The global patient engagement solutions market size is expected to reach USD 70.3 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 17.4% from 2022 to 2030. The key factors fueling the market growth include rising digitalization across healthcare, increasing prevalence of chronic conditions, and technological advancements. The COVID-19 pandemic boosted digitalization across healthcare. This, in turn, has fueled the awareness and adoption of patient engagement solutions, thus propelling the market growth.
As healthcare providers were battling with the constant upsurge in cases, patients were looking to digital technologies for care delivery and monitoring. This contributed to the market growth. Various key companies released multiple COVID-19-related features as part of their patient engagement lineup to enhance their offerings. In December 2020, athenahealth released new features to its athenaOne platform-such as scheduling, workflow, documentation, and reporting capabilities-to enable immediate administration of COVID-19 vaccines as and when they become available.
The necessity of social distancing resulted in the demand for remote patient monitoring solutions, along with the prerequisite for the precise and timely exchange of patient wellbeing records. The pandemic has also made healthcare professionals look for alternate methods to traditional processes and systems. As a result, market participants had come up with COVID-19-related features into their existing patient engagement solutions. For instance, in June 2020, Orion Health partnered with a network of more than 350 healthcare facilities called Keystone Health Information Exchange to enable real-time automated COVID-19 reporting for improved public health data collection across Pennsylvania and New Jersey.
As per a survey by Twilio, a provider of cloud communications and customer engagement, 68% of respondents reported accelerated digitalization in their organizations due to COVID-19. Companies reported easing of barriers at organization levels such as getting executive approvals, lack of clear strategy, and reluctance to replace legacy software. In fact, according to the Chief Product Officer at Mount Sinai Health System, their newly developed text‑to‑chat platform witnessed a 10x surge in volume due to the pandemic. The growing number of smartphone users around the globe expedited the adoption of digital health technologies across the sector both from providers and consumers, which, in turn, has augmented the dependability of patients on mHealth apps.
Moreover, in March 2019, the American Medical Association entered into a collaboration with Patient Point with the aim to access point of care to help prevent the occurrence of cardiovascular diseases and type 2 diabetes. Using PatientPoint technology, approximately 6,500 practicing doctors across the U.S. are expected to educate individuals regarding disease prevention. Programs such as these are expected to fuel the market growth over the forecast period.
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The web and cloud-based segment emerged as the largest delivery type segment in 2021 as it supports hassle-free information flow between patients and healthcare providers. Moreover, bulk data can be stored in these platforms and accessed remotely
By component, the software and hardware segment dominated the market in 2021 owing to the continuous development in patient engagement solutions, along with the increasing applications in health and wellness, patient education, and chronic disease management
The rising prevalence of chronic diseases such as cardiovascular diseases, obesity, and diabetes, which require constant monitoring, is expected to drive the demand for patient engagement solutions in the coming years
The communication functionality segment dominated the market in 2021 as it forms the core of any patient engagement solution. Market players are continuously releasing upgrades and new features to enhance offerings. For instance, in November 2020, Cerner partnered with WELL Health Inc. to boost the communication capabilities of its patient portal- HealtheLife
North America dominated the global market in 2021 owing to the increased adoption of m-health and electronic health records (EHRs) and growing investments in patient engagement software by major companies
Companies are adopting various strategies to sustain competition. New product/solution development, partnerships, mergers, acquisitions, strategic collaborations, and geographical penetration are some of the key strategies adopted by market players
Grand View Research has segmented the global patient engagement solutions market on the basis of delivery type, component, functionality, therapeutic area, application, end user, and region:
Patient Engagement Solutions Delivery Type Outlook (Revenue, USD Million, 2017 - 2030)
Web & Cloud-based
On-premise
Patient Engagement Solutions Component Outlook (Revenue, USD Million, 2017 - 2030)
Software & Hardware
Standalone
Integrated
Services
Consulting
Implementation & Training
Support & Maintenance
Others
Patient Engagement Solutions Functionality Outlook (Revenue, USD Million, 2017 - 2030)
Communication
Health Tracking & Insights
Billing & Payments
Administrative
Patient Education
Others
Patient Engagement Solutions Therapeutic Area Outlook (Revenue, USD Million, 2017 - 2030)
Health & Wellness
Chronic Disease Management
Others
Patient Engagement Solutions Application Outlook (Revenue, USD Million, 2017 - 2030)
Population Health Management
Outpatient Health Management
In-patient Health Management
Others
Patient Engagement Solutions End-user Outlook (Revenue, USD Million, 2017 - 2030)
Payers
Providers
Others
Patient Engagement Solutions Regional Outlook (Revenue, USD Million, 2017 - 2030)
North America
U.S.
Canada
Europe
Germany
U.K.
France
Italy
Spain
Netherlands
Sweden
Russia
Asia Pacific
China
India
Japan
Australia
South Korea
Latin America
Brazil
Mexico
Argentina
MEA
South Africa
Saudi Arabia
Israel
UAE
List of Key Players of Patient Engagement Solutions Market
Allscripts Healthcare, LLC
Orion Health
Cerner Corporation
McKesson Corporation
athenahealth, Inc.
IBM
Medecision
GetWellNetwork, Inc.
MEDHOST
Lincor
IQVIA
Wolters Kluwer N.V.
Force Therapeutics LLC
Quil
Greenway Health, LLC
Mytonomy
Klara Technologies, Inc.
Solutionreach, Inc.
CureMD Healthcare
Patient point LLC
Vivify Health
Nuance Communications, Inc
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