The global patient engagement solutions market size was valued at USD 8.9 billion in 2016 and is expected grow at a CAGR of 20.4% during the forecast period. The growing frequency of medical tourism coupled with the rising use of cloud-based networking models and the increasing number of investments in the healthcare IT sector, in developing nations, are anticipated to propel the industry growth over the forecast period.
Favorable government legislations and awareness initiatives are anticipated to be one of the crucial drivers for the market growth. For instance, the Readmission Reduction Program initiated by the Centers for Medicare and Medicaid Services (CMS) inspire the providers to be actively involved in patient engagement solutions with the objective of containing the readmission rates while providing better inpatient services.
The Affordable Care Act (ACA) further promotes the growth of this sector by introducing programs, such as the Hospital Consumer Assessment of Healthcare Providers and Systems (HCAHPS), at hospitals to conduct surveys that gather information with respect to patient satisfaction associated with hospital care and services. This serves as a tool for standardized measurement of the quality of care administered at hospitals.
The increased patient participation achieved through such patient engagement efforts would impact health outcomes and subsequently enhance the healthcare delivery of the present medical system. Technological advancement, access to big data and rise of consumerism in healthcare are the major factors which could drive the demand for patient engagement solutions in various organizations
Adoption of home care and shift from volume to value based care is also expected to contribute to the market growth. For Instance, according to 2015 survey conducted by Deloitte for U.S consumers “62.0% consumers were comfortable in online consultation with healthcare providers”. The trend is similar in other developed countries which highlights the increase in adoption of home and virtual care.
Furthermore, according to a report of 2016 “70% of healthcare providers highlighted virtual care as the upper most priority”. Developing countries with shortage of medical resources are also using digital technologies to meet their healthcare needs and demands. Increase in access to information has led to more informed patients, which is further leading to rise of consumerism in healthcare. Patients are directly linking cost to the quality of healthcare which is being provided.
Rise in out-of-pocket expenditure and increase in retail insurance system is expected to further boost the rise of consumerism in healthcare. Healthcare organization are restructuring themselves in terms of service, quality, process and cost to fulfil the rising consumer expectations. Organizations are adopting patient engagement solutions to increase the quality of care given to patient especially in developed countries such as the U.S. and U.K.
Increasing prevalence of chronic disease coupled with rising focus of patients on self-managing their care is expected to contribute to the demand for these solutions over the forecast period. However, risk associated with data security coupled with lack of healthcare infrastructure in developing countries could limit the market growth over the forecast period. For instance. As per a white paper on “Cybercrime in Healthcare Industry,” more than 40 million American’s health records were breached in 2014.
The delivery mode for patient engagement solutions include on premise, web-based, and cloud-based solution. The web-based delivery segment held the largest share in 2015 and accounted for over 75.0% of the market share.
However, the cloud-based segment is expected to exhibit the highest growth owing to its affordability, scalability, and flexibility over the forecast period with a lucrative growth of over 20.0%. For instance, the YourCareLink interface engine by YourCareUniverse, Inc., allows fast, safe, and accurate data transfer. The adoption of cloud based solutions is anticipated to drive the market growth over the forecast period.
Based on components, the patient engagement solutions market is segmented into software, hardware, and services. The software segment accounted for almost 20.0% share in 2015; this segment finds its applications ranging from in healthcare organizations to home healthcare, and hence, accounts for the largest share over the forecast period. The market for services include consulting, implementation, education and others and segment is also expected to show lucrative growth over the forecast period as it is one of the crucial parts for effective operation of patient engagement solutions.
The therapeutic area segment is classified into chronic diseases, fitness, women’s health, mental health, and other therapeutic areas. The increasing prevalence of chronic diseases is expected to dominate this segment at 45.0% of the global revenue. Rising awareness among the patients for self-care and fitness is also expected to drive the demand for patient engagement solutions over the forecast period.
Key end-users of this sector are payers, providers, and individual users. The individual users are projected to register marked growth attributable to the increasing use of mobile medical services. However, the providers held the largest share in 2015 and are anticipated to exhibit a rapid growth pace with a CAGR of over 20.7%. The largest share is attributed to the greater demand for these solutions to maintain the competitive edge in the market.
On the basis of application, the patient engagement solutions market has been classified into health management, home healthcare management, financial health management, and social health management. The home healthcare management segment is estimated to be the fastest growing owing to the rising demand for home-based healthcare.
On account of considerable decrease in life expectancy stemming from the upward trend in the adoption of unhealthy lifestyles, the health management segment is expected to grow at a faster pace in the North America region. In 2015, the Commonwealth Fund revealed that despite spending USD 10,000 per person, the life expectancy rate was considerably low in the U.S. thereby propelling the need for health management products.
North America held the largest share in 2015 and accounted for over 40.0% of the patient engagement solutions market. Increasing investments in the healthcare IT sector coupled with the rising demand for mobile healthcare options contributed towards greater revenue in this region.
Demand for efficient healthcare delivery and advanced healthcare solutions is expected to drive the market growth in Europe. Publically funded systems, such as the National Health Services (NHS) in the UK and policies including the Dossier Medical Personnel in France are likely to propel the market for patient engagement solutions in the European region. For instance, health system in the U.K. is also adopting digital technologies like making NHS paperless by 2020 and providing patient access to EHR by 2018. Digital technologies such as tele-health, e-health and m-health, EMR and social media are expected to grow and is expected to further fuel the growth of patient engagement solutions market in Europe.
Asia Pacific is anticipated to experience the fastest growth over the forecast period largely due to the increasing disposable income, rising geriatric population, and the growing demand for improved healthcare solutions.
Some established players of the patient engagement solutions market include Allscripts Healthcare Solutions, Inc., Phytel, Inc., Orion Health Ltd., Athena Health, Inc., McKesson Corporation, Cerner Corporation, Lincor Solutions Ltd., Medecision, Inc., and YourCareUniverse, Inc.
Owing to the increasing competition and the demand for mobile healthcare, the players are engaged in developing new products that are expected to boost the industry growth. Companies offer various innovative products, such as interactive educational tools, digital care plans, chronic diseases management applications, and virtual health coaches.
Base year for estimation
Actual estimates/Historical data
2013 - 2015
2016 - 2024
Revenue in USD Million & CAGR from 2016 to 2024
North America, Europe, Asia Pacific, Latin America, & MEA
U.S., Canada, UK, Germany, Japan, China, Brazil, Mexico, South Africa, Saudi Arabia
Revenue, competitive landscape, growth factors, and trends
15% free customization scope (equivalent to 5 analysts working days)
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This report forecasts revenue growth and provides an analysis on the latest trends in each of the sub-segments from 2013 to 2024. For the purpose of this study, Grand View Research, Inc. has segmented the patient engagement solutions market report on the basis of delivery type, component, application, end use, therapeutic area and region:
Delivery Type Outlook (Revenue, USD Million, 2013 - 2024)
Component Outlook (Revenue, USD Million, 2013 - 2024)
Application Outlook (Revenue, USD Million, 2013 - 2024)
Home Healthcare Management
Financial Health Management
End Use Outlook (Revenue, USD Million, 2013 - 2024)
Therapeutic Area Outlook (Revenue, USD Million, 2013 - 2024)
Regional Outlook (Revenue, USD Million, 2013 - 2024)
Middle East and Africa (MEA)
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