GVR Report cover Patient Engagement Solutions Market Size, Share & Trends Report

Patient Engagement Solutions Market Size, Share & Trends Analysis Report By Delivery Type, By Component (Software, Services), By End-use, By Application, By Therapeutic Area, By Region, And Segment Forecasts, 2021 - 2028

  • Published Date: Feb, 2021
  • Base Year for Estimate: 2020
  • Report ID: GVR-1-68038-024-8
  • Format: Electronic (PDF)
  • Historical Data: 2016 - 2019
  • Number of Pages: 120

Report Overview

The global patient engagement solutions market size was estimated at USD 15.1 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 21.4% from 2021 to 2028. The market is majorly driven by the increasing utilization of electronic health records for patient-centric care and the adoption of mobile health devices. As per a survey conducted by the NHS in 2019, approximately 92.0% of the patients feel assured in self-managing treatment.

North America patient engagement solutions market size, by end-use, 2016 - 2028 (USD Billion)

Factors such as the growing burden of chronic diseases and a rise in the geriatric population have led to the adoption of patient engagement solutions worldwide. For instance, as per the American Diabetes Association 2020, there were 1.5 million new cases of diabetes in the U.S. annually. In response to the growing number of diabetic patients, companies are focusing on the development of patient-centric engagement solutions. For instance, in December 2020, Roche released a digital platform to personalize diabetes management in Thailand. In Thailand, there are 4.3 million individuals with diabetes, out of which half are analyzed, and from those analyzed and treated, only a third are attaining their treatment targets. Roche Diabetes Care's digital platform collects and holds all patient-related health data and it facilitates communication between patients and their healthcare team. Moreover, programs like this also help in cost evaluation, operational effectiveness, and clinical outcomes.

The coronavirus pandemic has made unprecedented consequences on daily lives in addition to the worldwide economy. A significant burden is formed on healthcare systems across the globe. As healthcare providers were struggling with the continuous increase in several cases, patients were looking to digital technologies for assistance that supports the adoption of a product during the COVID-19 crisis. The COVID-19 outbreak has encouraged innovations in patient monitoring and cloud computing. For instance, in April 2020, GE Healthcare has announced an innovative cloud-based remote-monitoring tool intended to assist clinicians to look after ventilated COVID-19 patients.

The growing number of smartphone users around the globe expedited the adoption of mHealth across the sector both from providers and consumers. Healthcare apps are rising, and they are easy to download on smartphones. These apps can be connected with wearable devices and they support the users in overall health management which in turn, has augmented the dependability of patients on mHealth apps. Hence, the COVID-19 pandemic is anticipated to play a substantial role in digital transformation.

Favorable government initiatives are likely to impact market growth in the coming years. For instance, in 2018, the FDA established the Patient and Caregiver Connection program. The program was aimed to foster engagement with patients, patient advocates, and caregivers all through the evaluation, and surveillance of the treatment. Furthermore, the adoption of these solutions in developing countries like India is supported by favorable government initiatives. For instance, in March 2019, Columbia Asia Hospitals situated across Malaysia, India, Indonesia, Vietnam launched a patient engagement application suite in collaboration with MphRx. This program is aimed to digitally transform healthcare services and to enhance patient engagement and lead clinical excellence.

Delivery Type Insights

The web/cloud-based segment dominated the market for patient engagement solutions and held the largest revenue share of 80.0% in 2020. The adoption of these portals is increasing at an alarming rate owing to remote access to real-time data tracking, integrated features, easy accessibility, insignificant handling costs, and easy data backup.

Due to the aforementioned reasons, companies are investing in web/cloud-based patient engagement solutions. For instance, in May 2020, Microsoft launched its first sector-specific cloud i.e., Microsoft Cloud for Healthcare. The platform purposes to aid providers to advance patient engagement and association among health teams by features comprising telehealth and data analytics.

On-premise services provide patient data security, easy retrieval, and ease of access. The inclination for on premise services is primarily due to complete access to the information within the premises.

End-use Insights

The providers segment dominated the market for patient engagement solutions and held the largest revenue share of 56.3% in 2020. It is anticipated to register lucrative growth during the forecast period. Providers support better patient engagement solutions owing to improved utilization of routine care processes, patient portals for accessing information and making complex healthcare decisions.

The payers segment held the second-largest revenue share in 2020 as payers are using modalities that promote widespread coverage and enable value-based care delivery. To enhance growth, the payers are intending to manage patient care and connect patients at each stage of the treatment.

Application Insights

The health management segment dominated the market for patient engagement solutions and held the largest revenue share of over 41.0% in 2020. Quick response and enhanced patient compliance for care are the major driving factors for the segment. In May 2019, as per the National Coordinator for Health Information Technology, U.S., hospitals 51.0% of patients were offered online access to their medical records.

The home healthcare management segment is expected to be the fastest-growing segment during the forecast period as this solution helps the patients to maintain appointment schedules, online bill payments, and communicate with the healthcare providers from their homes.

Component Insights

The software segment dominated the market for patient engagement solutions and held the largest revenue share of around 49.0% in 2020. Software is simple to install and use, easy to obtain specific drug information and helps in efficient digital transfer of the prescription. Patient engagement solutions software is used in varied segments such as healthcare management, home healthcare management, and others. Some of the popular software used as patient engagement solutions are NextGen Office—a cloud-based EHR, Kareo is a web-based medical billing and practice management solution, athenahealth’s cloud-based EHR, and others. The software segment is further categorized as integrated and standalone.

The service is one of the crucial parts of the effective operation of patient engagement solutions. It helps in leveraging refined analytics on-premise or in the cloud, which enables predicting and triggering interventions that can use live training methods. This also helps in delivering personalized education to patients that will further increase the adoption behavior. This segment is further divided into consulting, implementation, education, and others.

Therapeutic Area Insights

The chronic diseases segment dominated the market for patient engagement solutions and held a major revenue share of over 43.0% in 2020. Patients suffering from chronic disorders need monitoring and training about diseases. Patient engagement solutions help the patients to connect with their healthcare providers from remote locations, thereby enabling the streamlined flow of information, patient feedback, and other health-related data. For instance, in November 2019, CDC had funded 13 state arthritis management and prevention programs aimed at improving the quality of life and patient monitoring for rural arthritis patients.

Global patient engagement solutions market share, by therapeutic area, 2020 (%)

Fitness is expected to be the fastest-growing segment during the forecast period. Rising need to enhance the user experience, awareness pertinent to fitness and health, and adoption of wearables, tracking apps are anticipated to provide a lucrative growth platform for this market segment over the forecast period. In addition, the increase in remote work and improved awareness in health monitoring through the coronavirus pandemic further driving the market.

Regional Insights

North America dominated the patient engagement solutions market and accounted for the largest revenue share of over 38.0% in 2020. The dominance is due to key drivers inclusive of the adoption of mhealth and EHR, and growing investment in patient engagement software by the major companies. Moreover, increasing awareness level coupled with government spending on the healthcare sector is further expected to accelerate the growth. With the wider adoption of innovative technologies amongst the population, this region is likely to dominate the market.

In Europe, the market held the second-largest revenue share in 2020 owing to publicly funded systems, such as the National Health Services (NHS) in the U.K. For instance, by 2020 the NHS is set to go completely paperless and offered patient access to EHR in 2018. In the Asia Pacific, the market is expected to show lucrative growth during the estimated period. The need to develop new systems, replacement and progression of medical infrastructure is anticipated to address the market with lucrative growth opportunities over the forecast period. Economic development in countries such as India and China is also supporting the growth of this region.

Key Companies & Market Share Insights

The market consists of large and small businesses. Major players are aiming at implementing new approaches such as geographic penetration, mergers, and acquisitions, collaboration to expand their market footprint. For instance, in September 2019, GetWellNetwork and Cerner had partnered to narrow the gaps between providers and patients from inpatient to outpatient settings and the home. This partnership is aimed at convenient access and consumer engagement. Moreover, many startups such as SaRa Health, Babyscripts, CoHealth, Roundtrip Health, My Haven Health, Advancing Synergy, and Ask Rose have been emerging to compete with the established firms in the market. Some of the prominent players in the patient engagement solutions market include:

  • Allscripts Healthcare Solutions

  • McKesson Corporation

  • Orion Health Ltd.

  • Cerner Corporation

  • Phytel Inc.

  • Medecision Inc.

  • GetWellNetwork Inc.

  • YourCareUniverse Inc.

  • Lincor Solutions Ltd.

  • Athenahealth, Inc.

Patient Engagement Solutions Market Report Scope

Report Attribute


Market size value in 2021

USD 18.1 billion

Revenue forecast in 2028

USD 70.5 billion

Growth Rate

CAGR of 21.4% from 2021 to 2028

Base year for estimation


Historical data

2016 - 2019

Forecast period

2021 - 2028

Quantitative units

Revenue in USD million and CAGR from 2021 to 2028

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Therapeutic area, application, delivery type, component, end-use, region

Regional scope

North America; Europe; Asia Pacific; Latin America; MEA

Country scope

U.S.; Canada; Germany; U.K.; France; Italy; Spain; Netherlands; Sweden; Russia; China; Japan; India; Brazil; Mexico; South Africa; Saudi Arabia

Key companies profiled

Allscripts Healthcare Solutions; McKesson Corporation; Orion Health Ltd.; Cerner Corporation; Phytel Inc.; Medecision Inc.; GetWellNetwork Inc.; YourCareUniverse Inc.; Lincor Solutions Ltd.; Athenahealth, Inc.

Customization scope

Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

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Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2016 to 2028. For the purpose of this study, Grand View Research has segmented the global patient engagement solutions market report based on delivery type, component, end-use, application, therapeutic area, and region:

  • Component Outlook (Revenue, USD Million, 2016 - 2028)

    • Software

      • Standalone

      • Integrated

    • Services

      • Consulting

      • Implementation     

      • Education

      • Others

    • Hardware

  • Delivery Type Outlook (Revenue, USD Million, 2016 - 2028)

    • Web-based/Cloud-based

    • On-premise

  •  End-Use Outlook (Revenue, USD Million, 2016 - 2028)

    • Payers

    • Providers

    • Individual Users

  • Application Outlook (Revenue, USD Million, 2016 - 2028)

    • Social Management

    • Health Management

    • Home Healthcare Management

    • Financial Health Management

  • Therapeutic Area Outlook (Revenue, USD Million, 2016 - 2028)

    • Chronic diseases

      • Obesity

      • Diabetes

      • Cardiovascular

      • Others

    • Fitness

    • Women's Health

    • Mental Health

    • Others

  • Regional Outlook (Revenue, USD Million, 2016 - 2028)

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Spain

      • Netherlands

      • Sweden

      • Russia

    • Asia Pacific

      • Japan

      • China

      • India

    • Latin America

      • Brazil

      • Mexico

    • Middle East & Africa

      • South Africa

      • Saudi Arabia

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