7.4.8.3. Product Benchmarking
                           7.4.8.4. Strategic Initiatives
                       7.4.9. Nihon Kohden Corporation
                           7.4.9.1. Overview
                           7.4.9.2. Financial Performance (Net Revenue)
                           7.4.9.3. Product Benchmarking
                           7.4.9.4. Strategic Initiatives
                       7.4.10. Microport Scientific Corporation
                           7.4.10.1. Overview
                           7.4.10.2. Financial Performance (Net Revenue)
                           7.4.10.3. Product Benchmarking
                           7.4.10.4. Strategic Initiative

List of Tables

Table 1. List of secondary sources
Table 2. List of abbreviation
Table 3. Global implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 4. Global implantable CRM devices market, by end-use, 2017-2030
Table 5. Global implantable CRM devices market, by region, 2017-2030 (USD Million)
Table 6. North America implantable CRM devices market, by country, 2017-2030 (USD Million)
Table 7. North America implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 8. North America implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 9. U.S. implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 10. U.S. implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 11. Canada implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 12. Canada implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 13. Europe implantable CRM devices market, by country, 2017-2030 (USD Million)
Table 14. Europe implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 15. Europe implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 16. U.K. implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 17. U.K. implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 18. Germany implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 19. Germany implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 20. France implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 21. France implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 22. Italy implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 23. Italy implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 24. Spain implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 25. Spain implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 26. Denmark implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 27. Denmark implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 28. Sweden implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 29. Sweden implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 30. Norway implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 31. Norway implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 32. Asia Pacific implantable CRM devices market, by Country, 2017-2030 (USD Million)
Table 33. Asia Pacific implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 34. Asia Pacific implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 35. Japan implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 36. Japan implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 37. China implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 38. China implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 39. India implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 40. India implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 41. Australia implantable CRM devices market, by country, 2017-2030 (USD Million)
Table 42. Australia implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 43. Thailand implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 44. Thailand implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 45. South Korea implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 46. South Korea implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 47. Latin America implantable CRM devices market, by country, 2017-2030 (USD Million)
Table 48. Latin America implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 49. Latin America implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 50. Brazil implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 51. Brazil implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 52. Mexico implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 53. Mexico implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 54. Argentina implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 55. Argentina implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 56. MEA implantable CRM devices market, by country, 2017-2030 (USD Million)
Table 57. MEA implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 58. MEA implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 59. South Africa implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 60. South Africa implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 61. Saudi Arabia implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 62. Saudi Arabia implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 63. UAE implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 64. UAE implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 65. Kuwait implantable CRM devices market, by product, 2017-2030 (USD Million)
Table 66. Kuwait implantable CRM devices market, by end-use, 2017-2030 (USD Million)
Table 67. Participant’s overview
Table 68. Financial performance
Table 69. Key companies undergoing expansions
Table 70. Key companies undergoing acquisitions
Table 71. Key companies undergoing collaborations
Table 72. Key companies launching new products/services
Table 73. Key companies undergoing partnerships
Table 74. Key companies undertaking other strategies

List of Figures

Fig.1 Implantable CRM devices market segmentation
Fig.2 Market research process
Fig.3 Information procurement
Fig.4 Primary research pattern
Fig.5 Market research approaches
Fig.6 Value chain-based sizing & forecasting
Fig.7 QFD modelling for market share assessment
Fig.8 Implantable Cardiac Rhythm Management (CRM) devices market revenues, 2022, (USD Millions)
Fig.9 Market driver relevance analysis (Current & future impact)
Fig.10 Market restraint relevance analysis (Current & future impact)
Fig.11 Porter’s five forces analysis
Fig.12 PESTLE analysis
Fig.13 Implantable CRM devices market product outlook:
Fig.14 Implantable CRM devices market: Product movement analysis
Fig.15 Segment dashboard
Fig.16 Global pacemaker market, 2017-2030 (USD Million)
Fig.17 Global ICDS market, 2017-2030 (USD Million)
Fig.18 Global CRT market, 2017-2030 (USD Million)
Fig.19 Implantable CRM devices market end-use outlook:
Fig.20 Implantable CRM devices market: End-use movement analysis
Fig.21 Global hospitals market, 2017-2030 (USD Million)
Fig.22 Global specialty cardiac centers market, 2017-2030 (USD Million)
Fig.23 Global others market, 2017-2030 (USD Million)
Fig.24 Regional market place: Key takeaways
Fig.25 North America implantable CRM devices market, 2017-2030 (USD Million)
Fig.26 U.S. implantable CRM devices market, 2017-2030 (USD Million)
Fig.27 Canada implantable CRM devices market, 2017-2030 (USD Million)
Fig.28 Europe implantable CRM devices market, 2017-2030 (USD Million)
Fig.29 Germany implantable CRM devices market, 2017-2030 (USD Million)
Fig.30 U.K. implantable CRM devices market, 2017-2030 (USD Million)
Fig.31 France implantable CRM devices market, 2017-2030 (USD Million)
Fig.32 Italy implantable CRM devices market, 2017-2030 (USD Million)
Fig.33 Spain implantable CRM devices market, 2017-2030 (USD Million)
Fig.34 Asia Pacific implantable CRM devices market, 2017-2030 (USD Million)
Fig.35 Japan implantable CRM devices market, 2017-2030 (USD Million)
Fig.36 China implantable CRM devices market, 2017-2030 (USD Million)
Fig.37 India implantable CRM devices market, 2017-2030 (USD Million)
Fig.38 Australia implantable CRM devices market, 2017-2030 (USD Million)
Fig.39 Latin America implantable CRM devices market, 2017-2030 (USD Million)
Fig.40 Mexico implantable CRM devices market, 2017-2030 (USD Million)
Fig.41 Brazil implantable CRM devices market, 2017-2030 (USD Million)
Fig.42 MEA implantable CRM devices market, 2017-2030 (USD Million)
Fig.43 South Africa implantable CRM devices market, 2017-2030 (USD Million)
Fig.44 Saudi Arabia implantable CRM devices market, 2017-2030 (USD Million)
Fig.45 Market Participant Categorization
Fig.46 Strategy mapping