Motorcycle Helmet Accessories Market Size, Share & Trends Analysis Report By Product (Vision & Face Shields, Helmet Liners & Padding), By End-use (Rider, Passenger), By Distribution Channel, By Region, And Segment Forecasts, 2024 - 2030

Market Size & Trends

The global motorcycle helmet accessories market size was estimated at USD 722.4 million in 2023 and is expected to grow at a CAGR of 7.9% from 2024 to 2030. Increasing safety regulations and standards for motorcycle gear are driving the demand for high-quality accessories such as helmets, visors, and communication systems. Growing awareness of motorcycle safety and the importance of protective gear boosts the market for helmet accessories. Innovations such as integrated Bluetooth communication systems, head-up displays, and advanced ventilation systems enhance rider safety and comfort. 

Riders are increasingly seeking customized helmets and accessories that reflect their personal style, driving demand for decals, paint kits, and customization tools. Accessories like adjustable liners and padding are being designed to improve comfort and fit, contributing to market growth.

There is a growing trend toward integrating Bluetooth technology into helmets for hands-free communication and navigation. Some manufacturers are developing helmets with built-in HUDs to provide riders with real-time information.Manufacturers are exploring the use of recycled and sustainable materials in helmet production and accessories.

Moreover, rapid urbanization and increasing motorcycle usage in countries like India, China, and Southeast Asian nations present significant growth opportunities. Growing middle-class populations and increasing motorcycle adoption in these regions are also driving market expansion. There is an opportunity for manufacturers to develop innovative safety accessories, such as advanced impact-resistant visors and improved communication systems to suit different user preferences.

The motorcycle helmet accessories industry is set for sustained growth, driven by innovations in product innovations, strategic marketing efforts, and expanding distribution networks. Manufacturers and stakeholders in this sector have significant opportunities to capitalize on changing consumer trends and strengthen their positions in the global motorcycle helmet accessories market.

The market is moving toward greater inclusivity, with brands offering a wider range of sizes, colors, and designs that cater to different helmet types and preferences. Companies are partnering with tech firms to integrate smart technologies into their helmets.

Many manufacturers are ramping up their investments in marketing, R&D, and product development, recognizing the lucrative potential of the motorcycle helmet accessories segment. This is leading to increased competition and a wider array of product offerings for consumers.

Product Insights

Visors and face shields accounted for a revenue share of 51.38% in 2023. Visors and face shields are critical for rider safety as they protect the eyes and face from environmental elements such as wind, dust, debris, and insects. Visors and face shields are subject to regular wear and tear due to exposure to various weather conditions and road debris. This frequent need for replacement drives consistent demand. Innovations like anti-scratch coatings, anti-fog technologies, and integrated sun visors have increased the functionality and appeal of visors and face shields.

Helmet cameras and mount segment is expected to grow at a CAGR of 8.5% from 2024 to 2030. Many riders and motorcycle enthusiasts use helmet cameras to create content for vlogs, social media, and video-sharing platforms. This trend has led to increased adoption of helmet-mounted cameras. Modern helmet cameras come with advanced features such as high-definition (HD) recording, 4K resolution, wide-angle lenses, and stabilization technologies that improve video quality and appeal. Many manufacturers are leveraging direct-to-consumer sales channels to reach a broader audience and offer specialized products.

End-use Insights

The rider segment accounted for a share of 70% of the global revenue in 2023. Riders prioritize safety, and helmet accessories such as visors, face shields, and communication systems are critical for enhancing protection and visibility. These accessories are integral to the overall functionality of a motorcycle helmet. Riders often seek to upgrade their helmet accessories for improved performance, comfort, or aesthetics, contributing to the high market share of this segment.

The passenger segment is expected to grow at a CAGR of 8.3% from 2024 to 2030. With the rise in motorcycle usage for commuting, leisure, and touring, the number of motorcycles carrying passengers is increasing. This drives demand for accessories that cater specifically to passenger safety and comfort. The popularity of motorcycle tours and adventure travel often involves carrying passengers, leading to a higher demand for passenger-focused helmet accessories.

Distribution Channel Insights

The sales of motorcycle helmet accessories online accounted for a revenue share of 63.75% in 2023. Online shopping provides riders with the convenience of purchasing accessories from anywhere at any time. This accessibility appeals to consumers who prefer shopping from the comfort of their homes. Social media platforms like Instagram, YouTube, and Facebook have become influential in promoting motorcycle helmet accessories. Riders often discover new products through online influencers and advertisements, driving them to make purchases online.

The sales of motorcycle helmet accessories offline are expected to grow at a CAGR of 7.7% from 2024 to 2030. Major brands invest in flagship stores and showrooms that offer immersive brand experiences. These spaces often feature interactive displays, allowing customers to explore and purchase a range of accessories. Many offline stores allow customers to test or trial products, such as trying on visors, adjusting mounts, or testing communication systems. This hands-on approach increases customer confidence and leads to higher purchase rates. Established relationships with local stores and trusted dealers to foster customer loyalty. Many riders prefer to purchase from familiar retailers who offer reliable products and services.

Regional Insights

North America motorcycle helmet accessories market captured a revenue share of over 11.10% in the market. There is a strong focus on rider safety in North America, driven by government regulations, safety campaigns, and a general awareness of the importance of protective gear. This has led to increased demand for safety-enhancing accessories like visors, face shields, and communication devices. The integration of advanced technologies, such as Bluetooth communication systems, helmet cameras, and smart visors, is a significant growth driver. Riders are increasingly seeking technologically advanced accessories that enhance their riding experience.

U.S. Motorcycle Helmet Accessories Market Trends

The motorcycle helmet accessories market in the U.S. is projected to grow at a significant CAGR from 2024 to 2030.The growing number of motorcycle owners in the U.S., driven by the popularity of motorcycling for commuting and leisure, has led to increased demand for helmet accessories. This trend is particularly strong among younger riders and urban commuters. Leading manufacturers in the U.S. market are focusing on diversifying their product portfolios to include a broader range of helmet accessories that cater to different rider needs and preferences.

Europe Motorcycle Helmet Accessories Market Trends

The motorcycle helmet accessories market in Europe is expected to grow at a CAGR of 8.4% from 2024 to 2030. There is a growing trend toward integrating advanced technologies into motorcycle helmets, such as Bluetooth communication systems, GPS navigation, and helmet cameras. Riders in Europe are increasingly seeking accessories that enhance safety and connectivity on the road. Europe has stringent safety standards for motorcycle gear, including helmet accessories. This has led to a strong emphasis on safety-compliant accessories, such as high-quality visors and face shields that meet European regulations.

Asia Pacific Motorcycle Helmet Accessories Market Trends

The motorcycle helmet accessories market in Asia Pacific is expected to witness a CAGR of 7.9% from 2024 to 2030. As cities across the Asia Pacific continue to grow, motorcycles are becoming a preferred mode of transportation due to their affordability and efficiency in navigating congested urban areas. This has led to increased demand for helmet accessories that enhance rider safety and comfort in urban settings. Countries like India, Vietnam, Indonesia, and Thailand are witnessing a surge in motorcycle ownership, driving the market for helmet accessories. Increased awareness among consumers about the importance of helmet safety features is driving the adoption of accessories that improve visibility, protection, and comfort.

Key Motorcycle Helmet Accessories Company Insights   

The motorcycle helmet accessories market is characterized by dynamic competitive dynamics shaped by a combination of factors, including product innovation, regional production capabilities, and evolving consumer preferences. Leading manufacturers invest in R&D and technological advancements to provide cost-effective and quality products.

Market players are entering into joint ventures, partnerships, mergers, agreements, and acquisitions to strengthen their market position and expand their geographical reach. Key manufacturers in the motorcycle helmet accessories market utilize their expansive distribution networks and robust brand recognition to sustain a substantial market presence. They prioritize quality, innovation, and regional preferences, thereby reinforcing their leadership in international markets that embrace motorcycle helmet accessories.

Recent Developments

• In June 2024, Nexx, a leading motorcycle helmet brand, unveiled its next-generation intercom system, the Nexx X-Com3 Pro. This third iteration of Nexx's acclaimed intercom technology promises to revolutionize rider communication with a blend of cutting-edge features, including Mesh Intercom and Bluetooth connectivity, designed specifically for Nexx’s lineup of motorcycle helmets.

• In March 2023, Ducati unveiled its latest innovation in motorcycle communication technology: The Ducati Communication System V3, developed in collaboration with Cardo, a leader in wireless communication systems for motorcyclists. The magnetic helmet mount attachment simplifies the installation process, enabling users to quickly set up the device without complex tools or installation procedures.

Motorcycle Helmet Accessories Market Report Scope

Global Motorcycle Helmet Accessories Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global motorcycle helmet accessories market report based on product, end-use, distribution channel, and region:

• Product Outlook (Revenue, USD Million, 2018 - 2030)

  • Visors and Face Shields

  • Helmet Liners and Padding

  • Communication Systems

  • Helmet Cameras and Mount

  • Others

• End-use Outlook (Revenue, USD Million, 2018 - 2030)

  • Rider

  • Passenger

• Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

  • Online

  • Offline

• Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • France

    • Germany

    • Spain

    • Italy

  • Asia Pacific

    • China

    • Japan

    • India

    • Australia & New Zealand

    • South Korea

  • Central & South America

    • Brazil

    • Argentina

  • Middle East & Africa

    • South Africa