GVR Report cover Matting Agents Market Report

Matting Agents Market Analysis By Product (Organic (Waxes, Thermoplastics), Inorganic (Silica)), By Application (Industrial coatings, Wood Coatings, Leather Coatings, Architectural Coatings), And Segment Forecasts, 2018 - 2025

  • Report ID: GVR-1-68038-342-3
  • Number of Pages: 115
  • Format: Electronic (PDF)

Industry Insights

The global matting agents market size was estimated at USD 633.80 million in 2015. The rise in the paints and coatings industry coupled with the development of customized matting agents is contributing to the market growth.

Matting agents are additives that enhance the performance of paints and coatings. They create a micro-rough surface. This facilitates to diffusely reflect the incident light on it, thus creating an impression of low gloss. The particles are evenly distributed in the film.

U.S. matting agents market revenue by formulation, 2014-2025 (USD Million)

U.S. matting agents market

Manufacturers are focusing more on developing innovative technologies that facilitate better application and product performance. Products having precisely improved particle size and pore distribution have been designed for optimum performance. Manufacturers have managed to develop products that not only provide a matting effect but also enhance other properties such as scratch and mar resistance.

The waterborne formulation for matting agents dominated the U.S. market in 2015 and is expected to do so over the forecast period. They are used in waterborne formulations to create high-quality, haze-free films to diffuse light. Powder coating formulations demand in the U.S. is expected to grow at an anticipated CAGR of 5.9% over the next nine years.

Product Insights

Regarding market revenue, the inorganic segment dominated the product segment and occupied more than 60%. The global market demand for the inorganic segment was 1 93.86 kilo tons in 2015. The demand for the organic segment is expected to grow at an anticipated CAGR of 4.7% from 2016 to 2025.

Among inorganic matting agents demand, silica-based products occupied a dominant share with a demand of 87.24-kilo tons in 2015. Silica-based products are used for matting in a broad range of applications such as paints, coatings, lacquers, inks, varnishes, and plastics. They possess lower viscosity and stir in capability. Also, they exhibit dispersion stability in almost all types of formulations.

Global matting agents market share by product, 2015

Global matting agents market

Wax type organic segment was worth USD 131.63 million in 2015 and is expected to grow at a forecasted CAGR of 5.0% over the next nine years. Wax type float on the top of paint thus modifying its surface properties. There has been a development of thermoplastic matting agents which can be used in combination with silica and waxes. The demand for thermoplastic products is expected to grow at an anticipated CAGR of 5.2% over the forecast period.

Formulation Insights

Regarding formulations, the waterborne segment dominated the global market demand with a 53% share and is expected to continue its dominance over the forecast period. Silica agents can be pre-wetted for obtaining properties, such as low dust development and low foam generation.

The powder coating formulation segment is expected to grow at an anticipated CAGR of 6.0% over the forecast period. It is used in powder coating applications that have been developed, which provide enhanced matting performance while maintaining the coating properties such as flow, and color stability. Owing to its durable, economical, and quality attributes, there has been a rise in demand for powder coatings, and this trend is expected to continue over the forecast period thus benefitting the overall industry growth.

Application Insights

The architectural application was the largest and most prominent segment in terms of demand in 2015 and accounted for over 40% of the global industry. Matting agents provide functions, such as inertness, film permeability control, burnish and scrub resistance, and high brightness when used for architectural applications.

Industrial coatings demand was 53.4 kilotons in 2015 and is expected to reach 86.5 kilotons by 2025. Matting agents are widely used in industrial applications, such as printing inks, metals, papers, and plastics. Among these applications, the plastics segment is expected to witness the highest CAGR of 5.5% from 2016 to 2025.

Regional Insights

The Asia Pacific dominated the market and occupied more than 35% of the overall industry. Rapid industrialization in developing countries, such as China and India. Growing awareness regarding matting agents has contributed favorably to the regional market volume in the recent past, and this trend is expected to continue over the forecast period.

The Europe market is projected to grow at an anticipated CAGR of 5.1% over the forecast period. The high demand for applications such as architectural, wood coatings, and industrial coatings coupled with the presence of the leading industry participants are contributing to market growth in the region. North America is expected to witness a demand of 55.8 kiloton by 2025.

Competitive Insights

Key industry participants include Deuteron, Evonik Industries, PPG, W.R. Grace & Co., Huber Engineered Materials, and Baltimore innovations. The industry is characterized by customized product offerings by the participants. In the past, difficulties such as obtaining a uniform gloss were faced when matting agents were used with UV coatings. However, innovative products have been developed which overcome such problems.

Companies, such as Evonik industries are concentrating on setting up new silica manufacturing plants in countries such as Brazil and Thailand to cater to the demand rise in the region. The industry participants are obtaining certifications such as ISO for their manufacturing setups. Apart from certifications, companies are also applying for compliance with regulations such as REACH.

Report Scope



Base year for estimation


Actual estimates/Historical data

2014 - 2015

Forecast period

2016 - 2025

Market representation

Volume in Kilotons, revenue in USD Million & CAGR from 2016 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America & MEA

Country scope

U.S., Canada, Mexico, UK, France, Germany, China, India

Report coverage

Revenue & volume forecast, company share, competitive landscape, growth factors and trends

15% free customization scope (equivalent to 5 analyst working days)

If you need specific market information, which is not currently within the scope of the report, we will provide it to you as a part of customization

Segments covered in the report

This report forecasts volume and revenue growth and provides an analysis on the latest trends in each of the sub-segments from 2014 to 2025. For the purpose of this report, Grand View Research has segmented the global matting agents market on the basis of product, formulation, application and region:

  • Product Outlook (Volume, Kilo Tons, Revenue, USD Million, 2014 - 2025)
    • Organic

      • Waxes

      • Thermoplastics

    • Inorganic

      • Silica

      • Others

  • Formulation Outlook (Volume, Kilo Tons, Revenue, USD Million, 2014 - 2025)
    • Waterborne

    • Solventborne

    • Powder

    • UV

    • Others

  • Application Outlook (Volume, Kilo Tons, Revenue, USD Million, 2014 - 2025)
    • Industrial coatings

      • metals

      • papers

      • plastics

      • printing inks

      • Others

    • wood coatings

    • Leather coatings

    • Architectural coatings

    • Others

  • Regional Outlook (Volume, Kilo Tons, Revenue, USD Million, 2014 - 2025)
    • North America

      • U.S

      • Canada

      • Mexico

    • Europe

      • Germany

      • UK

      • France

    • Asia Pacific

      • China

      • India

    • Middle East and Africa

    • Central & South America

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