Motorbike Riding Gear Market Size, Share & Trends Report

Motorbike Riding Gear Market Size, Share & Trends Analysis Report By Product (Protective Gear, Clothing), By Distribution Channel (Online, Offline), And Segment Forecasts, 2019 - 2025

  • Published Date: Jul, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-2-68038-997-5
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017
  • Number of Pages: 80

Industry Insights

The global motorbike riding gear market size was valued at USD 11.2 billion in 2018. Increasing number of motorbike riding enthusiasts, coupled with increasing awareness related to road safety in various countries across the world, is likely to drive the market from 2019 to 2025.

Increasing disposable income of the urban people, coupled with desire to travel and live a fulfilled life, has led to an increase in spending on motorcycle protective gear. Nowadays, motorbike riding gears such as helmet, gloves, jackets, knee and elbow guard, spine guard, pant, and footwear are used for protective purpose while riding bike. Moreover, these protective gears are thicker than conventional clothing with waterproof closures and pockets, zips, higher collars, and are even fitted out with armor.

U.S. motorbike riding gear market

Demand for innovative products that offer efficient use and safety feature is growing among the consumers owing to which players operating in the global protective motorbike riding gear market have increased their spending on R&D to offer innovative products with added safety features. Due to increasing number of double income families, demand for premium motorcycle is growing across the world, which led to an increase in the spending on protective riding gears.

As a result of growing demand for premium motorcycle, market players are offering innovative products that are stylish, provide efficient safety, and are relative costlier than traditional protective clothing. Furthermore, product innovation, coupled with product line extension leading to premiumization, is expected to fuel the demand for motorbike riding gear over the forecast period.

Product Insights

Protective gear dominated the motorcycle gear market in 2018 and is expected to maintain its lead throughout the forecast period. Protective gear such as helmet, gloves, knee cap, elbow guard, and spine guard play an important role in improving road safety. Moreover, these protective gears protect riders from serious injuries.

Protective gear manufacturers are using advanced materials such as fiberglass reinforced plastic and carbon fiber in order to make lightweight product. In addition to this, vendors are integrating advanced communication tools in protective gears such as helmets, which is likely to increase consumption of these products.

The clothing segment is expected to witness the highest growth from 2019 to 2025. Protective clothing are thicker and heavier than conventional clothing, which are waterproof and equipment with safety armors. Increasing awareness related to road safety and growing demand for premium bikes are the main factors driving the segment over the forecast period.

Distribution Channel Insights

The offline segment accounted for more than 90.0% share of global revenue in 2018. Increasing number of motorcycle protective gear retail outlets in Brazil, India, and China is expected to have a positive impact on the growth of the riding gear market. For instance, Italian riding and motorcycling protection solutions company, Dainese Protective Gear, entered into the Indian market in 2013 and it plans to eventually open 10 similar stores in the coming years in major cities. Motorcycle manufacturers such as Royal Enfield had entered in the motorcycle protective gear market and are offering innovative products. For instance, in December 2017, Royal Enfield launched a wide range of riding gears in the Indian market, which is named as Stealth Black Collections.

Global motorbike riding gear market

Even though offline channel represented maximum motorcycle riding gear sales, e-commerce channel is gaining significant traction worldwide. Online retail accounted for 10.0% share in the U.S. market in 2018. This share of online retail was larger than any other country in the world. Due to increasing internet penetration in various countries, online sales channel has experienced significant growth in the last few years.

Moreover, online retailers including Amazon, Flipkart, and are adding this category as a main focus area. Online retail channel is widely used in developed countries such as U.S., Germany, and U.K. However, various small online retailers are entering the markets including India, China, and Brazil owing to increasing number motorcycling riding enthusiasts. Promising growth exhibited by e-commerce platforms in emerging countries, including India and China, is compelling manufacturers to reorient their retail strategies for these countries.

Regional Insights

Asia Pacific is expected to register the fastest CAGR of 6.9% over the forecast period. Growing awareness regarding road safety is anticipated to propel market growth. A rise in disposable income is expected to increase the purchase of premium motorcycle in the projected period. This will propel the demand for motorcycle protective product over the forecast period. Increasing penetration of various advanced products and vendors in countries like India, China, and Australia is expected to have a positive impact on the growth of the market.

North America and Europe are the prominent regional markets for protective riding gear. Implementation of stringent regulations, coupled with increasing awareness related to the road safety, is the key factor driving the market over the forecast period. Increasing number of motorcycle riders is expected to provide growth opportunity for the market. Moreover, high product visibility, increasing number of motorcycle sports, and their popularity in U.S., Spain, and Italy are fueling the demand for protective motorcycle riding products.

Motorbike Riding Gear Market Share Insights

The global market is highly competitive with the presence of global players like Alpinestars S.p.A., LeMans Corporation, FLY Racing, Dainese S.p.A, Arai Helmet, FOX, Schuberth GmbH, SHOEI CO. LTD., SULLIVAN'S INC., and RYNOX GEARS. Vendors operating in the market are focusing on R&D in order to launch innovative products. Furthermore, vendors are using carbon fiber materials to improve strength and durability of products. Companies are also integrating electronic in helmets.

Report Scope



Base year for estimation


Actual estimates/Historical data

2015 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million & CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa

Report coverage      

Revenue forecast, company share, competitive landscape, growth factors and trends

Country scope

U.S., Germany, U.K, China, and India

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Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Grand View Research has segmented the global motorbike riding gear market report on the basis of product, distribution channel, and region:

  • Product Outlook (Revenue, USD Million, 2015 - 2025)

    • Protective Gear

    • Clothing

    • Footwear

  • Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)

    • Offline

    • Online

  • Regional Outlook (Revenue, USD Million, 2015 - 2025)

    • North America

      • U.S.

    • Europe

      • Germany

      • U.K.

    • Asia Pacific

      • China

      • India

    • Middle East & Africa

    • Central & South America
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