U.S. Action Figures Market (2025 - 2030) Size, Share & Trends Analysis Report By Type (Superheroes, Movie Characters), By End-user (Up To 8 Years, 9 - 15 Years, 15 Years & Above), By Distribution Channel, And Segment Forecasts

Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                        1.3.1. Purchased Database
                        1.3.2. GVR’s Internal Database
                        1.3.3. Secondary Materials & Third-Party Perspectives
                        1.3.4. Primary Research
                    1.4. Information Analysis
                        1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                    2.1. Market Snapshot
                    2.2. Type Outlook
                    2.3. End-User Outlook
                    2.4. Distribution Channel Outlook
                    2.5. Competitive Landscape Snapshot
Chapter 3. U.S. Action Figure Market Variables and Trends
                    3.1. Market Introduction
                    3.2. Industry Value Chain Analysis
                        3.2.1. Raw Material Trends & Outlook
                        3.2.2. Sales/Retail Channel Analysis
                    3.3. Market Dynamics
                        3.3.1. Market Driver Analysis
                        3.3.2. Market Restraint Analysis
                        3.3.3. Market Opportunities
                        3.3.4. Market Challenges
                    3.4. Industry Analysis Tools
                        3.4.1. Porter’s Five Forces Analysis
Chapter 4. U.S. Action Figure Market: Consumer Behavior Analysis
                    4.1. Demographic Analysis
                    4.2. Consumer Trends & Preferences
                    4.3. Factors Affecting Buying Decisions
                    4.4. Consumer Service Adoption
                    4.5. Observations & Recommendations
Chapter 5. U.S. Action Figure Market: Type Estimates & Trend Analysis
                    5.1. U.S. Action Figure Market, By Type: Key Takeaways
                    5.2. Type Movement Analysis & Market Share, 2024 & 2030
                    5.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (USD Million)
                        5.3.1. Superheroes
                            5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        5.3.2. Anime Characters
                            5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        5.3.3. Movie Characters
                            5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        5.3.4. Others
                            5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. U.S. Action Figure Market: End User Estimates & Trend Analysis
                    6.1. U.S. Action Figure Market, By End User: Key Takeaways
                    6.2. End-User Movement Analysis & Market Share, 2024 & 2030
                    6.3. Market Estimates & Forecasts, by End User, 2018 - 2030 (USD Million)
                        6.3.1. Up to 8 Years
                            6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        6.3.2. 9-15 Years
                            6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        6.3.3. 15 Years & Above
                            6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. U.S. Action Figure Market: Distribution Channel Estimates & Trend Analysis
                    7.1. U.S. Action Figure Market, By Distribution Channel: Key Takeaways
                    7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
                    7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
                        7.3.1. Hypermarkets & Supermarkets
                            7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        7.3.2. Specialty Stores
                            7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        7.3.3. Online/E-Commerce
                            7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
                        7.3.4. Others
                            7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. U.S. Action Figure Market: Competitive Analysis
                    8.1. Recent Developments & Impact Analysis, by Key Market Participants
                    8.2. Company Categorization
                    8.3. Participant’s Overview
                    8.4. Financial Performance
                    8.5. Product Benchmarking
                    8.6. Company Market Share Analysis, 2023 (%)
                    8.7. Company Heat Map Analysis, 2023
                    8.8. Strategy Mapping
                    8.9. Company Profiles
                        8.9.1. Hasbro
                            8.9.1.1. Company Overview
                            8.9.1.2. Financial Performance
                            8.9.1.3. Product Portfolios
                            8.9.1.4. Strategic Initiatives
                        8.9.2. The LEGO Group
                            8.9.2.1. Company Overview
                            8.9.2.2. Financial Performance
                            8.9.2.3. Product Portfolios
                            8.9.2.4. Strategic Initiatives
                        8.9.3. Playmates Toys Ltd.
                            8.9.3.1. Company Overview
                            8.9.3.2. Financial Performance
                            8.9.3.3. Product Portfolios
                            8.9.3.4. Strategic Initiatives
                        8.9.4. JAKKS Pacific, Inc.
                            8.9.4.1. Company Overview
                            8.9.4.2. Financial Performance
                            8.9.4.3. Product Portfolios
                            8.9.4.4. Strategic Initiatives
                        8.9.5. Mattel
                            8.9.5.1. Company Overview
                            8.9.5.2. Financial Performance
                            8.9.5.3. Product Portfolios
                            8.9.5.4. Strategic Initiatives
                        8.9.6. Bandai Namco Holdings Inc.
                            8.9.6.1. Company Overview
                            8.9.6.2. Financial Performance
                            8.9.6.3. Product Portfolios
                            8.9.6.4. Strategic Initiatives
                        8.9.7. Diamond Select Toys
                            8.9.7.1. Company Overview
                            8.9.7.2. Financial Performance
                            8.9.7.3. Product Portfolios
                            8.9.7.4. Strategic Initiatives
                        8.9.8. Good Smile Company
                            8.9.8.1. Company Overview
                            8.9.8.2. Financial Performance
                            8.9.8.3. Product Portfolios
                            8.9.8.4. Strategic Initiatives
                        8.9.9. Spin Master
                            8.9.9.1. Company Overview
                            8.9.9.2. Financial Performance
                            8.9.9.3. Product Portfolios
                            8.9.9.4. Strategic Initiatives
                        8.9.10. McFarlane Toys
                            8.9.10.1. Company Overview
                            8.9.10.2. Financial Performance
                            8.9.10.3. Product Portfolios
                            8.9.10.4. Strategic Initiatives

List of Tables

Table 1 US action figures market: Key market driver analysis
Table 2 US action figures market: Key market restraint analysis
Table 3 US action figures market estimates & forecast, 2018 - 2030 by type (USD Million)
Table 4 Superhero action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Table 5 Anime action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Table 6 Movie characters action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Table 7 Other action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Table 8 U.S action figures market estimates & forecast, 2018 - 2030 by end-user (USD Million)
Table 9 U.S action figures market estimates & forecast for up to 8 years, 2018 - 2030 (USD Million)
Table 10 U.S action figures market estimates & forecast for 9-15 years, 2018 - 2030 (USD Million)
Table 11 U.S action figures market estimates & forecast for 15 years & above, 2018 - 2030 (USD Million)
Table 12 U.S action figures market estimates & forecast, 2018 - 2030 by distribution channel (USD Million)
Table 13 U.S action figures market estimates and forecasts through hypermarkets & supermarkets, 2018 - 2030 (USD Million)
Table 14 U.S action figures market estimates and forecasts through specialty stores, 2018 - 2030 (USD Million)
Table 15 U.S action figures market estimates and forecasts through online/e-commerce channels, 2018 - 2030 (USD Million)
Table 16 U.S action figures market estimates and forecasts through other channels, 2018 - 2030 (USD Million)
Table 17 Recent developments & impact analysis, by key market participants
Table 18 Company market share, 2024 (%)
Table 19 Company heat map analysis, 2024
Table 20 Companies implementing key strategies

List of Figures

Fig. 1 US action figures market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Segment snapshot
Fig. 8 Regional snapshot
Fig. 9 Competitive landscape Snapshot
Fig. 10 Parent industry and US action figures market size, 2024 (USD Million)
Fig. 11 U.S action figures market: Value chain analysis
Fig. 12 U.S action figures market: Dynamics
Fig. 13 U.S action figures market: Porter’s five forces analysis
Fig. 14 U.S action figures market, by type: Key takeaways
Fig. 15 U.S action figures market: type movement analysis, 2024 & 2030 (%)
Fig. 16 Superhero action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 17 Anime action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 18 Movie characters action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 19 Other action figures market for estimates & forecasts, 2018 - 2030 (USD Million)
Fig. 20 U.S action figures market, by end-user: Key takeaways
Fig. 21 U.S action figures market: end-user movement analysis, 2024 & 2030 (%)
Fig. 22 U.S action figures market estimates & forecast for up to 8 years, 2018 - 2030 (USD Million)
Fig. 23 U.S action figures market estimates & forecast for 9-15 years, 2018 - 2030 (USD Million)
Fig. 24 U.S action figures market estimates & forecast for 15 years & above, 2018 - 2030 (USD Million)
Fig. 25 U.S action figures market, by distribution channel: Key takeaways
Fig. 26 U.S action figures market: distribution channel movement analysis, 2023 & 2030 (%)
Fig. 27 U.S action figures market estimates and forecasts through hypermarkets & supermarkets, 2018 - 2030 (USD Million)
Fig. 28 U.S action figures market estimates and forecasts through specialty stores, 2018 - 2030 (USD Million)
Fig. 29 U.S action figures market estimates and forecasts through online/e-commerce channels, 2018 - 2030 (USD Million)
Fig. 30 U.S action figures market estimates and forecasts through other channels, 2018 - 2030 (USD Million)
Fig. 31 Key company categorization
Fig. 32 Company market share analysis, 2024
Fig. 33 Strategic framework of US action figures market