Frozen foods are the most convenient option for working consumers nowadays. They come in numerous varieties to satisfy the needs of the consumers. These products are always easy to use during any joyful event, plan parties or a get-together. Aren’t they the correct option when there is sudden arrival of guests at your home?
Many debates have been raised about the fresh versus frozen product items. Although there has been evidence, which rightly proves that frozen foods are good for health as they capture nutritious elements inside it directly after harvest, sometimes there is, an inescapable truth attached to it- their dubious products.
Sometimes they are stored in warehouses for months before they appear in supermarket and hypermarket grocery shelves. Such reason can negatively impact the overall frozen food market. This can also be the same situation for fresh produce. They could be picked months before, especially fruits and vegetables before they appear in shops & outlets, making them even less nutritious compared to frozen products.
The British Dietetic Association has reported that frozen foods incorporate antioxidants in the color of fruit and vegetables, which help in combating cancer and heart disease, related problems. There was the study published in one of the journals that reported, frozen spinach and beans contain more vitamin C compared to fresh, which was stored in a fridge for two days.
Fast food products such as cheeseburgers, pizza, the past and meat products are favorite amongst the youth nowadays. They are anticipated to augment the overall market growth from 2016 to 2024.
Consumers who demand dinner immediately after getting home, these products have proven to be the best solution for them. Moreover, if sometimes people spend late nights in the office, frozen food products are the best meal choice for them.
There have lots of R&D initiatives taken by company manufacturers and retailers to improve the packaging details so that there can be improvements in the overall product quality. Technological advances are also being induced by market participants to introduce freeze items in few minutes, hence opting for a cost effective solution for the manufacturers. Emerging process innovations such as high-pressure processing (HPP) allows extending the shell life for chilled food products.
In-depth report on global frozen food market by Grand View Research: