AI Image Generator Market Size, Share & Trends Analysis Report By Component (Software, Services), By End-user (Media & Entertainment, Healthcare), By Region, And Segment Forecasts, 2023 - 2030

Report Overview

The global AI image generator market size was estimated at USD 301.7 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 17.5% from 2023 to 2030. The rapid progress in deep learning and AI algorithms has greatly improved the capabilities of artificial intelligence (AI) image generators. Innovations in neural network architectures, such as generative adversarial networks (GANs), have led to the generation of high-quality and realistic images. As these algorithms advance, the potential for AI image generator applications expands, driving market growth. The digital era has created a massive demand for visual content across various industries, including advertising, marketing, media, and entertainment.

Artificial Intelligence image generators offer efficient and cost-effective solutions for generating high-quality visual content, such as images, graphics, and illustrations, to meet the growing demand. For example, AI image generators are employed in creating visual effects for films, television shows, and commercials. They can generate realistic and visually stunning computer-generated imagery (CGI) elements, such as virtual environments, creatures, and simulations. AI image generators assist in the seamless integration of CGI with live-action footage, enhancing the overall visual impact of the content.

The rise of e-commerce and online shopping has increased the need for virtual try-on experiences and personalized visual content. AI image generators play a crucial role in enabling virtual try-on for fashion, accessories, and cosmetic products, enabling customers to visualize how these items would make them look. By providing personalized and interactive experiences, AI image generators enhance customer engagement and improve conversion rates. For example, beauty brands like Sephora and L'Oréal offer virtual try-on features in their mobile apps, allowing users to try different shades of makeup products on their faces. Similarly, fashion retailers like ASOS and Zara utilize AI image generators to enable virtual fitting rooms, where customers can see how clothes would look on their body shape and size.

Component Insights

The software segment dominated the market, with a revenue share of 79.5% in 2022. AI image generator software incorporates features that enable customization and personalization of the generated images. Users can adjust various parameters, styles, or attributes to create images that align with their requirements and preferences. This customization capability enhances user engagement and provides more tailored and unique visual outputs.

Cloud computing is playing a significant role in the AI image generator industry. Moreover, deep learning platforms like TensorFlow, PyTorch, and Keras continue to evolve and improve, offering enhanced capabilities for developing AI image generator models. These frameworks provide developers with powerful tools and libraries for building, training, and deploying AI models, making it easier to create sophisticated AI image generator software solutions.

AI image generator services can generate new images based on inputs such as text descriptions, semantic tags, or specific style preferences. These services use deep learning models, such as generative adversarial networks (GANs), to generate images that mimic certain styles, objects, or concepts. Moreover, AI image generator services offer style transfer capabilities, allowing users to apply the visual style of one image to another. Users can apply artistic styles such as paintings or visual effects, to their images, creating unique and visually appealing compositions.

End-user Insights

The media and entertainment segment dominated the market, with a revenue share of 25.2% in 2022. AI image generators are increasingly utilized in the media and entertainment industry to enhance various aspects of content creation, production, and delivery. For example, AI image generators are employed in creating visual effects for films, television shows, and commercials. They can generate realistic and visually stunning computer-generated imagery (CGI) elements, such as virtual environments, creatures, and simulations.

AI image generators assist in the seamless integration of CGI with live-action footage, enhancing the overall visual impact of the content. Moreover, AI image generators restore and remaster old or damaged media content. They can enhance image quality, reduce noise, restore colors, and repair artifacts, breathing new life into classic films, documentaries, and archival footage.

AI image generators are revolutionizing the e-commerce industry by enhancing the visual experience, improving product visualization, and increasing customer engagement. AI image generators enable virtual try-on experiences for fashion and accessories. Customers can upload their photos or use their device's camera to see how clothing items, eyewear, or accessories make them look. AI algorithms generate realistic representations of products on the user's body, allowing them to visualize the fit, style, and overall appearance. This helps customers make informed purchase decisions and reduces the likelihood of returns. Examples of e-commerce platforms utilizing virtual try-on include Warby Parker, based in the U.S., for eyewear, and ASOS, based in London, for clothing.

Regional Insights

North America dominated the market, with a revenue share of 36.0% in 2022. The presence of major technology companies, research institutions, and start-ups focused on AI development drives innovation and adoption of AI image generator technology. The region has a mature e-commerce industry, which fuels the demand for advanced visual experiences and personalized product recommendations. Additionally, industries such as media and entertainment, gaming, and advertising extensively utilize AI image-generator technology in North America.

The Asia Pacific AI image generator industry is projected to grow considerably over the forecast period. Countries like China, Japan, South Korea, and India are leading the adoption of AI technologies. E-commerce giants in the region are integrating AI image generators to enhance the visual experience, improve product discovery, and increase customer engagement. The gaming industry in the Asia Pacific region is also utilizing AI image generators for character and world design.

Key Companies & Market Share Insights

The market is characterized by strong competition. Vendors in the market are focusing on increasing the customer base to gain a competitive edge in the industry. Therefore, key players are taking several strategic initiatives, such as mergers and acquisitions, partnerships, and other major companies. The major focus is developing new products and collaborating among the key players. Some prominent players in the global AI image generator market include:

• AISEO

• Box 20 LLC

• Craiyon LLC.

• CodeSandbox B.V.

• DeepAI

• Jasper.ai

• NightCafe Studio

• Panabee, LLC.

• Runway AI, Inc.

• Starryai.

AI Image Generator Market Report Scope

Global AI Image Generator Market Report Segmentation

This report forecasts revenue growth and provides an analysis of the industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global AI image generator market report based on component, end-user, and region:

• Component Outlook (Revenue, USD Million, 2017 - 2030)

  • Software

  • Services

• End-user Outlook (Revenue, USD Million, 2017 - 2030)

  • Media & Entertainment

  • Healthcare

  • Fashion

  • Social Media

  • E-commerce

  • Others

• Regional Outlook (Revenue, USD Million, 2017 - 2030)

  • North America

    • U.S.

    • Canada

  • Europe

    • UK

    • Germany

    • France

  • Asia Pacific

    • China

    • Japan

    • India

    • South Korea

    • Australia

  • Latin America

    • Brazil

    • Mexico

  • Middle East and Africa

    • Kingdom of Saudi Arabia (KSA)

    • UAE

    • South Africa