India Office Supplies Market Size, Share & Trends Analysis Report By Product (Paper Supplies, Writing Supplies, Filing Supplies, Desk Supplies, Binding Supplies), By Distribution Channel, By End-use, And Segment Forecasts, 2025 - 2030

India Office Supplies Market Size & Trends

The India office supplies market size was valued at USD 3.91 billion in 2024 and is anticipated to grow at a CAGR of 1.6% from 2025 to 2030. Robust education industry, growing number of multinational businesses operating in the country, significant increase in corporate sector, and evolving workspaces are some of the key growth-driving factors for this market. Rising demand for modern workspaces equipped with necessary supplies across urban areas is projected to generate novel opportunities from 2025 to 2030.

In recent years, strong government support and policy changes implemented to attract greater investments in the domestic market have led to an increasing number of companies entering the country. Opportunities for foreign direct investments, reforms in regulatory frameworks, and provisions for improvements in ease of doing business have resulted in significant advancements in the domestic market. These aspects are expected to develop growth in demand for a variety of office supplies over the forecast period.

Increased market penetration of e-commerce websites and online portals facilitates cost-effective bulk purchases for buyers such as corporations and educational institutes. Easy accessibility to numerous products such as notebooks, printing paper, file folders, and others, driven by multiple online portals and e-commerce platforms, is likely to support market growth.

Many young adults aged 18 to 29 have contributed to noteworthy growth for the education industry in recent years. For example, the "Youth in India" publication 2022, released by the Ministry of Statistics and Programme Implementation of the Government of India, estimates that the number of individuals aged 15 to 29 living in India is expected to reach 367,415, which accounts for approximately 27.9% of the total population. Such aspects are anticipated to generate greater demand for office supplies from the education industry.

Growing commercial space constructions across India indicate an increasing number of developments and enhancements of office spaces. According to the India Brand Equity Foundation, an initiative of the Ministry of Commerce and Industry, Government of India, in 2023, office absorption in seven of the key cities in India was 41.97 million sq. ft. Such investments are projected to drive demand for office supplies over the forecast period.

Product Insights

On the basis of product, paper supplies segment dominated the India office supplies market and accounted for the revenue share of 34.8 % in 2024. Growth of this segment is mainly driven by extensive use of paper supplies such as notebooks, carbon paper, notepads, and business cards from educational institutes, government offices and corporates. According to the Indian Paper Manufacturers Association (IPMA), a paper industry body, paper consumption in India is anticipated to reach 30 million tons by the financial year 2026-27. Such aspects are likely to develop further growth for this segment.

The writing supplies segment is expected to grow over the forecast period. This growth is primarily influenced by the significant use of writing materials such as pens, pencils, highlighters, and markers in educational institutes across India. In addition, rising literacy rates in multiple states and expanding educational initiatives by government and welfare organizations are likely to generate new opportunities for this segment.

Distribution Channel Insights

The offline segment held the largest revenue share of the India office supplies industry in 2024. Distribution of office supplies through offline channels is primarily preferred by the brands owing to significant contribution of this strategy in improving brand visibility. Easy accessibility and opportunity to examine products in person attracts greater number of buyers to stores and other retail location. In addition, in domestic market, buyers such as corporates, government offices, and educational institutions rely on long term contracts for procurement of office supplies such as paper supplies and desk supplies.

In India, supply contracts for stationery and products such as markers, text liners, binder clips, and envelope opener to government offices are also linked with “invitation only” tenders, providing opportunity to approved vendors only. Such aspects are likely to develop further growth for offline distribution.

The online distribution segment is expected to grow in the Indian office supply industry from 2025 to 2030. Government agencies' increasing emphasis on establishing transparency in the procurement process, convenience offered by online portals, and the growing digital footprint of multiple key market players are anticipated to fuel growth in this segment. Lucrative offers and discounts offered by e-commerce websites also increase engagement through online channels.

End Use Insights

The educational institutes segment dominated the India office supplies market with revenue share of 32.1% in 2024. According to the All India Survey on Higher Education (AISHE) 2020-2021, conducted by the Ministry of Education, the total number of Universities and University-like institutions was recorded at 1,113. The report also stated that 43,796 colleges and 11,296 standalone educational institutions operate in the country. Growing number of institutions and extensive use of office supplies in schools and collages is expected to drive further growth.

The corporate segment is projected to experience growth from 2025 to 2030. This segment's growth is influenced by factors such as the rising number of new office developments in urban areas, the entry of various global companies in India, and businesses' inclination to provide basic office supplies to teams and individual professionals. To foster economic growth, multiple states have developed business hubs and special economic zones, where corporates are provided with distinctive amenities and resources. This has led to a rising number of offices operating across Indian cities. These aspects are anticipated to develop growth trends for this segment.

Key India Office Supplies Company Insights

Many global market participants significantly impact the competitive scenario of the Indian office supplies market. Numerous multinational companies such as 3M, BIC, Kokuyo, and others have entered this market in recent years. The changing landscape of the Indian industry, strong government support, and various initiatives launched by authorities to invite foreign investments and businesses to India have generated noteworthy growth. Increasing market penetration of e-commerce websites and ease of accessibility facilitated by online businesses are expected to fuel competition in this market over the forecast period.

Some of the key companies operating in the India office supplies industry are 3M, BIC, Kokuyo Co., Ltd., Pentel Co. Ltd., Hamelin, and others. To address the growing demand for office supplies from various industries and the increasing competition driven by the entry of numerous global companies in the market, key players adopt strategies such as improving their digital footprint, collaborating with other organizations, developing new products, and more.

• KOKUYO Co., Ltd. is one of the key global manufacturers of notebooks, markers, organizers, clipboards, staplers, adhesives, and other products. It operates KOKUYO CAMLIN Ltd. and KOKUYO RIDDHI PAPER PRODUCTS Pvt., Ltd. in India. Its office supplies portfolio includes whiteboard markers, permanent markers, highlighters, correction pens, stamp pads and inks, carbon papers, adhesives, and scales.

• Faber-Castell is a multinational company that specializes in a variety of office supply products, including pencils, fine-liner and fiber-tip pens, fountain pens, markers, rollerball pens, accessories, and equipment.  

Recent Developments

• In May 2025, KOKUYO Co., Ltd. acquired office furniture manufacturer HNI. The acquisition is part of its strategy to focus on the Indian market for estimated growth in Asia.

• In May 2024, KOKUYO Co., Ltd. introduced its first Pop-up Shop in the Indian market. The shop featured KOKUYO stationery from Japan and original stationery products often sold in the Chinese market. This initiative enabled Indian buyers to access KOKUYO’s value-added stationery products.

India Office Supplies Market Report Scope

India Office Supplies Market Report Segmentation

This report forecasts revenue growth at country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For the purpose of this study, Grand View Research has segmented the India office supplies market report on the basis of product, distribution channel, and end use:

• Product Outlook (Revenue, USD Million, 2018 - 2030)

  • Paper Supplies

    • Notebooks and Notepads

    • Printing Paper

    • Others

  • Writing Supplies

    • Pens & Pencils

    • Highlighters & Markers

    • Others

  • Filling Supplies

    • File Folders

    • Envelopes

    • Others

  • Desk Supplies

    • Desk & Drawer Organizer

    • Paperweights & Stamp Pads

    • Others

  • Binding Supplies

  • Others

• Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

  • Offline

  • Online

• End Use Outlook (Revenue, USD Million, 2018 - 2030)

  • Corporate

  • Educational Institutes

  • Hospitals

  • Hotels

  • Others