U.S. Truck Bed Accessories Market Size, Share & Trends Analysis Report By Product Type (Bedliner, Storage System, Toolbox), By Sales Channel (Online, Offline), And Segment Forecasts, 2023 - 2030

Report Overview

The U.S. truck bed accessories market size was valued at USD 2.28 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 6.8% from 2023 to 2030. During the pandemic period, car sales witnessed a significant drop across the globe. Despite the drop in automotive sales, utility vehicle sales in the U.S. continued growing at a slow rate. Utility vehicles like pickup trucks, crossovers, and sport-utility vehicles account for the majority of car sales in the United States. This is because these cars are more adaptable and may be utilized for domestic and commercial purposes. Truck accessories are becoming increasingly common due to the rising demand for these trucks. The light duty trucks are witnessing considerable growth in demand in the U.S. market, subsequently fueling the truck aftermarket part sales.

Truck bed accessories provide the choice of adding extra storage space to consumers, and also safeguard the items in the trunk bed, while still providing the truck an appealing, stylish appearance. This is driving consumer inclination toward light pickup trucks in the U.S. market. Moreover, OEMs have been using aluminum or lighter-gauge steel in the construction of truck beds owing to increased pressure to fulfill stricter fuel economy criteria. The technological developments by the key companies are driving the segment growth in the market. For instance, Bedrug, a truck bed accessories company, has come up with an innovative solution to prevent damages caused to the lightweight bed. The Original BedRug, Impact Mats, and XLT Mats provide unrivaled bed protection. Their bedliners and bed mats have polypropylene foam cushioning on the underside, which insulates the bed and prevents impact damage.

With the rising need for lightweight, long-lasting bed covers that are more effective than alternatives, the U.S. truck bed accessories market is anticipated to experience considerable expansion. The market for truck bed coverings is predicted to expand significantly over the course of the forecast period due to a variety of factors, including increased commercial vehicle demand, rising need for lightweight and durable covers, and improvements in the truck bed cover and accessories design. To meet consumers' evolving expectations, manufacturers are providing a wide selection of truck bed accessories with improved functionality. Over the course of the projected period, the rising demand for custom truck bed covers is also anticipated to fuel market expansion.

Product Type Insights

The tonneau cover segment dominates the market, with a revenue share of 29.5% in 2022. With the rising discretionary income levels in the U.S. and a growing preference for high-end vehicles brought about by changing lifestyles, soft tonneau coverings are in high demand. It is utilized by OEMs and helps to protect the cargo, while also enhancing the aesthetic of the vehicle. The OEM soft tonneau covers are made to meet current standards and have a shape that enables them to fit over the truck bed without requiring any modifications. The soft tonneau cover is also employed in the aftermarket, which is fostering market expansion.

The bedliner segment is predicted to register a significantly robust revenue growth throughout the projection period. The advancements in drop-in bedliner production and increased use of the bedliner for full-exterior coating will drive significant market demand. Market players are launching innovative ranges of bedliners, which results in market growth. For instance, in August 2021, Penda, a U.S.-based company engaged in manufacturing innovative products for truck accessories, introduced Duraliner, which uses advanced engineering to optimize fuel efficiency and cargo space for providing a custom fit to the truck. The product is equipped with durable and recyclable UV-protected material to retain the deep finish for a longer time.

Sales Channel Insights

The offline segment dominates the market, with a revenue share of 53.5% in 2022. The factor propelling the market's growth is that truck owners prefer to buy products offline from stores to check the authenticity of product quality and durability. Most companies sell their products through both online and offline channels. They have different dealers in various cities in the U.S., and they also sell their products through e-commerce platforms like Amazon, CARiD.com, eBay, and others for better customer engagement. For example, CURT Manufacturing LLC., a U.S.-based distributor of truck accessories, sells its product online on its website as well as through various dealers across the U.S.

The online sales segment is expected to expand with the fastest CAGR from 2023 to 2030. The COVID-19 pandemic has drastically increased the acceptance of e-commerce in the aftermarket parts and accessories distribution space. According to SEMA (Specialty Equipment Market Association), online automotive parts sales have witnessed a surge of up to 30% during the pandemic. OEMs started selling their products through e-commerce websites for a better shopping experience and to take advantage of accessible, affordable shopping, which is increasing the online trading market. For instance, in 2020, Amazon Inc., an e-commerce platform, sold $8.3 billion worth of automotive parts and accessories and $1.9 billion through tie-ups with various dealers in OEM replacement parts.

Key Companies & Market Share Insights

The market is characterized by strong competition, with a few major worldwide competitors owning a significant market share. The major focus is on developing new products and collaboration among the key players due to the changing requirements of the armed forces worldwide. For instance, Bedrug, a truck bed accessories company, has come up with an innovative solution to prevent damages caused to the lightweight bed. The Original BedRug, Impact Mats, and XLT Mats provide unrivaled bed protection. Their bedliners and bed mats have polypropylene foam cushioning on the underside that insulates the bed and prevents impact damage. Some of the prominent players in the U.S. truck bed accessories market include:

• CURT Manufacturing LLC.

• DECKED

• Dee Zee, Inc.

• DU-HA, Inc.

• EZ STAK INC.

• GOOSE GEAR, INC

• Highway Products, Inc.

• Reliable Engineered Products, LLC.

• Rockland Custom Products.

• TruckVault Inc

U.S. Truck Bed Accessories Market Report Scope

U.S. Truck Bed Accessories Market Segmentation

This report forecasts revenue growth on a country level and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the U.S truck bed accessories market report based on product type and sales channel:

• Product Type Outlook (Revenue, USD Million, 2017 - 2030)

  • Bedliner

  • Storage system

  • Toolbox

  • Truck Cap/Canopy

  • Tonneau Cover

  • Others

• Sales Channel Outlook (Revenue, USD Million, 2017 - 2030)

  • Online

  • Offline