GVR Report cover Medical Devices Reimbursement Market Size, Share & Trends Report

Medical Devices Reimbursement Market Size, Share & Trends Analysis Report By Payer (Public, Private), By Healthcare Setting (Hospitals, Outpatient Facilities), By Region, And Segment Forecasts, 2023 - 2030

  • Report ID: GVR-4-68038-835-0
  • Number of Pages: 275
  • Format: Electronic (PDF)
  • Historical Range: 2018 - 2021
  • Industry: Healthcare

Report Overview

The global medical devices reimbursement market size was estimated at USD 501.8 billion in 2022 and is anticipated to grow at a compound annual growth rate (CAGR) of 8.8% from 2023 to 2030. Medical device reimbursement is defined as the payment a private insurer pays to healthcare providers for costs the provider incurred while using medical devices. Usually, the health insurer or government payers cover the patients’ healthcare expenses inclusive of medical device use. Technological advancements in Electronic Medical Records (EMR), rising cases of chronic diseases, and the growing need for reimbursement are certain factors driving the market.

U.S. Medical Devices Reimbursement Market size and growth rate, 2023 - 2030

During the COVID-19 pandemic, the demand for remote monitoring increased and now various public organizations like Medicare are providing reimbursement for remote monitoring. Remote monitoring has gained significant importance in treating patients with chronic diseases. The high burden of chronic diseases is expected to improve the demand for remote monitoring in the coming years and this is anticipated to have a positive impact on market growth.

The U.S. Affordable Care Act focuses on decreasing the costs of healthcare for patients. The main purpose of this act is to reduce medical device costs and make affordable healthcare insurance available to every person in the country. In addition, the Center for Medicaid and Medicare is working toward providing high-quality medical devices and making health insurance available for billions of people. Medicaid spending in the U.S. increased by 9.2% in 2021. Also, according to a report published by the American Medical Association, USD 4.3 trillion is estimated to have been spent on healthcare reimbursement in 2021 in the U.S.

With an increasingly aging population, healthcare expenditures will continue to increase, leading to high demand for medical devices. This is another factor that will highly impact the reimbursement industry in the long run. Other factors responsible for the growth of the market are the increasing cost of healthcare, the growing patient population, and rising awareness among people regarding health insurance policies.

Governments from various countries are providing an add-on reimbursement for medical devices post-COVID-19 pandemic. For instance, in May 2022, the French National Authority for Health provided certain recommendations for adding reimbursement on medical devices such as diagnostic imaging devices, cardiovascular and peripheral vascular devices, and interventional radiology devices. Such actions by the government are expected to support the growth of the market in the coming years.

Payer Insights

The private payer segment accounted for the largest revenue share of around 65.0% in 2022 and is expected to grow at the fastest CAGR during the forecast period. The growth of the segment is attributed to the presence of a large number of private players in the market. The rising prevalence of cancer and diabetes and increasing demand for better treatment are responsible for segment growth over the forecast period. Private players reimburse a medical device that has been approved by the FDA. Also, with the increasing prevalence of respiratory diseases, the demand for expensive medical devices, such as ventilators, is increasing. Therefore, the demand for private payer services is expected to grow over the forecast period.

The public payer segment is expected to expand at a CAGR of 7.6% over the forecast period. Public payers provide end-to-end solutions to companies in the pharmaceutical and healthcare industries. Consequently, the demand for public payers is increasing due to the increasing prevalence rate of chronic diseases globally and the need for cost-effective procedures in healthcare settings. An increase in the adoption of public payer services in emerging and developed markets and the introduction of advanced medical devices along with reimbursement facilities are among the major factors contributing to the segment growth.

Healthcare Setting Insights

The hospitals segment accounted for the largest revenue share of 51.8% in 2022. The growing prevalence of chronic diseases is driving the demand for medical device reimbursement in large-scale settings such as hospitals. Many research-based innovative medical devices are initially used in public hospitals before they are sold to private hospitals. The private healthcare settings maintain a purchasing budget, which includes surplus revenue being extracted from patients directly. Hence, they are more equipped with state-of-the-art medical devices.

Global Medical Devices Reimbursement Market share and size, 2022

The outpatient facilities segment is expected to grow at the fastest CAGR of 9.2% during the forecast period due to the increasing investments in R&D and the growing incidence of chronic diseases. Moreover, the growing need for medicines and their cost-efficient production is anticipated to further drive the segment. In addition, these standalone practices provide special health packages (inclusive of various services, such as preventive assessment, customized travel care, and genetic testing) for corporate firms and their employees, thus boosting segment growth.

Regional Insights

North America dominated the market and accounted for the largest revenue share of 50.2% in 2022 owing to favorable regulatory policies and robust reimbursement structure. Provisions for medical device reimbursement are also well-established in the region. The rising prevalence of chronic diseases, coupled with the increasing demand for medical devices, is expected to augment market growth in this region over the forecast period.

Medical Devices Reimbursement Market Trends, by Region, 2023 - 2030

Asia Pacific is expected to grow at the fastest CAGR of 9.3% during the forecast period due to rising healthcare expenditure, increasing chronic disease prevalence, and rising demand for resources in developing countries like China, Japan, South Korea, and India. These countries are adopting the policies being followed by the U.S. and European countries to streamline and develop a highly efficient healthcare management system, which is likely to have a positive impact on market growth. In January 2023, Bajaj Allianz General Insurance announced the introduction of their modular health insurance product 'My Health Care Plan'. The program includes mandatory coverages such as in-patient hospitalization costs, before and post-hospitalization costs, modern treatment methods, and others.

Key Companies & Market Share Insights

Key companies are focusing on R&D to introduce technologically advanced products and gain a competitive edge. Growth in medical device reimbursement will, in turn, propel technological advancements by medical device manufacturers. This will allow for better healthcare outcomes and higher cost efficiency in the long run. The medical device players are investing in consulting toward the preparation of apt reimbursement proposals for regulatory authorities to increase their profit margins. This trend is expected to rise owing to reimbursement being the biggest challenge for medical device manufacturers to secure coverage and attract risk-averse investors.

In North America, the most prominent region for this market, since the implementation of the Affordable Care Act, the healthcare industry has transformed from a volume-based to a value-based care model, thus driving the need for reimbursement consulting. Key companies are also engaging in partnerships, mergers, and acquisitions to strengthen their product portfolio, expand manufacturing capacities, and provide competitive differentiation. In May 2023, Humana Inc. announced that it entered into an agreement with Rotech Healthcare Inc. and AdaptHealth Corp. to deliver Durable Medical Equipment services to Humana Medicare Advantage HMO enrollees to help them achieve the best health at home. Some prominent players in the global medical devices reimbursement market include:

  • Aviva

  • Nippon Life Insurance

  • CVS Health

  • WellCare Health Plans, Inc.

  • BNP Paribas

  • Allianz

  • Humana Inc.

  • Cigna

  • UnitedHealth Group

  • Anthem Insurance Companies, Inc.

Medical Devices Reimbursement Market Report Scope

Report Attribute


Market size value in 2023

USD 570.0 billion

Revenue forecast in 2030

USD 1,028.2 billion

Growth rate

CAGR of 8.8% from 2023 to 2030

Base year for estimation


Historical data

2018 - 2021

Forecast period

2023 - 2030

Report updated

September 2023

Quantitative units

Revenue in USD million/billion and CAGR from 2023 to 2030

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Payer, healthcare setting, region

Regional scope

North America; Europe; Asia Pacific; Latin America; MEA

Country scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; Denmark; Sweden; Norway; China; Japan; India; Australia; South Korea; Thailand; Brazil; Mexico; Argentina; Saudi Arabia; South Africa; UAE; Kuwait

Key companies profiled

Aviva; Nippon Life Insurance; CVS Health; WellCare Health Plans, Inc.; BNP Paribas; Allianz; Humana Inc.; Cigna; UnitedHealth Group; Anthem Insurance Companies, Inc.

Customization scope

Free report customization (equivalent up to 8 analyst’s working days) with purchase. Addition or alteration to country, regional & segment scope

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Global Medical Devices Reimbursement Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and analyzes the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global medical devices reimbursement market report based on payer, healthcare setting, and region:

Global Medical Devices Reimbursement Market Report Segmentation

  • Payer Outlook (Revenue, USD Million, 2018 - 2030)

    • Public

    • Private

  • Healthcare setting Outlook (Revenue, USD Million, 2018 - 2030)

    • Hospitals

    • Outpatient facilities

    • Others

  • Regional Outlook (Revenue, USD Million, 2018 - 2030)

    • North America

      • U.S.

      • Canada

    • Europe

      • UK

      • Germany

      • France

      • Italy

      • Spain

      • Sweden

      • Norway

      • Denmark

    • Asia Pacific

      • China

      • Japan

      • India

      • Australia

      • Thailand

      • South Korea

    • Latin America

      • Brazil

      • Mexico

      • Argentina

    • Middle East and Africa

      • Saudi Arabia

      • South Africa

      • UAE

      • Kuwait

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