The global Print On Demand market size is expected to reach USD 57.49 billion by 2033, registering a CAGR of 23.6% from 2026 to 2033, according to a new report by Grand View Research, Inc. The increasing demand for personalized and customized apparel, rising disposable income, growing internet penetration & smartphone adoption, and the positive influence of the entertainment industry are some of the factors fueling the growth of the market.
Print on demand technology enables artists, designers, writers, and numerous entrepreneurs to sell custom-designed products by collaborating with white-label product suppliers. It eliminates the need to maintain an inventory, as after the confirmation of a sale; the supplier takes care of the order, including printing to shipping. Thus, with the increasing demand for personalized products, the growth of the print on demand industry is expected to rise exponentially shortly.
The market has also benefitted from growing investments and the shift from brick-and-mortar to online business models, which drive the growth of print on demand. Global consumers' rapidly changing consumption patterns and the preference for hybrid shopping have further bolstered the market's growth.
The COVID-19 pandemic had both positive & negative impacts on the POD industry. In the initial emergence of COVID-19 in 2020, almost every industry was affected due to restrictions like lockdowns and social distancing measures imposed on business operations and processes. The pandemic disrupted global supply chains worldwide, impacting the availability of raw materials and technologies for the print on demand service providers. POD businesses heavily rely on definitive suppliers for raw materials, including standard apparel, accessories, inks, and printing equipment. Delays in production and shipping caused by factory closures, transportation challenges, and reduced workforce led to longer fulfillment times and potential customer dissatisfaction.
On the other hand, the adoption of online business models and changing preferences of consumers to buy goods from online retail platforms over local stores led to a huge surge in e-commerce sales, including the print on demand industry. As the demand for POD products increased, more entrepreneurs entered the market, leading to increased competition. New POD platforms emerged, offering various customization options and faster fulfillment. Established players had to adapt and innovate to maintain their market share.
Furthermore, the increasing disposable income of various consumer categories has expanded the opportunities for print on demand products. Consumers are more willing to invest in personalized clothing, accessories, home decor, and other items that reflect their individuality. With more disposable income, consumers explore niche markets and seek exclusive or premium items. POD businesses can leverage this trend by offering limited edition or high-end customized products that cater to specific interests, hobbies, or communities. This allows them to attract customers willing to spend more on unique and specialized goods.
The print on demand industry is highly competitive. Leading industry players are adopting strategies such as partnerships, collaborations, mergers and acquisitions, and agreements to survive the highly competitive environment and enhance their business footprints. In September 2022, Canva introduced Canva print products within its on-demand printing services. The company aimed to expand its print catalog, by offering doorstep delivery, free in-store pickup with automated proofing, and a 1 to 3-day turnaround time at affordable prices.
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Government environmental assessments and resource-use data reveal growing global attention to textile waste and overproduction, propelling the market growth of print-on-demand as a more sustainable alternative.
Government agencies and public institutions have increasingly adopted print-on-demand solutions, such as on-demand nautical charts, official print packs, and standardized procurement workflows, thereby boosting the market by validating the reliability, data standards, and delivery accuracy of print-on-demand
Based on the platform, the print-on-demand market is segmented into software and service. The service segment is anticipated to register the fastest CAGR of 24.9% over the forecast period
Based on product, the market is classified into apparel, home decor, drinkware, accessories, and others. The apparel segment accounted for the largest revenue share of 39.5% in 2025 and is projected to retain its position over the forecast period
North America dominated the market in 2025 with a revenue share of 36.0% and is anticipated to maintain its dominance over the forecast period
Grand View Research has segmented the global print on demand market based on platform, product, and region.:
Print On Demand Platform Outlook (Revenue, USD Million, 2021 - 2033)
Software
Stand-alone
Integrated
Services
Print On Demand Product Outlook (Revenue, USD Million, 2021 - 2033)
Apparel
Home Decor
Drinkware
Accessories
Others
Print On Demand Regional Outlook (Revenue, USD Million, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Asia-Pacific
China
India
Japan
South Korea
Australia
Latin America
Brazil
Middle East & Africa
KSA
UAE
South Africa
List of Key Players in Print On Demand Market
Printify, Inc.
Printful Inc.
Canva
VistaPrint (Cimpress)
CustomCat
Gelato
Gooten
Printed Mint
Teelaunch
Zazzle, Inc.
RedBubble Group
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