GVR Report cover Kids Furniture Market Size, Share & Trends Report

Kids Furniture Market Size, Share & Trends Analysis Report By Product (Beds, Cots & Cribs, Mattresses), By Material (Wood, Polymer, Metal), By Application (Commercial, Household), By Region, And Segment Forecasts, 2021 - 2028

  • Published Date: Nov, 2021
  • Base Year for Estimate: 2020
  • Report ID: GVR-4-68038-250-1
  • Format: Electronic (PDF)
  • Historical Data: 2016 - 2019
  • Number of Pages: 97

Report Overview

The global kids furniture market size was valued at USD 35.37 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 16.7% from 2021 to 2028. Rising real estate prices are expected to impact the sizes of houses and children’s rooms, which is projected to create growth opportunities for companies offering compact, easy-to-move, and “assemblable” furniture for kids’ rooms. The outbreak of the COVID-19 pandemic led to worldwide lockdowns and school closures that resulted in an increase in demand for kids furniture, including chairs, tables, cabinets, dressers, and chests. Owing to the ongoing pandemic, children are now required to attend online classes, necessitating a separate study space in order to accommodate themselves comfortably for long school hours. Furthermore, children outgrow tables and chairs within 3 to 10 years, resulting in a high rate of furniture replacement in households, which, in turn, drives the market.

North America kids furniture market size, by product, 2018 - 2028 (USD Billion)

The global per capita and disposable income are significantly rising in developing nations, thus resulting in the expansion of the industry for kids' furniture. Consumers with a high level of affordability spend wisely in order to increase their standard of living, resulting in the purchase of efficient and versatile consumer goods. This factor is expected to boost the growth of the market.

With the rising home prices, consumers are increasingly investing in home improvement or home remodeling projects rather than buying new homes. The growing home values have doubled homeowner equity, indicating a trend of homeowners feeling richer and more disposed toward spending money on home improvement projects. This trend is likely to propel the demand for kids' furniture in the foreseeable future.

Product Insights

The beds, cots, and cribs segment dominated the market with a revenue share of more than 30.0% in 2020. The growth is attributed to the high emphasis of parents on the uninterrupted sleep of their child, which usually is linked to the overall wellbeing of the kids. Healthy sleep plays a quintessential role in the physical and emotional well-being of infants and young children. Sleep is a dynamic developmental process, especially in the first two years, and assists in promoting growth, improving learning, and increasing the attention span of babies. Consequently, there is a significant rise in the demand for kids’ cribs, cots, and beds across the globe.

The mattresses segment is expected to register the fastest CAGR from 2021 to 2028. Children tend to need more sleep than adults making mattresses a vital component of kids’ furniture. The rising concerns over kids’ timely sleep needs, coupled with the increasing concerns regarding appropriate mattresses, are anticipated to drive the demand for kids' mattresses in the foreseeable future.

Application Insights

The household application segment dominated the market with a revenue share of more than 65.0% in 2020. With schools remaining shut due to the coronavirus pandemic and classes being conducted online, it is important to set up a comfortable classroom for the child at home to facilitate learning. This has been challenging, especially for those who live in a small home where the parents are also working from home.

The commercial application segment is expected to register the fastest CAGR from 2021 to 2028. Several parents continue to work in order to maintain their standard of living and provide better education for their children, which implies less quality time for their children. This has increased the number of daycare and crèche facilities in both schools as well as office compounds in the U.S. This has resulted in an increased demand for kids’ furniture in commercial spaces, like crèche and daycare facilities.

Material Insights

The wood segment led the market in 2020 with a revenue share of over 55.0%. Consumers intend to prefer different materials based on the type of furniture. Among these materials, wood is highly preferred by consumers due to its various advantages. Wood is much stronger in load-bearing for both chairs and tables, owing to which wood can support a heavier load without breaking down. Furthermore, wood can be repainted and re-polished after years of usage to bring the luster back. Wooden chairs and tables also require less maintenance.

Global kids furniture market share, by material, 2020 (%)

The polymer segment is expected to register the fastest CAGR from 2021 to 2028. Compared to metal or wooden furniture, polymer furniture is more affordable. They are also stylish and comfortable to sit on, making them ideal for kids who are required to sit for hours doing homework or other in-home activities. Moreover, plastic chairs are generally sturdy and do not break easily, and hence are also suitable for toddlers. Furthermore, they are not prone to breakage or cracks, making them safer to use for children. Plastic chairs are also lightweight, making them ideal for young kids. All these factors are anticipated to fuel the segment growth over the next few years.

Regional Insights

In 2020, North America accounted for the largest revenue share of more than 30.0% and is expected to expand at a steady CAGR from 2021 to 2028. An increase in the number of childcare or daycare service providers in North America is a key factor contributing to the demand for kids’ furniture. Moreover, the rise in on-site childcare services supported by government initiatives to encourage working mothers has been contributing to the growth of the market.

The Middle East and Africa is anticipated to register the fastest CAGR from 2021 to 2028. Rapid investments in the construction sector in line with the development of smart city projects are expected to open new opportunities for players in the market over the coming years. Moreover, the growing per capita income in developing countries across the region will augment the product demand.

Key Companies & Market Share Insights

The market for kids furniture is highly competitive owing to the presence of a large number of international and regional players. With consumers shifting to trendy design and multipurpose functions, many brands have been shifting their focus to cater to these demands and make products a significant portion of their business. For instance, in July 2021, Aldi launched a new range of kids' garden furniture, which includes wooden benches, loungers, and tables. Likewise, in July 2021, Crate & Kids came up with a kids’ furniture line designed to meet the needs of millennial parents. These products feature trending designs, have multipurpose functions, are available in gender-neutral styling and color, and are made sustainably. Some prominent players in the global kids furniture market include:

  • Williams Sonoma Inc.

  • Billion Dollar Baby Co.

  • Wayfair Inc.

  • Blu Dot

  • First Cry

  • KidKraft

  • Sorelle Furniture

  • Circu Magical Furniture

  • Crate and Barrel

  • Casa Kids

Kids Furniture Market Report Scope

Report Attribute


Market size value in 2021

USD 38.82 billion

Revenue forecast in 2028

USD 121.41 billion

Growth rate

CAGR of 16.7% from 2021 to 2028

Base year for estimation


Historical data

2016 - 2019

Forecast period

2021 - 2028

Quantitative units

Revenue in USD billion and CAGR from 2021 to 2028

Report coverage

Revenue forecast, company share, competitive landscape, growth factors and trends

Segments covered

Product, material, application, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Germany, U.K.; France; China; India; Brazil

Key companies profiled

Williams Sonoma Inc.; Billion Dollar Baby Co.; Wayfair Inc.; Blu Dot; First Cry; KidKraft; Sorelle Furniture; Circu Magical Furniture; Crate and Barrel; Casa Kids

Customization scope

Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope

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Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2016 to 2028. For the purpose of this study, Grand View Research has segmented the global kids furniture market report on the basis of product, material, application, and region:

  • Product Outlook (Revenue, USD Billion, 2016 - 2028)

    • Beds, Cots & Cribs

    • Table & Chair

    • Cabinets, Dressers & Chests

    • Mattresses

    • Others

  • Material Outlook (Revenue, USD Billion, 2016 - 2028)

    • Wood

    • Polymer

    • Metal

  • Application Outlook (Revenue, USD Billion, 2016 - 2028)

    • Commercial

    • Household

  • Regional Outlook (Revenue, USD Billion, 2016 - 2028)

    • North America

      • U.S.

    • Europe

      • Germany

      • U.K.

      • France

    • Asia Pacific

      • China

      • India

    • Central & South America

      • Brazil

    • Middle East & Africa

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